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    Editorial

    Italian Beauty: An Historic Base with Forward-Thinking, Wide-Ranging Potential

    ...

    Italian Beauty: An Historic Base with Forward-Thinking, Wide-Ranging Potential
    Jamie Matusow
    Jamie Matusow, Editor-in-Chief12.12.19
    Welcome to Beauty Packaging’s second annual spotlight on Italian beauty suppliers. From contract manufacturers to full service turnkey providers, industry groups to B2B trade show organizers, you’ll read about these leaders’ pride in their country’s workmanship and their passionate outlooks for growing their share in a vibrant global market.

    As suppliers in this edition put forth their company values and capabilities, it seems fitting that this year, the country—and the world—celebrate the 500th anniversary of Leonardo da Vinci’s death in 1519. 

    In fact, in tribute to da Vinci, Italian glassmaker Bormioli Luigi produced a magnificent bottle for this quincentenary event, in cooperation with the Italian Accademia del Profumo. It was a project typical of the supplier’s skills.

    Federico Montali, marketing and business development manager, Bormioli Luigi, says, “The technical excellence and continuous quest for new challenges are probably the most important founding values of Bormioli Luigi history, our DNA. These form the basis on which we have built the pillars of our industry for the future.” Montali says that while techniques have evolved over the centuries, complex processes can turn glass engineers into artists, using intuition to find technical solutions to get the best results.

    Speaking at a New York City event highlighting Italian fragrance, Ambra Martone, board member of ICR Industrie Cosmetiche Riunite, and president of Accademia del Profumo, shared her thoughts on the inspiration behind Italian fragrance: “The aesthetic sensibility that permeates most of our daily life, from the beauty of our land, to the historical architecture of our cities, to our passion for clothing, and food…This culture of beauty that we ‘breathe’ from an early age naturally translates into our design, fashion, food—and fragrances.” She added, “Italians are passionate people…we like unique fragrances, those that stand out with their personality.”

    In addition to sensibilities, on the following pages you’ll also read about hard-hitting investments in state-of-the-art technologies, a vibrant local supply chain, “disruptive innovation,” expertise and a quest for new challenges. 

    Lumson’s Emanuele Mazzei, ties the artistry and technology together, when he speaks of Lumson’s mission: “We like bringing our core values to the forefront through our packaging concepts, through design and innovation. We believe there is a way to combine the aesthetic values that Italian creativity is known for, with efficient and sustainable industrial solutions.”

    We hope you enjoy this Italian edition,
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