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    Online Exclusives

    Beauty Brands Celebrate National Lipstick Day 2017

    Avon, L’Oreal, MAC, Smashbox & CoverGirl mark the occasion.

    Beauty Brands Celebrate National Lipstick Day 2017
    Beauty Brands Celebrate National Lipstick Day 2017
    Beauty Brands Celebrate National Lipstick Day 2017
    Beauty Brands Celebrate National Lipstick Day 2017
    Beauty Brands Celebrate National Lipstick Day 2017
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    Marie Redding, Associate Editor07.29.17

    It’s July 29th, aka National Lipstick Day.

    Take a look at the #NationalLipstickDay hashtag on Twitter, and you’ll find just about every beauty brand talking about lipstick and enticing customers with a slew of promotions.

    Beauty brands are luring consumers this weekend with limited time discounts and promo codes — plus, various contests on social media. MAC Cosmetics tweeted about a free lipstick giveaway in select stores this weekend. It began early Saturday, and will continue while supplies last. The brand is also offering a promo code on its website for a free lip primer with a $50 online purchase.

    Here’s how CoverGirl, Avon, and L’Oreal are celebrating the "makeup holiday."

    CoverGirl Partners with Influencer Jazmina Daniel

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