Bulldog Skincare for Men is celebrating Earth Month with new packaging -- tubes made with sugarcane.
The new tubes are made wiith Brazilian sugarcane, a renewable resource with minimum impact on food suppliers or biodiversity, the brand says.
"We are extremely excited to bring this important breakthrough to market," said Simon Duffy, founder of Bulldog Skincare For Men. "The great thing about sugarcane plastic is that its properties are no different from traditional plastic materials, but its environmental impact is significantly better."
Made by extracting ethanol from the sugarcane plant, instead of releasing carbon dioxide, the plastic from sugarcane saves it. For every 100 tons of sugarcane plastic produced, 309 tons of CO2 are taken out of the environment, according to Bulldog, resulting in a significant impact on the environment.
All of Bulldog's products containing plastic from sugarcane will display a new logo specifying the amount of sugarcane plastic consumers can expect to find in that pack. Additionally, all products are fully recyclable.