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    Features

    Strong Growth for the B.Kolor Makeup & Skincare Company

    Taking full advantage of growth in the makeup and skincare markets

    Strong Growth for the B.Kolor Makeup & Skincare Company
    Mario de Luigi, CEO, B.Kolor
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    Jean-Yves Bourgeois, European Correspondent12.12.18

    It’s been almost two years since the Italian firm, B.Kolor, specialized in the development and production of cosmetic, makeup and skincare products, last expressed itself. Two years during which company managers have significantly developed the business of the Company with a second 7,500 m² production unit and a new 3,000 m² warehouse built near the historic site in Treviglio, Italy, which has been running since 2015.

    And it's not over… Mario de Luigi, CEO, B.Kolor, gives us an update.

    Jean-Yves Bourgeois: Like most of your counterparts in the trade, you are taking full advantage of the growth in your two favorite niche markets, makeup and skincare?

    Mario de Luigi: That's true but unlike other companies, we prefer adopting a low profile and focus primarily on the satisfaction of our customers. What matters, and what they expect from us, is to anticipate forthcoming changes in the market, at least over the next three years, to offer them products perfectly suiting their needs. I always like saying, it's not a question of growing for the sake of growing, but to be always ready to meet the needs of customers.
     
    Bourgeois: Your company has made great strides in the past years?

    de Luigi: Of course, we have progressed in all areas of makeup and skincare. We further expanded the company, increased production and the storage capacity. Our investments and efforts over the last ten years in organic and natural products are now paying off. Our desire for innovation is relentless and we are achieving new technical steps forward every day. Out of the two hundred people in the company, more than forty work in our labs. The next Cosmoprof Hong Kong trade show will be an opportunity to showcase some of their achievements.

    Bourgeois: Your main markets are overseas, markets that you still manage from Italy.

    de Luigi: Exactly! Europe and the U.S., of course, but also, and increasingly, the Middle East and Asia. Apart from its business side, this presence abroad also helps us anticipate and present our customers the real trends that will emerge in the coming months. But opening commercial offices abroad is not a live issue for the time being. We continue to manage everything from Italy. We must keep in mind that "Made in Italy" is a real asset in our industry. In addition, everything is developed, produced, packaged in our factories, a specificity that guarantees a high level of quality and control.
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