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    Features

    Lumson: Balancing Tradition, Innovation and Made in Italy Panache

    ...

    Lumson:  Balancing Tradition, Innovation  and Made in Italy Panache
    Lumson’s new headquarters in Capergnanica, Italy
    Lumson:  Balancing Tradition, Innovation  and Made in Italy Panache
    Emanuele Mazzei, CEO, Lumson USA
    Joanna Cosgrove, Contributing Editor12.12.19
    Beauty Packaging: Since Lumson’s founding in 1975, the “Made in Italy” attribute has been an important quality, as are the concepts of blending tradition with innovation. What does “Made in Italy” mean to Lumson, and what type of traditions does the company incorporate into its beauty packaging innovations?

    Emanuele Mazzei: We like bringing our core values to the forefront through our packaging concepts, through design and innovation. We believe there is a way to combine the aesthetic values that Italian creativity is known for, with efficient and sustainable industrial solutions.

    BP: Lumson recently acquired Marino Belotti Srl, an Italian cosmetics packaging solutions company. What does this acquisition add to Lumson’s existing business and how do you plan to leverage this acquisition in the beauty sector?

    EM: The Belotti acquisition is our first step at expanding and qualifying our color assortment. It is part of a bigger strategy that Lumson has undertaken. Here, too, Belotti is an example

    Continue reading this story and get 24/7 access to Beauty Packaging for FREE


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