• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Components
    • Markets
    • Materials
    • Solutions
    • Top 20 Companies
    • Buyers Guide
    • Events
    • More
  • Magazine
  • News
  • Components
  • Markets
  • Materials
  • Solutions
  • Top 20 Companies
  • Buyers Guide
  • Events
  • Current & Past Issues
    Features
    Editorial
    Departments
    Columns
    Digital Edition
    eNewsletter Archive
    Staff
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    Top Features
    Back in Business: In-Person in LA

    Shine of the Times

    Ramping Up the Sustainable Packaging Conversation

    Rethinking Makeup Brushes & Beauty Applicators

    Making the ‘Eco-Transition’
    Breaking News
    Regulatory
    Events
    Association
    Packaging
    Adv/Marketing
    Financial
    Retail & Travel
    People
    Products
    Experts
    Press Releases
    Exclusives
    Live From Shows
    Video Bites
    Packaging Personalities
    Top News
    Aveda is Leaping Bunny Approved by Cruelty Free International

    Bite Beauty Is Closing Later This Year

    Johnson & Johnson Names CEO & CFO of Planned Consumer Health Company

    LaJeanell Launches Men’s Duo Skincare Product Set

    A Look at Machine Gun Kelly's $30K Diamond Mani
    3D
    Accessories
    Aerosols
    Airless
    Applicators
    Bags
    Bottles/Jars
    Brushes
    Cans
    Cartons/Boxes
    Closures
    Compacts
    Devices
    Dispensers
    Double Duty
    Droppers
    Environmental
    Labels
    Lipstick packages
    Mascara Containers
    Paper
    Pouches
    Printing
    Pumps
    Rollerballs
    Small Sizes
    Stock Pkg
    Tubes
    Wipes/Sheets

    3D Neopac Upgrades On-Site Manufacturing Technology

    Method's New Packaging Celebrates National Parks

    Consumer Experience Drives Plastic Packaging Design

    Baralan Offers Sustainable Components in Escalating PCR Percentages

    Hands-Free & Hygienic Cosmetic Packaging
    Bath/Body
    Cosmetics
    Ethnic
    Fragrances
    Hair
    Health and Beauty
    Home Fragrance
    Men
    Nails
    Personal Care
    Sample/Travel Sizes
    Sets/Kits
    Skin

    Aveda is Leaping Bunny Approved by Cruelty Free International

    Bite Beauty Is Closing Later This Year

    Johnson & Johnson Names CEO & CFO of Planned Consumer Health Company

    LaJeanell Launches Men’s Duo Skincare Product Set

    A Look at Machine Gun Kelly's $30K Diamond Mani
    Brush Fibers
    Eco-friendly
    Flexibles
    Glass
    Metal
    Paper/Board
    PCR
    PET
    Plastics
    Wood

    Pennelli Faro Debuts Its New Mono-Material Brush at Cosmopack

    Baralan Is Committed to Quality, Service and Sustainability

    REN Clean Skincare Elevates Mask Range with Sustainable Packaging

    3D Neopac Upgrades On-Site Manufacturing Technology

    Method's New Packaging Celebrates National Parks
    Anti-Counterfeit
    Contract Services
    Decorative Effects
    Design Capabilities
    Digital Printing
    Injection Molding
    Machinery
    Made in USA
    Package Development
    Printing/Decorating
    Sustainable Pkg/Practices
    Turnkey

    Shiseido Launches Eco-Conscious Skincare Brand Ulé

    Pact Has Collected Over 20k Pounds of Hard-to-Recycle Beauty Packaging

    Kate McLeod's Waterless Solid Moisturizer Debuts at Sephora

    The Body Shop Launches Refill Stations in U.S. Stores

    Grove Collaborative Named 'Most Innovative' for its Sustainability Initiatives
    Top 20 Companies
    Natura Cosméticos S.A.

    Coty

    Beiersdorf

    Chanel
    All Companies
    Categories
    Company Profiles
    Jobs
    Add New Company
    International Buyers Guide Companies
    TAESUNG

    GLASPRAY ENGINEERING & MANUFACTURING CO., LTD.

    Big Sky Packaging

    Yuan Harng Co. Ltd.

    Epopack Co. Ltd
    Industry Events
    Live From Shows
    Exhibitor Showcase
    Webinars

    Cosmoprof North America 2022 Introduces New Show Format

    Cosmoprof Worldwide Bologna 2022 Aims to Relaunch the Cosmetics Industry

    Pharmintech 2022 Approaches

    MakeUp in Shanghai Announces New Dates

    TFWA Changes Format of Singapore Show
    • Magazines
      • Current / Back Issues
      • Features
      • Editorial
      • Departments
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Staff
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • Companies
      • Categories
      • Corporate Capabilities
      • Add Your Company
    • Components
      • 3D
      • Accessories
      • Aerosols
      • Airless
      • Applicatiors
      • Bags
      • Bottles / Jars
      • Brushes
      • Cans
      • Cartoons / Boxes
      • Closures
      • Compacts
      • Devices
      • Dispensers
      • Double Duty
      • Droppers
      • Environmental
      • Labels
      • Lipstick Packages
      • Mascara Containers
      • Paper
      • Pouches
      • Printing
      • Pumps
      • Rollerballs
      • Small Sizes
      • Stock Pkg
      • Tubes
      • Wipes/Sheets
    • Markets
      • Bath/Body
      • Cosmetics
      • Ethnic
      • Fragrances
      • Hair
      • Health And Beauty
      • Home Fragrance
      • Men
      • Nails
      • Personal Care
      • Simple/Travel Sizes
      • Sets/Kits
      • Skin
    • Materials
      • Brush Fibers
      • Eco-friendly
      • Flexibles
      • Glass
      • Metal
      • Paper/Board
      • PCR
      • PET
      • Plastics
      • Wood
    • Solutions
      • Anti-Counterfeit
      • Cotract Services
      • Decorative Effects
      • Design Capabilities
      • Digital Printing
      • Injection Molding
      • Machinery
      • Made In USA
      • Package Development
      • Printing/Decorating
      • Sustainable Pkg/Practices
      • Turnkey
    • Top 20 Companies
    • Online Exclusives
    • Slideshows
    • Expert Opinions
    • Videos
    • Infographics
    • Whitepapers
    • Products Showcase
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Jobs
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms Of Use
    Breaking News

    Taste Beauty Plans for Accelerated Growth

    Announces a new diversified business structure

    Taste Beauty Plans for Accelerated Growth
    Related CONTENT
    • L'Oreal's Jean-Paul Agon Says Digital is Transforming Beauty
    • Top 10 Beauty Industry News Stories of 2017
    • Delta Brands Acquires Dollar Business from Personal Care Products LLC
    • Building Effective Turnkey Partnerships
    • Innovative Beauty: Packaging That Tells a Story
    02.12.18
    Taste Beauty, a manufacturer and marketer of fast-paced beauty products, has announced a new diversified business structure as it moves into its next phase of growth.
     
    Founded in late 2015 by three beauty executives, Taste Beauty is best known for fun-flavored lip balms, rapid speed to market, and its recent buzzy launches at Sephora including Felicia the Flamingo, Glamspin and Frenchie the Bulldog. Last week, mega-influencer Jeffree Star posted a YouTube video about Taste's Nickelodeon 90's Eye Shadow Palette to his 6.1 million followers – leading to a retail sell-out in just days. Unique 3D printed components, pop culture, and fun, innovative packaging have enabled Taste Beauty to form strong connections with its loyal consumers.  Felicia the Flamingo made Beauty Packaging's list of Top Innovative Packages for 2017.
     
    To capitalize on this momentum and their “secret sauce” to make products go viral, Taste Beauty is investing in a new platform to expand partnerships and innovation across all segments of its business. 
     
    The new structure will segment the Taste Beauty business into three silos, which it defines as:
     
    Taste Beauty: A leading beauty brand for Gen Z – inspired by pop culture, incredible flavors and products you can't resist sharing on social media.
     
    Taste & Friends: Licensing partnerships with the world's most iconic, evergreen brands & characters to create unique, safe & high-quality beauty & personal care products for all retail channels. Current partners include Disney, Nickelodeon, Universal, General Mills, Pepsi & many more.
     
    Taste Labs: Brand & product development incubator. Taste Labs builds brands, launches new innovative products and orchestrates exclusive collaborations with retailers, media companies and lifestyle brands to bring big ideas to life.
     
    "We believe this structure will allow us to be an even more nimble, flexible & creative resource for the marketplace," said Alex Fogelson, Taste Beauty's managing partner. He added, "This new model comes [on the] heels of closely listening to our customers and partners, and their needs in the rapidly evolving retail and media landscape."
     
     
     
     
    Related Searches
    • lip
    • beautypackaging
    • mega
    • retail
    Suggested For You
    L L'Oreal's Jean-Paul Agon Says Digital is Transforming Beauty
    Top 10 Beauty Industry News Stories of 2017 Top 10 Beauty Industry News Stories of 2017
    Delta Brands Acquires Dollar Business from Personal Care Products LLC Delta Brands Acquires Dollar Business from Personal Care Products LLC
    Building Effective Turnkey Partnerships Building Effective Turnkey Partnerships
    Innovative Beauty: Packaging That Tells a Story Innovative Beauty: Packaging That Tells a Story
    Make Up For Ever To Launch 124 Eye Shadows Make Up For Ever To Launch 124 Eye Shadows
    ADF & PCD Wraps Up  Second Successful NY Edition ADF & PCD Wraps Up Second Successful NY Edition
    Gaffer&Child Launches Flagship Line Gaffer&Child Launches Flagship Line
    Beautycounter Coalition to Address Lack of U.S. Cosmetic Safety Laws Beautycounter Coalition to Address Lack of U.S. Cosmetic Safety Laws
    Un-Masking Trends in Color and Skin Care at MakeUp in NewYork Un-Masking Trends in Color and Skin Care at MakeUp in NewYork
    Kylie Kylie's Fall Makeup Line Looks Inspired By Halloween
    Hemp and CBD Markets Projected to Grow Hemp and CBD Markets Projected to Grow
    VIDEOS: ADF & PCD New York VIDEOS: ADF & PCD New York
    World Wide Packaging Shows New Custom Cosmetic Innovations World Wide Packaging Shows New Custom Cosmetic Innovations
    Beautycounter Coalition to Address U.S. Cosmetic Safety Laws Beautycounter Coalition to Address U.S. Cosmetic Safety Laws

    Related Content

    • L

      L'Oreal's Jean-Paul Agon Says Digital is Transforming Beauty

      The CEO tells CNBC that the future of beauty is about technology, quality, formulation, individualization, and digitalization
      01.15.18

    • Top 10 Beauty Industry News Stories of 2017

      Top 10 Beauty Industry News Stories of 2017

      The year in review through leading headliner stories.
      01.03.18

    • Delta Brands Acquires Dollar Business from Personal Care Products LLC

      Delta Brands Acquires Dollar Business from Personal Care Products LLC

      Delta is a leading supplier of value-priced everyday consumable health, beauty, and household products.
      12.14.17


    • Cosmetics | Fragrances | Package Development | Printing/Decorating | Skin Care/Sun Care | Turnkey
      Building Effective Turnkey Partnerships

      Building Effective Turnkey Partnerships

      Contract and turnkey manufacturers help beauty brands of all shapes and sizes optimize their budgets.
      Joanna Cosgrove, Contributing Editor 12.04.17

    • Airless | Cartons/Boxes | Cosmetics | Dispensers | Fragrances | Lipstick packages | Mascara Containers | Skin Care/Sun Care | Stock Pkg
      Innovative Beauty: Packaging That Tells a Story

      Innovative Beauty: Packaging That Tells a Story

      Makeup and Skincare lead the way with fresh new ideas.
      Jamie Matusow, Editor-in-Chief 12.04.17

      Breaking News
      • Aveda is Leaping Bunny Approved by Cruelty Free International
      • Bite Beauty Is Closing Later This Year
      • Johnson & Johnson Names CEO & CFO of Planned Consumer Health Company
      • LaJeanell Launches Men’s Duo Skincare Product Set
      • A Look at Machine Gun Kelly's $30K Diamond Mani
      View Breaking News >
      CURRENT ISSUE

      April/May 2022

      • Review: Luxe Pack Los Angeles & MakeUp in LosAngeles 2022
      • Metal & Metallic Packaging Looks Luxe & Can Also Be Sustainable
      • Beauty Industry Experts Discuss Sustainable Packaging
      • Makeup Brushes & Beauty Applicators Offer Better Functionality
      • What's New in Sustainable Cosmetic Packaging?

      Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
      You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

      • About Us
      • Privacy Policy
      • Terms And Conditions
      • Contact Us

      follow us

      Subscribe
      Nutraceuticals World

      Latest Breaking News From Nutraceuticals World

      Nootropics and Adaptogens Respond to Demand for Mind and Mood Support
      Sabinsa Honors 70th Anniversary of Diplomacy Between India and Japan
      Solvay Invests in Suanfarma’s Vanillin Production
      Coatings World

      Latest Breaking News From Coatings World

      DIC’s Indian Subsidiary Begins Construction of Coating Resins Production Facility
      Celanese Declares Force Majeure on Acetyl Chain and Acetate Tow Products
      CPI Announces New Hybrid Professional Development Program for 2022
      Medical Product Outsourcing

      Latest Breaking News From Medical Product Outsourcing

      Vivasure Medical Raises $23 Million in Series D Financing Round
      New Patents Add Value to Know Labs' Bio-RFID Tech
      Ra Medical Granted Patent for Catheters With Expanded Ablation Area
      Contract Pharma

      Latest Breaking News From Contract Pharma

      Evotec SE and Sernova Corp Announce Partnership in the Field of Diabetes
      Emergex COVID-19 Vaccine Candidate Successfully Coated onto Zosano Micro-Needle Patch
      Thabor Therapeutics Appoints Jérémie Mariau as CEO
      Beauty Packaging

      Latest Breaking News From Beauty Packaging

      Aveda is Leaping Bunny Approved by Cruelty Free International
      Bite Beauty Is Closing Later This Year
      Johnson & Johnson Names CEO & CFO of Planned Consumer Health Company
      Happi

      Latest Breaking News From Happi

      Nautica Introduces Oceans Pacific Coast Vegan & Sustainable Fine Fragrance Collection
      Dip Powder Nail Brand Nailboo, Expands Into Retail Exclusively At Sally Beauty
      Bite Beauty Is Closing Down Operations by the End of 2022
      Ink World

      Latest Breaking News From Ink World

      Nazdar Ink Technologies to Manufacture VFP Ink Technologies Electronic Inks for US
      Sun Chemical Heads to Flexo and Labels 2022
      PETRONAS Chemicals Group to Acquire Perstorp Group
      Label & Narrow Web

      Latest Breaking News From Label & Narrow Web

      Essentra Packaging invests in Landa Nanographic press
      Nazdar to manufacture VFP electronic ink for US Market
      SunDance moves into flexible packaging with HP Indigo
      Nonwovens Industry

      Latest Breaking News From Nonwovens Industry

      The Honest Company to Sell Diapers, Wipes at Walmart
      Jim Cree Named Joins Monadnock Nonwovens
      IFAI Members Approve Name Change
      Orthopedic Design & Technology

      Latest Breaking News From Orthopedic Design & Technology

      Paragon 28 Launches Grappler Suture Anchor System
      Paul Stellato Appointed Chief Accounting Officer at Zimmer Biomet
      DuPuy Synthes’ INHANCE Shoulder System Cleared by FDA for Reverse Total Shoulder Arthroplasty
      Printed Electronics Now

      Latest Breaking News From Printed Electronics Now

      Jabil Strengthens Additive Manufacturing Offerings
      Avery Dennison, Wiliot Partner to Build and Scale the Future of IoT
      HP Delivers Enhanced Platform Capabilities to Accelerate Additive Manufacturing Production at Scale

      Copyright © 2022 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

      AD BLOCKER DETECTED

      Our website is made possible by displaying online advertisements to our visitors.
      Please consider supporting us by disabling your ad blocker.


      FREE SUBSCRIPTION Already a subscriber? Login