• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Components
    • Markets
    • Materials
    • Solutions
    • Top 20 Companies
    • Buyers Guide
    • Events
    • More
  • Magazine
  • News
  • Components
  • Markets
  • Materials
  • Solutions
  • Top 20 Companies
  • Buyers Guide
  • Events
  • Current & Past Issues
    Features
    Editorial
    Departments
    Columns
    Digital Edition
    eNewsletter Archive
    Editorial Guidelines
    Staff
    Subscribe Now
    Advertise Now
    Top Features
    Packaging’s ‘Tall Order’ for Reviving Color Cosmetics

    Creating Packaging To Safeguard a More Hygienic User Experience

    'Dispensing Beauty': Dispensers for Greater Functionality

    Drunk Elephant—Beauty Company of the Year: Excellence in Packaging

    Key Insights on Lip Color & Mascara Packaging
    Breaking News
    Regulatory
    Events
    Association
    Packaging
    Adv/Marketing
    Financial
    Retail & Travel
    People
    Products
    Experts
    Press Releases
    Exclusives
    Live From Shows
    Video Bites
    Packaging Personalities
    Top News
    It's International Women's Day—But What Does That Mean?

    e.l.f. Cosmetics and Chipotle Collaborate on Burrito-Inspired Makeup Collection

    Weekly Recap: Sephora Expansion, Ulta Partners with Loop, International Women’s Day & More

    Ulta Beauty Opens in Herald Square

    Elizabeth Arden Taps Sui He as Global Brand Ambassador
    3D
    Accessories
    Aerosols
    Airless
    Applicators
    Bags
    Bottles/Jars
    Brushes
    Cans
    Cartons/Boxes
    Closures
    Compacts
    Devices
    Dispensers
    Double Duty
    Droppers
    Environmental
    Labels
    Lipstick packages
    Mascara Containers
    Paper
    Pouches
    Printing
    Pumps
    Rollerballs
    Small Sizes
    Stock Pkg
    Tubes
    Wipes/Sheets

    Corpack Creates Custom Packaging for Marlies Möller Hair Care Line

    Lageen Tubes Boosts Packaging Recyclability with New Mono-Material PE Tube Solutions

    Bormioli Luigi Meets Lacquering Challenge

    New High Glass Offers Six Premium In-Stock Bottle Collections

    Creating Packaging To Safeguard a More Hygienic User Experience
    Bath/Body
    Cosmetics
    Ethnic
    Fragrances
    Hair
    Health and Beauty
    Home Fragrance
    Men
    Nails
    Personal Care
    Sample/Travel Sizes
    Sets/Kits
    Skin

    e.l.f. Cosmetics and Chipotle Collaborate on Burrito-Inspired Makeup Collection

    Weekly Recap: Sephora Expansion, Ulta Partners with Loop, International Women’s Day & More

    Elizabeth Arden Taps Sui He as Global Brand Ambassador

    Global Hair Color Market Forecasted to Grow

    Estée Lauder Establishes Equity and Engagement Center of Excellence
    Brush Fibers
    Eco-friendly
    Flexibles
    Glass
    Metal
    Paper/Board
    PCR
    PET
    Plastics
    Wood

    Videobite: Bring Your Packaging to Life with GTO

    Corpack Creates Custom Packaging for Marlies Möller Hair Care Line

    Lageen Tubes Boosts Packaging Recyclability with New Mono-Material PE Tube Solutions

    Bormioli Luigi Meets Lacquering Challenge

    New High Glass Offers Six Premium In-Stock Bottle Collections
    Anti-Counterfeit
    Contract Services
    Decorative Effects
    Design Capabilities
    Digital Printing
    Injection Molding
    Machinery
    Made in USA
    Package Development
    Printing/Decorating
    Sustainable Pkg/Practices
    Turnkey

    Beauty Brands Led By Women On a Mission To Do Good

    Packaging’s ‘Tall Order’ for Reviving Color Cosmetics

    Bormioli Luigi Meets Lacquering Challenge

    Blue Heron Botanicals: ‘Blue Beauty’ for Green Beauty Enthusiasts

    'Dispensing Beauty': Dispensers for Greater Functionality
    Top 20 Companies
    Henkel

    Kao

    Avon

    Coty

    Amway
    All Companies
    Categories
    Company Profiles
    Jobs
    Add New Company
    International Buyers Guide Companies
    Albéa

    JSN Cosmetic Packaging

    GAR Labs

    Derik Industrial USA

    USS LLC
    Industry Events
    Live From Shows
    Exhibitor Showcase
    Webinars

    BizBash Names Unfiltered Experience ‘People's Choice: Best Influencer Event’

    CEW Goes Virtual with Annual State of the Beauty Industry Report

    Easyfairs Announces New Three-Day Digital Event

    NYSCC Supplier’s Day Announces New Dates

    Cosmoprof India Announces 2021 Dates
    • Magazines
      • Current / Back Issues
      • Features
      • Editorial
      • Departments
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Staff
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • Companies
      • Categories
      • Corporate Capabilities
      • Add Your Company
    • Components
      • 3D
      • Accessories
      • Aerosols
      • Airless
      • Applicatiors
      • Bags
      • Bottles / Jars
      • Brushes
      • Cans
      • Cartoons / Boxes
      • Closures
      • Compacts
      • Devices
      • Dispensers
      • Double Duty
      • Droppers
      • Environmental
      • Labels
      • Lipstick Packages
      • Mascara Containers
      • Paper
      • Pouches
      • Printing
      • Pumps
      • Rollerballs
      • Small Sizes
      • Stock Pkg
      • Tubes
      • Wipes/Sheets
    • Markets
      • Bath/Body
      • Cosmetics
      • Ethnic
      • Fragrances
      • Hair
      • Health And Beauty
      • Home Fragrance
      • Men
      • Nails
      • Personal Care
      • Simple/Travel Sizes
      • Sets/Kits
      • Skin
    • Materials
      • Brush Fibers
      • Eco-friendly
      • Flexibles
      • Glass
      • Metal
      • Paper/Board
      • PCR
      • PET
      • Plastics
      • Wood
    • Solutions
      • Anti-Counterfeit
      • Cotract Services
      • Decorative Effects
      • Design Capabilities
      • Digital Printing
      • Injection Molding
      • Machinery
      • Made In USA
      • Package Development
      • Printing/Decorating
      • Sustainable Pkg/Practices
      • Turnkey
    • Top 20 Companies
    • Online Exclusives
    • Slideshows
    • Expert Opinions
    • Videos
    • Infographics
    • Whitepapers
    • Products Showcase
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Jobs
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms Of Use
    Features

    Gotha Cosmetics—in Working Order!

    A new administrative and industrial site—and a new image

    Gotha Cosmetics—in Working Order!
    Martin Breuer, CEO, Gotha Cosmetics
    Related CONTENT
    • Strong Growth for the B.Kolor Makeup & Skincare Company
    • Beauty: The Italian Industry at the Forefront
    • Tecnocosmesi Meets the Challenge in North America
    • Cosmoprof Bologna: Changes in Perspective
    • ArtCosmetics: At a Turning Point!
    Jean-Yves Bourgeois, European Correspondent12.12.18

    Last March, the Italian Company, Gotha Cosmetics, specializing in the design and manufacture of makeup products, moved to a new administrative and industrial site, a few blocks away from its former location. With 3,000 m² of offices and a production area of 12,000 m², it’s twice the size of the previous factory, the whole of it representing an investment of more than € 10 million. A rare piece of architecture and technology. The Company also took the opportunity to change its corporate image with a new logo.

    Overview with Martin Breuer, CEO, Gotha Cosmetics.
     
    Jean-Yves Bourgeois: 2018 is undoubtedly a turning point for Gotha Cosmetics!

    Martin Breuer: A turning point, you are right! We could no longer operate in the previous site, which had become too small and too old. This new site will allow us to be much more efficient both administratively and productively speaking. Concerning the offices, every effort was made to make our employees feel at ease and to ensure that our customers are welcomed in optimal working conditions in four dedicated showrooms. The building was intentionally designed to provide lots of natural light and private working areas. As for the factory, with an ESP quality level, it is probably a perfect example of what is best in the field with a dedicated OTC area.

    Much of the production equipment has been renewed. Don't forget that since 2005 we have set ourselves the goal of becoming a world reference in color cosmetics. This new site which we can be proud of today is the indisputable proof.
     
    Bourgeois: The United States has more than ever become your No. 1 customer!

    Breuer:: That's right, North America accounts for more than 50% of our sales. We actually have a team of five people working there to assist and support customers. But we also have one person based in Korea and two in Paris because we want to be as close as possible to our customers.
     
    Bourgeois: What makes Gotha Cosmetics so specific?

    Breuer: Our main assets remain innovation and the development of almost "custom designed" products. Don’t forget that about 20% of our workforce is directly involved in R&D. But what is important is to be really customer-focused. We have a 360° action, integrating the entire supply chain. Speed and flexibility are key components in the success of a project. We are able to develop a project in a very short timeframe to guarantee fast market launches.

    Bourgeois: Your offer encompasses all makeup products?

    Breuer: Our teams strive to combine long-standing know-how, a real passion, a tireless dedication and a lot of fantasy to transform the cosmetic dreams of our customers into reality!

    We are capable of serving customers that require bulk-only, semi-turnkey, and full turnkey orders. Emulsions are an increasingly important part of our production, followed by lipsticks and powders. We have a network of qualified and extremely dedicated subcontractors with whom we progress each day a little more. In line with the evolution of the market, Full-Service has become an essential component of our offer (50%).
     
    Bourgeois: What were the new products at the last MakeUp in NewYork?

    Breuer: As always, we presented truly innovative products, recently developed in our laboratory. Like for example, new silicones that allow developing truly unique and surprising formulas with a never-seen-before skin feel. But the flagship of our collection will be our new technology called "Thermoshape," a technology that enables the creation of a personalized design on the surface of the product.
    Related Searches
    • innovation
    • makeup in newyork
    • design
    • essential
    Suggested For You
    Strong Growth for the B.Kolor Makeup & Skincare Company Strong Growth for the B.Kolor Makeup & Skincare Company
    Beauty: The Italian Industry at the Forefront Beauty: The Italian Industry at the Forefront
    Tecnocosmesi Meets the Challenge in North America Tecnocosmesi Meets the Challenge in North America
    Cosmoprof Bologna: Changes in Perspective Cosmoprof Bologna: Changes in Perspective
    ArtCosmetics: At a Turning Point! ArtCosmetics: At a Turning Point!
    Mktg Industry, 360° Full Service, with Italian Know-How Mktg Industry, 360° Full Service, with Italian Know-How
    Jamie Matusow Talks with Jean-Yves Bourgeois Jamie Matusow Talks with Jean-Yves Bourgeois
    Skincare Rises as Second Pillar of MakeUp in Paris Skincare Rises as Second Pillar of MakeUp in Paris
    Exclusive Interview: Cosmoprof Hong Kong Preview Exclusive Interview: Cosmoprof Hong Kong Preview
    Geka Invests in Brush Manufacturing and Full Service Geka Invests in Brush Manufacturing and Full Service
     Toly Presents ‘Speed-to-Market’ Solution Toly Presents ‘Speed-to-Market’ Solution
    Subcontracting... the Great Upheaval Subcontracting... the Great Upheaval
    The Real Stimulus of Innovation The Real Stimulus of Innovation
    Jean-Yves Bourgeois Named Beauty Packaging’s European Correspondent Jean-Yves Bourgeois Named Beauty Packaging’s European Correspondent
    Jean-Yves Bourgeois Named Beauty Packaging’s European Correspondent Jean-Yves Bourgeois Named Beauty Packaging’s European Correspondent

    Related Features

    • Cosmetics | Skin Care/Sun Care | Sustainable Pkg/Practices
      Packaging’s ‘Tall Order’ for Reviving Color Cosmetics

      Packaging’s ‘Tall Order’ for Reviving Color Cosmetics

      How color cosmetics brands and suppliers are navigating through the pandemic by focusing on sustainable packaging, new consumer behaviors, & more.
      Jamie Matusow, Editor-in-Chief 03.01.21

    • Airless | Bottles/Jars | Cosmetics | Package Development | Pumps | Skin Care/Sun Care | Sustainable Pkg/Practices | Tubes

      'Dispensing Beauty': Dispensers for Greater Functionality

      The right type of dispensing system elevates all types of beauty products, from skin care to fragrances—and even lipstick.
      Marie Redding, Senior Editor 03.01.21

    • Brushes | Cosmetics | Eco-friendly | Lipstick packages | Mascara Containers | Sustainable Pkg/Practices
      Key Insights on Lip Color & Mascara Packaging

      Key Insights on Lip Color & Mascara Packaging

      There's no shortage of packaging for both mascara and lip color—especially if you're looking for refillable designs & sustainable materials, suppliers say.
      Marie Redding, Senior Editor 02.03.21


    • Cosmetics | Skin Care/Sun Care
      Our 4 Finalists—Beauty Company of the Year: Excellence in Packaging

      Our 4 Finalists—Beauty Company of the Year: Excellence in Packaging

      A look at our finalists—and execs from e.l.f. cosmetics, Huda Beauty, Murad, and Smashbox talk about packaging.
      Jamie Matusow, Editor-in-Chief 02.03.21

    • Anti-Counterfeit | Cosmetics | Decorative Effects | Package Development | Printing/Decorating | Sustainable Pkg/Practices
      Packaging Decorated to Make a Lasting Impression

      Packaging Decorated to Make a Lasting Impression

      Decorating techniques transform packaging, ensuring that bottles, jars and boxes for makeup, skin care and fragrances ‘pop’—both on shelf and online.
      Marie Redding, Senior Editor 11.30.20

    • Cartons/Boxes | Cosmetics | Eco-friendly | Fragrances | Skin Care/Sun Care | Stock Pkg
      Sustainability Drives New Solutions in Innovative Cosmetic Packaging

      Sustainability Drives New Solutions in Innovative Cosmetic Packaging

      Packaging innovations focus on sustainable materials, small sizes, and hygienic solutions—as well as visual aesthetics and engineering feats.
      Jamie Matusow, Editor-in-Chief 11.30.20


    • Cosmetics | Low MOQs | Skin Care/Sun Care | Stock Pkg
      Packaging Solutions In Small Quantities

      Packaging Solutions In Small Quantities

      Low minimum order quantity (MOQ) packaging fits the bill for cost-conscious Indie brands and global brands with limited specialty launches.
      Joanna Cosgrove, Contributing Editor 11.04.20

    • Bottles/Jars | Cartons/Boxes | Cosmetics | Eco-friendly | Made in USA | Skin Care/Sun Care | Tubes
      Covid Boosts USA/Canada Cosmetics Packaging Production

      Covid Boosts USA/Canada Cosmetics Packaging Production

      Insights from leading domestic suppliers -- and what the future of beauty packaging may hold.
      Jamie Matusow, Editor-in-Chief 08.31.20

    • Airless | Bottles/Jars | Cosmetics | Droppers | Stock Pkg | Tubes
      Stock Packaging with Style

      Stock Packaging with Style

      Beauty brands of all sizes are reaping the benefits of stock packaging—and creating custom looks on time and under budget.
      Marie Redding, Senior Editor 07.24.20


    • Airless | Applicators | Bottles/Jars | Caps/Closures | Compacts | Cosmetics | Eco-friendly | Eco-friendly | Paper/Board | PCR | Plastics | Skin Care/Sun Care | Stock Pkg | Tubes
      LA Show Review: Talk Centers on Sustainability and CBD

      LA Show Review: Talk Centers on Sustainability and CBD

      Suppliers talk reusable, recyclable, and refillable -- with an emphasis on making things easy for the consumer.
      Jamie Matusow, Editor-in-Chief 05.01.20

    • Caps/Closures | Cosmetics | Decorative Effects | Fragrances | Labels | Lipstick packages | Metal | Package Development | Paper | Printing/Decorating
      Sleek & Chic, Metals Shine with an Enduring Appeal

      Sleek & Chic, Metals Shine with an Enduring Appeal

      Suppliers offer brands innovative ways to use metals and metallics to create luxurious packaging for makeup—and more.
      Marie Redding, Senior Editor 05.01.20

    • Applicators | Cartons/Boxes | Compacts | Cosmetics | Printing | Turnkey
      Packaging in the Fast Lane

      Packaging in the Fast Lane

      Beauty and personal care packaging providers are delivering a variety of at-the-ready products and services to expedite a brand’s path to market.
      Joanna Cosgrove, Contributing Editor 05.01.20


    • Cosmetics
      Clean Beauty, Clean Packaging

      Clean Beauty, Clean Packaging

      A streamlined look and a 'less is more' materials ideology are trending--but there are still ways for brands to customize and define color cosmetics packaging.
      Jamie Matusow, Editor-in-Chief 03.04.20

    • Brushes | Compacts | Cosmetics | Design Capabilities | Lipstick packages | Mascara Containers | Package Development
      Lip Color and Mascara

      Lip Color and Mascara's 'New Norm'

      With help from suppliers, Westman Atelier and other makeup brands are combining functionality with luxuriously stylish—and sustainable—packaging.
      Marie Redding, Senior Editor 02.05.20

    • Cosmetics | Skin Care/Sun Care
      M∙A∙C Cosmetics: Ahead of Its Time

      M∙A∙C Cosmetics: Ahead of Its Time

      Congratulations to MAC Cosmetics —our 2020 Company of the Year: Excellence in Packaging!
      Jamie Matusow, Editor-in-Chief 02.05.20

    Trending
    • Ranking The Top 50 Cosmetic Companies
    • E.l.f. Cosmetics And Chipotle Collaborate On Burrito-Inspired Makeup Collection
    • Wondering How To Connect To The Latina Market?
    • IT Cosmetics Founder Jamie Kern Lima Is Leaving
    • Ulta Beauty Opens In Herald Square
    Breaking News
    • It's International Women's Day—But What Does That Mean?
    • e.l.f. Cosmetics and Chipotle Collaborate on Burrito-Inspired Makeup Collection
    • Weekly Recap: Sephora Expansion, Ulta Partners with Loop, International Women’s Day & More
    • Ulta Beauty Opens in Herald Square
    • Elizabeth Arden Taps Sui He as Global Brand Ambassador
    View Breaking News >
    CURRENT ISSUE

    March 2021

    • Packaging’s ‘Tall Order’ for Reviving Color Cosmetics
    • Creating Packaging To Safeguard a More Hygienic User Experience
    • 'Dispensing Beauty': Dispensers for Greater Functionality
    • View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Diets High In Fructose Could Cause Immune System Damage
    Nestlé Acquires Premium Water Brand Essentia
    Kaneka Probiotics Announces Launch of L. plantarum DR7
    Coatings World

    Latest Breaking News From Coatings World

    Sherwin-Williams Announces Resignation of President, COO
    Ashland Completes Expansion, Relocation of Viatel Bioresorbable Polymers Manufacturing Facility
    Evonik Receives Sustainability Award from EcoVadis
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    FDA OKs First OTC Home Molecular COVID-19 Test
    FDA Approves Second Sight's Argus 2s Retinal Prosthesis
    Cross Border Venture Financing Rose in Final Quarter of 2020
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Sharp Appoints EU Qualified Person
    Baxter Biopharma Solutions Enters Sterile Manufacturing Agreement for Novavax’ COVID-19 Vaccine
    Metrics Contract Services Completes Russian Regulatory Inspection
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    It's International Women's Day—But What Does That Mean?
    e.l.f. Cosmetics and Chipotle Collaborate on Burrito-Inspired Makeup Collection
    Weekly Recap: Sephora Expansion, Ulta Partners with Loop, International Women’s Day & More
    Happi

    Latest Breaking News From Happi

    Cococare Appoints First Woman President
    Ross Highlights Triple Shaft Mixers
    Arm & Hammer Unveils Foot Wipes
    Ink World

    Latest Breaking News From Ink World

    Capital Printing Invests in 2nd Komori Press
    Arna Marketing Adds Canon’s ProStream, VarioPRINT iX Production Inkjet Presses
    Massilly North America Adds Koenig & Bauer MetalStar 3 Metal Decorating Press
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    Xeikon details upcoming Xeikon Café TV seminars
    Resource Label Group acquires New England Label
    UV+EB-cured products rated 'easier to recycle'
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Arm & Hammer Launches Foot Wipes
    Kimberly-Clark Names Chief Research and Development Officer
    FPInnovations Develops Biodegradable Mask
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    Australia Clears Conformis' iTotal PS Knee Replacement System
    Colfax Decides to Divide Its Businesses
    Stryker Corp.'s 2020 Sales Slip 3.6 Percent
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Comercial Kywi Improves Customer Service, Front-Store Operations with Zebra Mobile Solution
    Global Smart Glass Market to Register 6.8% CAGR Between 2021-28: Grand View Research
    Wearable Patch Market to Reach $27.8 Billion by 2027: Allied Market Research

    Copyright © 2021 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login