Joanna Cosgrove, Contributing Editor01.30.17
It may be the middle of winter but the need for sunscreen doesn’t take a holiday. Whether consumers are sunning on a beach or whooshing down the slopes, slathering on sunscreen is important to protect the skin from the sun’s perennially damaging rays.
According to market research firm Technavio, the global sun care products market is expected to experience a 4% CAGR growth between 2016-2020, with sunscreen-containing, multifunctional products like moisturizers and BB creams driving the demand.
The firm identified three emerging trends positioned to impact market growth through 2020: high-tech formulations and ingredient-driven product innovations; an increase in demand for private label brands; and the use of nanotechnology/nanoparticles to give products a premium appeal.
Brijesh Kumar Choubey, one of Technavio’s lead industry analysts for cosmetics research, adds that label verbiage is also evolving for more discerning consumers. “Earlier, most sun care brands had labels
According to market research firm Technavio, the global sun care products market is expected to experience a 4% CAGR growth between 2016-2020, with sunscreen-containing, multifunctional products like moisturizers and BB creams driving the demand.
The firm identified three emerging trends positioned to impact market growth through 2020: high-tech formulations and ingredient-driven product innovations; an increase in demand for private label brands; and the use of nanotechnology/nanoparticles to give products a premium appeal.
Brijesh Kumar Choubey, one of Technavio’s lead industry analysts for cosmetics research, adds that label verbiage is also evolving for more discerning consumers. “Earlier, most sun care brands had labels
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