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    Breaking News

    Fenty To Launch 50 Shades of Concealer

    The new line is long-wearing and crease-proof -- plus, there will be new translucent setting powders in 8 shades and 10 new foundation colors.

    Fenty To Launch 50 Shades of Concealer
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    • 8. LVMH
    01.02.19

    Rihanna's Fenty Beauty continues to give consumers the most color options -- in just about every makeup category.

    The brand just announced on Instagram the debut if its new line of Pro Filtr Concealer, in 50 shades. There are 12 - 13 color options ranging from warm to cool, within each skin color category -- Light, Medium, Tan, and Deep. 

    The creamy formula is long-wearing and crease-proof. Tall, slim, round bottles are clear, to showcase the makeup colors, and are paired with white caps.

    More New Products

    Fenty Beauty is also launching 8 translucent setting powders, and 10 more shades of Pro Filtr foundation. 

    The new products will be available on January 11th at Sephora, Harvey Nichols, and on the brand's website. 
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      8. LVMH

      8. LVMH

      LVMH ranks at #8 on our list of Top 20 Global Beauty Companies 2018 -- with $6.7 billion in beauty sales.
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      View Breaking News >
      CURRENT ISSUE

      April/May 2022

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      • Beauty Industry Experts Discuss Sustainable Packaging
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