According to the research, North America dominated in worldwide demand for organic cosmetics based on high per capita income; rising awareness about the benefits of organic cosmetics; continuous innovations by organic cosmetics companies; aggressive marketing strategies and growing online sales of these products. Organic skin care and hair care dominated the category. L'Oréal, Estée Lauder, Avon and Revlon Group were cited as a few of the major companies offering organic cosmetics across the globe.
The report features segmental analysis by product type (Organic Skin Care, Organic Hair Care, Organic Fragrances, Organic Makeup); by point of sale (Supermarkets/Hypermarkets, Exclusive Retail Stores, Multi Branded Retail Outlets, Online Channels, Beauty Parlors/Salons and Others); by region (North America, Europe, Asia-Pacific, South America and Middle East & Africa); as well as Changing Market Trends & Emerging Opportunities; Competitive Landscape & Strategic Recommendations; and Market Trends & Developments.
Where do opportunities lie?
According to Research and Markets, there is growing demand for innovatively packaged organic cosmetics; organic anti-aging products; organic cosmetics with multiple benefits claims; and from youthful comsumers.