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Turnkey
The Trend Toward Consumer-Paid Sampling
Suppliers offer new sampling solutions that deliver an elevated user experience and brand recognition -- and consumers are willing to pay for them.
Marie Redding, Senior Editor
08.30.19
Take a Look at the First-Ever Beauty Fridge
FaceTory has launched a pink mini-fridge to store skincare products.
07.23.19
Sample Sizes
Sephora’s PLAY! Smarts Boxes Teach Beauty Skills
The single-purchase boxes are all based on a different beauty ‘theme.’
09.12.18
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What’s Trending in Sampling?
A round-up of some of the latest options for sampling all types of beauty products.
Marie Redding, Associate Editor
09.01.18
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Luxe Pack Los Angeles Celebrates a Successful First Year
The show’s West Coast debut drew crowds.
Marie Redding, Associate Editor
04.30.18
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Amazon Offers A Slew of Minis — Plus Beauty Sample Boxes
The new beauty subscription boxes are only available to Amazon Prime members.
03.16.18
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What Can Big Beauty Learn from Indie Beauty?
Lessons revolve around telling your brand’s distinctive story—through memorable packaging.
Jodi Katz, Founder & Creative Director, Base Beauty Creative Agency
12.04.17
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New Perspectives on Cosmetics Packaging at Cosmoprof NA
This year’s B2B beauty show placed an increased emphasis on packaging.
Jamie Matusow, Editor-in-Chief
09.01.17
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Sophisticated Samples Turn Trials into Sales
There are plenty of practical reasons why beauty brands invest in product sampling initiatives.
Joanna Cosgrove, Contributing Editor
09.01.17
ADF&PCD Unveils PCD Sessions and Speakers
Conference program to feature leaders at Birchbox, Colgate-Palmolive, FIT, Glossybox, J&J, Pratt and LinkedIn
08.21.17
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ADF&PCD New York Sessions Highlight Sampling Strategies
Speakers from Glossybox and Birchbox discuss how brands use these programs to their advantage.
08.17.17
JP Sampling Shows New Solution
Ten-count multidose wipes come in a resealable foil pouch.
07.19.17
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Consumers Can’t Get Enough of Subscription Boxes
The Benchmarking Company surveyed more than 6,400 beauty box subscribers.
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Beauty Packaging Staff
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Birchbox Partners with Reese Witherspoon for Women's History Month
The March Birchbox features Draper James, Reese Witherspoon's Southern-inspired lifestyle brand.
02.27.17
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VIDEO: How Birchbox Bucks Imitators
Katia Beauchamp talks about secrets of success.
11.16.15
Breaking News
L Catterton Acquires Majority Stake of Kiko Milano
Estée Lauder Companies Creates a Beauty AI Innovation Lab
Former L’Oréal Exec Becomes Kering Beauté’s President and CEO, Americas
Sephora Launches Drunk Elephant in Mainland China
Independent Beauty Association Celebrates 50 Years
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CURRENT ISSUE
April/May 2024
What’s New in Sustainable Packaging?
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