Elle Morris05.31.18
The hottest skincare trends are making their way from Asia to the Western World. Hanacure, a South Korean beauty brand, launched its debut product, the Hanacure All-in-One Facial mask last year; it made a huge splash when Drew Barrymore posted selfies on Instagram with it applied to her face (it was a little scary looking) and it’s become a social media staple since then.
The treatment, a tightening and brightening paint-on mask, is made of a proprietary formulation called the Purifying Compound. The compound consists of peptides to promote collagen growth and botanical extracts to soothe and nourish skin, and together they make one crazy tightening treatment. I’ve used it and, while pricey, it’s pretty compelling delivering exactly what it promised.
Songyang Liao was previously with an international brand design firm in China and a current student in the Graduate School of Fine Arts, color psychology at Joshibi University of Art and Desi
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