03.09.17
Perhaps more than any other beauty category, Fragrance captivates consumers with its storytelling qualities. Here are four bestsellers in packaging that’s primed to fly off shelves with wearable classics.
Brandimage, a leading global consultancy of brand equity architects and designers, weaves a powerful tale with New York City as the background in an elegant bottle and carton they designed for Van Cleef & Arpels’ new fragrance for men, while Giorgio Beverly Hills’ luxe flacon and carton has women caught up in the fantasy of West Coast glamour. Gucci sets a tropical paradise theme as a fantasy while Tommy Bahama takes to the high seas, adventure-style.
Van Cleef & Arpels in New York
Van Cleef & Arpels in New York pays tribute to the art deco architectural tradition of New York, where Van Cleef & Arpels has had its own boutique since 1942 in the heart of Manhattan, at 774 Fifth Avenue. As inspiration for the design, Brandimage imagined an enc
Brandimage, a leading global consultancy of brand equity architects and designers, weaves a powerful tale with New York City as the background in an elegant bottle and carton they designed for Van Cleef & Arpels’ new fragrance for men, while Giorgio Beverly Hills’ luxe flacon and carton has women caught up in the fantasy of West Coast glamour. Gucci sets a tropical paradise theme as a fantasy while Tommy Bahama takes to the high seas, adventure-style.
Van Cleef & Arpels in New York
Van Cleef & Arpels in New York pays tribute to the art deco architectural tradition of New York, where Van Cleef & Arpels has had its own boutique since 1942 in the heart of Manhattan, at 774 Fifth Avenue. As inspiration for the design, Brandimage imagined an enc
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