The global Baby Powder Market is anticipated to grow at a substantial CAGR of 5.62% through 2013, according to this report by Radiant Insights.
Factors fueling growth include a growing awareness amongst customers toward baby care products and baby hygiene, a rising number of infants across the world, and changing lifestyles. There are factors that may hamper market growth, however, including concerns over side effects.
The Organic Baby Powder segment led the Baby Powder Market in 2017, and is anticipated to maintain its dominance by 2023. There is a rising inclination toward organic and natural products.
Key players contributing to the market's robust growth include Johnson & Johnson, Pigeon, Lancome, Wyeth, California Baby, Burt's Bees, Good baby, Dr. Browns, FIVERAMS, Wakodo, Zichumy, Sanosan, Yumeijing and Carefor. Leading companies are taking up partnerships, mergers and acquisitions, and joint ventures in order to boost the inorganic growth of the industry.