Beauty Packaging Staff07.01.20
Cremo cologne can now be found at Walmart, as the men's grooming brand launches two new fragrances, "Bourbon Vanilla" and "Iced Citron & Driftwood," at select locations of the nation's largest retailer. The Cremo cologne collection at Walmart will also include the brand’s most popular scents of "Blue Cedar & Cypress" and "Spice & Black Vanilla."
"Each Cremo cologne has a luxurious scent that you'd expect to find at a high-end boutique," said Matthew Biggins, CEO and president of Cremo Company. "We work together with the finest fragrance houses in the world to develop the best smelling, long-lasting scents that men would want to wear."
Cremo Company's fragrance research indicates men prefer more refined, fresh scents that are distinctive but not over powering. Each Cremo cologne is made with a blend of quality ingredients, not a pre-mixed formula, and “designed for the modern man.”
"Our mission is to make men's grooming products that are best in class but also accessible," noted Biggins. "Cremo believes everyone deserves high performance at an affordable price point, and now we're able to bring our cologne to more men across the country, thanks to Walmart."
Beginning this week, 775 Walmart locations across America will offer Cremo fragrances, available in four spray colognes, with each bottle of eau de toilette at 3.4 fl. oz.