• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Components
    • Markets
    • Materials
    • Solutions
    • Top 20 Companies
    • Buyers Guide
    • Events
    • More
  • Magazine
  • News
  • Components
  • Markets
  • Materials
  • Solutions
  • Top 20 Companies
  • Buyers Guide
  • Events
  • Current & Past Issues
    Features
    Editorial
    Departments
    Columns
    Digital Edition
    eNewsletter Archive
    Editorial Guidelines
    Staff
    Subscribe Now
    Advertise Now
    Top Features
    Packaging’s ‘Tall Order’ for Reviving Color Cosmetics

    Creating Packaging To Safeguard a More Hygienic User Experience

    Dispensers for Greater Functionality

    Drunk Elephant—Beauty Company of the Year: Excellence in Packaging

    Key Insights on Lip Color & Mascara Packaging
    Breaking News
    Regulatory
    Events
    Association
    Packaging
    Adv/Marketing
    Financial
    Retail & Travel
    People
    Products
    Experts
    Press Releases
    Exclusives
    Live From Shows
    Video Bites
    Packaging Personalities
    Top News
    IT Cosmetics Supports Women’s Confidence

    Inter Parfums Reports a Strong Fourth Quarter

    Universal Engraving Announces New President

    Raw Sugar Living Expands to Target with New Collection

    Supporting Female Beauty Brand Founders on International Women's Day
    3D
    Accessories
    Aerosols
    Airless
    Applicators
    Bags
    Bottles/Jars
    Brushes
    Cans
    Cartons/Boxes
    Closures
    Compacts
    Devices
    Dispensers
    Double Duty
    Droppers
    Environmental
    Labels
    Lipstick packages
    Mascara Containers
    Paper
    Pouches
    Printing
    Pumps
    Rollerballs
    Small Sizes
    Stock Pkg
    Tubes
    Wipes/Sheets

    Corpack Creates Custom Packaging for Marlies Möller Hair Care Line

    Lageen Tubes Boosts Packaging Recyclability with New Mono-Material PE Tube Solutions

    Bormioli Luigi Meets Lacquering Challenge

    New High Glass Offers Six Premium In-Stock Bottle Collections

    Creating Packaging To Safeguard a More Hygienic User Experience
    Bath/Body
    Cosmetics
    Ethnic
    Fragrances
    Hair
    Health and Beauty
    Home Fragrance
    Men
    Nails
    Personal Care
    Sample/Travel Sizes
    Sets/Kits
    Skin

    Inter Parfums Reports a Strong Fourth Quarter

    Packaging’s ‘Tall Order’ for Reviving Color Cosmetics

    Corpack Creates Custom Packaging for Marlies Möller Hair Care Line

    Bormioli Luigi Meets Lacquering Challenge

    New High Glass Offers Six Premium In-Stock Bottle Collections
    Brush Fibers
    Eco-friendly
    Flexibles
    Glass
    Metal
    Paper/Board
    PCR
    PET
    Plastics
    Wood

    Corpack Creates Custom Packaging for Marlies Möller Hair Care Line

    Lageen Tubes Boosts Packaging Recyclability with New Mono-Material PE Tube Solutions

    Bormioli Luigi Meets Lacquering Challenge

    New High Glass Offers Six Premium In-Stock Bottle Collections

    Blue Heron Botanicals ‘Blue Beauty’ for Green Beauty Enthusiasts
    Anti-Counterfeit
    Contract Services
    Decorative Effects
    Design Capabilities
    Digital Printing
    Injection Molding
    Machinery
    Made in USA
    Package Development
    Printing/Decorating
    Sustainable Pkg/Practices
    Turnkey

    Packaging’s ‘Tall Order’ for Reviving Color Cosmetics

    Bormioli Luigi Meets Lacquering Challenge

    Blue Heron Botanicals ‘Blue Beauty’ for Green Beauty Enthusiasts

    Dispensers for Greater Functionality

    Beauty That’s Ultra Luxe and Sustainable
    Top 20 Companies
    Mary Kay

    Oriflame

    Estée Lauder

    L’Oréal

    Beiersdorf
    All Companies
    Categories
    Company Profiles
    Jobs
    Add New Company
    International Buyers Guide Companies
    Albéa

    GAR Labs

    Neenah Packaging

    JSN Cosmetic Packaging

    Color Carton Corp.
    Industry Events
    Live From Shows
    Exhibitor Showcase
    Webinars

    CEW Goes Virtual with Annual State of the Beauty Industry Report

    Easyfairs Announces New Three-Day Digital Event

    NYSCC Supplier’s Day Announces New Dates

    Cosmoprof India Announces 2021 Dates

    MakeUp in Shanghai and Luxe Pack Shanghai Postponed
    • Magazines
      • Current / Back Issues
      • Features
      • Editorial
      • Departments
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Staff
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • Companies
      • Categories
      • Corporate Capabilities
      • Add Your Company
    • Components
      • 3D
      • Accessories
      • Aerosols
      • Airless
      • Applicatiors
      • Bags
      • Bottles / Jars
      • Brushes
      • Cans
      • Cartoons / Boxes
      • Closures
      • Compacts
      • Devices
      • Dispensers
      • Double Duty
      • Droppers
      • Environmental
      • Labels
      • Lipstick Packages
      • Mascara Containers
      • Paper
      • Pouches
      • Printing
      • Pumps
      • Rollerballs
      • Small Sizes
      • Stock Pkg
      • Tubes
      • Wipes/Sheets
    • Markets
      • Bath/Body
      • Cosmetics
      • Ethnic
      • Fragrances
      • Hair
      • Health And Beauty
      • Home Fragrance
      • Men
      • Nails
      • Personal Care
      • Simple/Travel Sizes
      • Sets/Kits
      • Skin
    • Materials
      • Brush Fibers
      • Eco-friendly
      • Flexibles
      • Glass
      • Metal
      • Paper/Board
      • PCR
      • PET
      • Plastics
      • Wood
    • Solutions
      • Anti-Counterfeit
      • Cotract Services
      • Decorative Effects
      • Design Capabilities
      • Digital Printing
      • Injection Molding
      • Machinery
      • Made In USA
      • Package Development
      • Printing/Decorating
      • Sustainable Pkg/Practices
      • Turnkey
    • Top 20 Companies
    • Online Exclusives
    • Slideshows
    • Expert Opinions
    • Videos
    • Infographics
    • Whitepapers
    • Products Showcase
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Jobs
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms Of Use
    Top 20 Companies

    10. Kao

    ...

    10. Kao
    Kao’s sales of Molton Brown were strong in The Americas and in Europe.
    10. Kao
    Related CONTENT
    • 20. Kose
    • 14. Henkel
    • 13. Avon
    • 9. AmorePacific
    • 8. Johnson & Johnson
    Jamie Matusow with Joanna Cosgrove, Editor-in-Chief with Contributing Editor11.01.17
    Tokyo, Japan
    www.kao.com

    Corporate Sales:

    $12.8 billion

    Beauty Sales:

    $5.3 billion

    Key Personnel:

    Michitaka Sawada, president and chief executive officer; Katsuhiko Yoshida, senior managing executive officer, president, consumer products; Toshiaki Takeuchi, senior managing executive officer; Masumi Natsusaka, managing executive officer; Motohiro Morimura, managing executive officer; Yasushi Aoki, managing executive officer; Hideko Aoki, managing executive officer; Kozo Saito, managing executive officer; Yoshihiro Hasebe, managing executive officer.

    Major Products/Brands:

    Sofina, Kanebo, RMK, Molton Brown, Bioré, Jergens, Asience, John Frieda, Goldwell, Essential, Liese.

    New Products:

    Sofina Deep Shiny Eyes, Sofina Smooth Color Rouge, Molton Brown Black Peppercorn body wash, Molton Brown Bursting Caju & Lime Bath & Shower Gel, Kanebo-Sensai Cellular Performance Emulsion II-Moist.

    Comments:

    In-store beauty counseling and merchandising is a priority for Kao, which has plans to expand its services in department stores, as well as continue to grow its business outside of Japan. For the year, Kao reached $5.3 billion in beauty sales (41.3% of net sales). Personal Care increased 1% year on year, while Cosmetics remained flat.

    Michitaka Sawada, president and chief executive officer, says the cosmetics industry remains “a challenge.” He said Sofina and Kanebo—the company’s two main beauty brands—face stiff competition from others entering the market. Thus, branding is critical, says Sawada.

    With a mission to bring positive changes to everyday life and make a “significant impact on the global environment,” Kao says it strives to always innovate to improve products and packaging. One advance in 2016: the Raku-raku eco-pack refill that makes it easier for all consumers, from children to the elderly, to easily refill containers of shampoo and conditioner, as well as other liquids. Last fall, Kao established a new beauty research and innovation center focusing on Sofina and Kanebo.

    Now in the midst of its mid-term plan, the company continues to refine its goals. By 2030, as it continues in its aims to establish a global presence, it plans to also establish a distinct corporate image—and achieve sales of 2.5 trillion yen (approximately $23 billion at current rates), including 1 trillion yen from outside of Japan. In building its business in China, Kao continues to focus on products designed with “area innovation,” such as products that appeal to Millennials and those with long-lasting properties to address the hot and humid climate.

    Sales of skin care products and Molton Brown were strong in The Americas and in Europe.

    2017 News of Note

    In June, Kao announced that it would reorganize its domestic sales subsidiaries relating to the Consumer Products business, a move that includes two companies specializing in in-store beauty counseling. Both are planned for operation by January 2018. Kao and Kanebo companies will be combined.

    Kao Corporation took Sofina iP, its new brand released in Japan in 2015 and the basic skincare line of Sofina beauté, completely updated in 2016, to Taiwan and Hong Kong for a series of launches in March 2017. A section at the Sofina counter of the Uni-President Department Store Taipei, was installed to offer customers fine-tuned counseling (personalized skincare advice etc.) based on the most advanced skin-analysis technology. Kao says it will also continue to reform Sofina overseas, following efforts in Taiwan and Hong Kong.
    Related Searches
    • millennials
    • john frieda
    • essential
    • technology
    Suggested For You
    20. Kose 20. Kose
    14. Henkel 14. Henkel
    13. Avon 13. Avon
    9. AmorePacific 9. AmorePacific
    8. Johnson & Johnson 8. Johnson & Johnson
    4. Procter & Gamble 4. Procter & Gamble
    The Estée Lauder Companies Appoints New SVP & CIO The Estée Lauder Companies Appoints New SVP & CIO
    Edgewell Personal Care Reports Finances Edgewell Personal Care Reports Finances
    ADF&PCD New York Announces Innovation Awards Shortlist ADF&PCD New York Announces Innovation Awards Shortlist
    Beautycounter Names New Board Member Beautycounter Names New Board Member
    Kao USA Tells Consumers How To Spot Counterfeits Kao USA Tells Consumers How To Spot Counterfeits
    Viva to Exhibit a ‘Festival of IML Tube Innovations’ Viva to Exhibit a ‘Festival of IML Tube Innovations’
    Avon Names New EVP & COO Avon Names New EVP & COO
    New Head of Beauty at Procter & Gamble New Head of Beauty at Procter & Gamble
    New President at Avon Products, Inc. New President at Avon Products, Inc.

    Related Top 20 Companies

    • TOP 20 GLOBAL BEAUTY COMPANIES

      TOP 20 GLOBAL BEAUTY COMPANIES

      ...
      Jamie Matusow, Editor-in-Chief, and Joanna Cosgrove, Contributing Editor 10.30.20

    • 20 Revlon

      20 Revlon

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20

    • 19 Mary Kay

      19 Mary Kay

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20


    • 18 Kosé

      18 Kosé

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20

    • 17 Natura &Co

      17 Natura &Co

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20

    • 16 Avon Products

      16 Avon Products

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20


    • 15 Chanel

      15 Chanel

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20

    • 13 Coty Inc.

      13 Coty Inc.

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20

    • 12 L Brands

      12 L Brands

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20


    • 11 Amorepacific

      11 Amorepacific

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20

    • 10 Kao

      10 Kao

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20

    • 9 Johnson & Johnson

      9 Johnson & Johnson

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20


    • 8 Beiersdorf

      8 Beiersdorf

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20

    • 7 LVMH

      7 LVMH

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20

    • 6 Shiseido

      6 Shiseido

      ...
      Jamie Matusow, with Joanna Cosgrove 10.30.20

    Trending
    • Ranking The Top 50 Cosmetic Companies
    • Wondering How To Connect To The Latina Market?
    • A New Partnership Delivers Turnkey Beauty Solutions
    • The Estée Lauder Companies Closes Becca Cosmetics
    Breaking News
    • IT Cosmetics Supports Women’s Confidence
    • Inter Parfums Reports a Strong Fourth Quarter
    • Universal Engraving Announces New President
    • Raw Sugar Living Expands to Target with New Collection
    • Supporting Female Beauty Brand Founders on International Women's Day
    View Breaking News >
    CURRENT ISSUE

    March 2021

    • Packaging’s ‘Tall Order’ for Reviving Color Cosmetics
    • Creating Packaging To Safeguard a More Hygienic User Experience
    • Dispensers for Greater Functionality
    • View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Low Levels of Vitamin D and Calcium Linked to COVID-19 Severity
    Probiotic Evidenced to Assist Digestive Recovery from a Complex Surgery
    AHPA Submits Comments to FDA on Proposed Traceability Rule
    Coatings World

    Latest Breaking News From Coatings World

    Chromaflo Technologies Adds Benjamin Woeste as Territory Sales Manager
    AOC Announces EMEA Price Increase
    Mule-Hide Products Co. Introduces Seal-Fast Liqui-Flash
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    NAMSA Acquires American Preclinical Services
    Quidel's QuickVue At-Home COVID-19 Test Earns EUA
    Memic Receives FDA Marketing Authorization for Hominis
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Fusion Pharmaceuticals Acquires IPN-1087
    Strata Oncology Unveils Strata PATH Trial
    Alimentiv Acquires McDougall Scientific
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    IT Cosmetics Supports Women’s Confidence
    Inter Parfums Reports a Strong Fourth Quarter
    Universal Engraving Announces New President
    Happi

    Latest Breaking News From Happi

    Croda International Acquires Alban Muller
    Givaudan Active Beauty Launches Omegablue
    Sozio Acquires Scentessence
    Ink World

    Latest Breaking News From Ink World

    Massilly North America Adds Koenig & Bauer MetalStar 3 Metal Decorating Press
    Hydrocarbon Solvents Market to Surpass $8.1 Billion by 2030
    Access Direct Mail Doubles Revenue with SCREEN's Truepress Jet520HD
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    Abbott Label installs Domino K600i dual bar digital UV inkjet printer
    Crossmark turns to Eagle Systems for cold foil
    Maxcess launches Tidland PressureMax Airshaft Pressure Monitoring System
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Domtar Completes Sale of Personal Care Business
    Mitsui to Sell Chinese Nonwovens Business
    Dr. J's Disinfectant Wipes Approved for Distribution in CA
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    FDA Approves Accufix Surgical's Accu-Joint Hemi Implant
    FDA OKs Q-Collar Device to Protect Athletes’ Brains During Head Impacts
    SeaSpine Releases Reef TO (TLIF Oblique) Interbody System
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Comercial Kywi Improves Customer Service, Front-Store Operations with Zebra Mobile Solution
    Global Printed Circuit Board Market Projected to Reach $69.32 Billion by 2027
    Global Smart Glass Market to Register 6.8% CAGR Between 2021-28: Grand View Research

    Copyright © 2021 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login