• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Components
    • Markets
    • Materials
    • Solutions
    • Top 20 Companies
    • Buyers Guide
    • Events
    • More
  • Magazine
  • News
  • Components
  • Markets
  • Materials
  • Solutions
  • Top 20 Companies
  • Buyers Guide
  • Events
  • Current & Past Issues
    Features
    Editorial
    Departments
    Columns
    Digital Edition
    eNewsletter Archive
    Staff
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    Top Features
    Back in Business: In-Person in LA

    Shine of the Times

    Ramping Up the Sustainable Packaging Conversation

    Rethinking Makeup Brushes & Beauty Applicators

    Making the ‘Eco-Transition’
    Breaking News
    Regulatory
    Events
    Association
    Packaging
    Adv/Marketing
    Financial
    Retail & Travel
    People
    Products
    Experts
    Press Releases
    Exclusives
    Live From Shows
    Video Bites
    Packaging Personalities
    Top News
    Carlyle To Acquire HCP Packaging

    Estée Lauder Companies Faces Class Action Lawsuit

    La Roche-Posay Launches Matte Moisturizer for Oily Skin

    3 Amorepacific Employees Stole $2.3 Million

    L'Oreal CEO Nicolas Hieronimus On Sustainability Initiatives
    3D
    Accessories
    Aerosols
    Airless
    Applicators
    Bags
    Bottles/Jars
    Brushes
    Cans
    Cartons/Boxes
    Closures
    Compacts
    Devices
    Dispensers
    Double Duty
    Droppers
    Environmental
    Labels
    Lipstick packages
    Mascara Containers
    Paper
    Pouches
    Printing
    Pumps
    Rollerballs
    Small Sizes
    Stock Pkg
    Tubes
    Wipes/Sheets

    La Roche-Posay Launches Matte Moisturizer for Oily Skin

    3D Neopac Upgrades On-Site Manufacturing Technology

    Method's New Packaging Celebrates National Parks

    Consumer Experience Drives Plastic Packaging Design

    Baralan Offers Sustainable Components in Escalating PCR Percentages
    Bath/Body
    Cosmetics
    Ethnic
    Fragrances
    Hair
    Health and Beauty
    Home Fragrance
    Men
    Nails
    Personal Care
    Sample/Travel Sizes
    Sets/Kits
    Skin

    La Roche-Posay Launches Matte Moisturizer for Oily Skin

    Glossier Announces New CEO

    Men’s Skincare Market to Hit $13 Billion by End of 2022

    Estée Lauder Promotes Gibu Thomas to EVP, ELC Online

    HipDot Launches Girl Scout Cookie Collection
    Brush Fibers
    Eco-friendly
    Flexibles
    Glass
    Metal
    Paper/Board
    PCR
    PET
    Plastics
    Wood

    Pennelli Faro Debuts Its New Mono-Material Brush at Cosmopack

    Baralan Is Committed to Quality, Service and Sustainability

    REN Clean Skincare Elevates Mask Range with Sustainable Packaging

    3D Neopac Upgrades On-Site Manufacturing Technology

    Method's New Packaging Celebrates National Parks
    Anti-Counterfeit
    Contract Services
    Decorative Effects
    Design Capabilities
    Digital Printing
    Injection Molding
    Machinery
    Made in USA
    Package Development
    Printing/Decorating
    Sustainable Pkg/Practices
    Turnkey

    L’Oreal CEO Speaks About 'Responsible Consumption' at World Economic Forum

    Shiseido Launches Eco-Conscious Skincare Brand Ulé

    Pact Has Collected Over 20k Pounds of Hard-to-Recycle Beauty Packaging

    Kate McLeod's Waterless Solid Moisturizer Debuts at Sephora

    The Body Shop Launches Refill Stations in U.S. Stores
    Top 20 Companies
    Amway

    P&G

    LVMH

    Unilever

    Estée Lauder
    All Companies
    Categories
    Company Profiles
    Jobs
    Add New Company
    International Buyers Guide Companies
    Big Sky Packaging

    GLASPRAY ENGINEERING & MANUFACTURING CO., LTD.

    TAESUNG

    Yuan Harng Co. Ltd.

    Epopack Co. Ltd
    Industry Events
    Live From Shows
    Exhibitor Showcase
    Webinars

    Cosmoprof North America 2022 Introduces New Show Format

    Cosmoprof Worldwide Bologna 2022 Aims to Relaunch the Cosmetics Industry

    Pharmintech 2022 Approaches

    MakeUp in Shanghai Announces New Dates

    TFWA Changes Format of Singapore Show
    • Magazines
      • Current / Back Issues
      • Features
      • Editorial
      • Departments
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Staff
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • Companies
      • Categories
      • Corporate Capabilities
      • Add Your Company
    • Components
      • 3D
      • Accessories
      • Aerosols
      • Airless
      • Applicatiors
      • Bags
      • Bottles / Jars
      • Brushes
      • Cans
      • Cartoons / Boxes
      • Closures
      • Compacts
      • Devices
      • Dispensers
      • Double Duty
      • Droppers
      • Environmental
      • Labels
      • Lipstick Packages
      • Mascara Containers
      • Paper
      • Pouches
      • Printing
      • Pumps
      • Rollerballs
      • Small Sizes
      • Stock Pkg
      • Tubes
      • Wipes/Sheets
    • Markets
      • Bath/Body
      • Cosmetics
      • Ethnic
      • Fragrances
      • Hair
      • Health And Beauty
      • Home Fragrance
      • Men
      • Nails
      • Personal Care
      • Simple/Travel Sizes
      • Sets/Kits
      • Skin
    • Materials
      • Brush Fibers
      • Eco-friendly
      • Flexibles
      • Glass
      • Metal
      • Paper/Board
      • PCR
      • PET
      • Plastics
      • Wood
    • Solutions
      • Anti-Counterfeit
      • Cotract Services
      • Decorative Effects
      • Design Capabilities
      • Digital Printing
      • Injection Molding
      • Machinery
      • Made In USA
      • Package Development
      • Printing/Decorating
      • Sustainable Pkg/Practices
      • Turnkey
    • Top 20 Companies
    • Online Exclusives
    • Slideshows
    • Expert Opinions
    • Videos
    • Infographics
    • Whitepapers
    • Products Showcase
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Jobs
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms Of Use
    Expert's Opinion

    Natural Beauty Trend Drivers

    Circling back to nature

    Natural Beauty Trend Drivers
    Natural Beauty Trend Drivers
    Related CONTENT
    • Chinese Makeup Market Projected to Grow at CAGR of 8.3% Through 2025
    • Pretium Packaging Acquires Alpha Packaging
    • Henkel, L’Oréal, LVMH, Natura &Co and Unilever Form New Cosmetics Consortium
    • Manscaped Appoints Chee Min Hong as VP of Product Development
    • CEW Women's Leadership Awards Celebrates Industry Execs
    Funlayo Alabi, Co-Founder, Shea Radiance09.20.18

    Prior to the advent of refrigeration and other modern conveniences, people shopped daily for meats and vegetables to be used in their daily meals. People ate healthier and simpler foods, however most of the day was spent gathering ingredients and preparing meals for the family.

    Post-World War II advancements in science and technology had a tremendous impact on consumer behaviors around goods. Inventions and innovations that had been created to support the war effort needed to find new uses in times of peace.

    In the 1950’s we entered into a new era of technological innovation that impacted every aspect of life. Innovations in petroleum derivatives gave us plastics, petrolatum and polyester and their multiple uses. These early advances in technology allowed us to enjoy inexpensive, yet perfect looking products with none of the characteristic flaws of nature, a feature that greatly appealed to a now prospering population. Perfection, convenience, new and shiny mass-produced appliances and clothing became the standard.

    Scientific and technological advancements brought us petrolatum or petroleum jelly, a white colorless or pale-yellow semi solid. Petroleum jelly had a huge impact on the cosmetic industry because of the diverse ways in which it could be used, but more importantly, because it was incredibly inexpensive.

    Petroleum derivatives became a staple in product development from color cosmetics, baby products, Over the Counter (OTC) preparations, sun tan lotions, hair and body products. It was marketed as a clean and safe product excellent for protection of injured or exposed skin and for the treatment of very dry skin.

    Today, a growing number of consumers are less enamored by synthetically engineered ingredients and are moving towards more nature-based sources for food and skin care.

    Though petroleum jelly continues to be a major ingredient in most mass market personal care products, customers are looking to more natural alternatives that provide the same or better benefits. Just as consumers are taking a second look at the ingredient list on packaged foods for saturated fats and high fructose, they are scouring the ingredient labels on their personal care products for synthetic oils, parabens and phthalates.

    The shift from synthetically derived ingredients and innovations to more natural and sustainable ingredients continues to grow in both the food and personal care sectors. According to the research firm Mintel: Americans are becoming increasingly skeptical of the health claims of frozen meals with 40% of US adults thinking frozen dinners offer no nutritional value. Today people are reading labels and noting the amount of sugars and sodium contained in many of the prepared foods they are purchasing.

    Consumers now want to go back to buying fresh foods and cooking from scratch. Consumers are seeking convenience and access to fresh foods and this trend can be seen in the growth of meal kit delivery services like Blue Apron, Plated, Hello Fresh and Hungry Harvest, among others.

    More personal care brands are leveraging learnings in the food space for inspiration that can be incorporated into personal care solutions. Armed with the knowledge that the skin is the largest organ and what goes on the skin is absorbed into the body, consumers are literally hungry to nourish their skin naturally.

    We are truly seeing a shift in demand to more natural oils and extracts. Other signals of the complementary relationship between personal care and food can be seen in the trend of focusing on local and sustainable sourcing of ingredients.

    Claims of GMO Free, Fair Trade and Organic certification are no longer limited to coffee, chocolate, coconut oil and other foods but are extended to personal care ingredients. According to Mintel, with evolving consumer demands and climatic changes around the world, the beauty and personal care industry’s approach to natural and sustainable ingredients must continue to adapt. 
    ABOUT THE AUTHOR

    Funlayo Alabi is the co-founder of Shea Radiance, a natural beauty brand dedicated to transforming hair, skin, thinking … and lives into something more beautiful than what it was before. Funlayo is a global business leader who speaks domestically and internationally on matters of international business, market and economic access for African women, Africa’s agricultural sector and Shea butter.
    Related Searches
    • beauty
    • cosmetics
    • color cosmetics
    • target
    Suggested For You
    Chinese Makeup Market Projected to Grow at CAGR of 8.3% Through 2025 Chinese Makeup Market Projected to Grow at CAGR of 8.3% Through 2025
    Pretium Packaging Acquires Alpha Packaging Pretium Packaging Acquires Alpha Packaging
    Henkel, L’Oréal, LVMH, Natura &Co and Unilever Form New Cosmetics Consortium Henkel, L’Oréal, LVMH, Natura &Co and Unilever Form New Cosmetics Consortium
    Manscaped Appoints Chee Min Hong as VP of Product Development Manscaped Appoints Chee Min Hong as VP of Product Development
    CEW Women CEW Women's Leadership Awards Celebrates Industry Execs
    Tennis Champion Naomi Osaka Launches Skin Care Brand Kinlò Tennis Champion Naomi Osaka Launches Skin Care Brand Kinlò
    Cosmoprof North America Announces Successful In-Person Return Cosmoprof North America Announces Successful In-Person Return
    The Advantages of Made in USA Beauty Packaging: Suppliers Speak The Advantages of Made in USA Beauty Packaging: Suppliers Speak
    Packaging Innovation Boosts Online Surge for Personal Care Subscriptions Packaging Innovation Boosts Online Surge for Personal Care Subscriptions
    Revlon Appoints Thomas Cho as Chief Supply Chain Officer Revlon Appoints Thomas Cho as Chief Supply Chain Officer
    Cosmoprof NA Opens on August 29th Cosmoprof NA Opens on August 29th
    Shiseido Sells 3 Iconic Brands Shiseido Sells 3 Iconic Brands
    Announcing This Year’s CPNA Beauty Mentors Announcing This Year’s CPNA Beauty Mentors
    New Data Validates Concerns, Fueling the New Data Validates Concerns, Fueling the 'Clean' Beauty Movement
    Westfall Technik Acquires Carolina Precision Plastics Westfall Technik Acquires Carolina Precision Plastics

    Related Content

    • Cosmetics
      Chinese Makeup Market Projected to Grow at CAGR of 8.3% Through 2025

      Chinese Makeup Market Projected to Grow at CAGR of 8.3% Through 2025

      Rapid urbanization, rising disposable income and social media exposure are driving growth, says GlobalData.
      09.22.21

    • Cosmetics | PCR | Plastics
      Pretium Packaging Acquires Alpha Packaging

      Pretium Packaging Acquires Alpha Packaging

      Enhances its scale, product depth, geographic reach and commitment to sustainability.
      09.21.21

    • Cosmetics
      Henkel, L’Oréal, LVMH, Natura &Co and Unilever Form New Cosmetics Consortium

      Henkel, L’Oréal, LVMH, Natura &Co and Unilever Form New Cosmetics Consortium

      Will co-design an industry-wide environmental impact assessment and scoring system for cosmetics products.
      09.21.21


    • Men
      Manscaped Appoints Chee Min Hong as VP of Product Development

      Manscaped Appoints Chee Min Hong as VP of Product Development

      Hong brings more than 20 years of experience leading successful product development and global sourcing initiatives.
      09.16.21

    • CEW Women

      CEW Women's Leadership Awards Celebrates Industry Execs

      Madonna Badger, Holly Thaggard, JuE Wong, Monica Arnaudo, Lela Coffey, and Gail Boye and others were honored this year.
      09.10.21

      Trending
      • Glossier Announces New CEO | Beauty Packaging
      • Glossier Announces New CEO
      • Ranking The Top 50 Cosmetic Companies | Beauty Packaging
      • Ranking The Top 50 Cosmetics Companies 2021 | Beauty Packaging
      • Smashbox Expands Becca Highlighter Collection | Beauty Packaging
      Breaking News
      • Carlyle To Acquire HCP Packaging
      • Estée Lauder Companies Faces Class Action Lawsuit
      • La Roche-Posay Launches Matte Moisturizer for Oily Skin
      • 3 Amorepacific Employees Stole $2.3 Million
      • L'Oreal CEO Nicolas Hieronimus On Sustainability Initiatives
      View Breaking News >
      CURRENT ISSUE

      April/May 2022

      • Review: Luxe Pack Los Angeles & MakeUp in LosAngeles 2022
      • Metal & Metallic Packaging Looks Luxe & Can Also Be Sustainable
      • Beauty Industry Experts Discuss Sustainable Packaging
      • Makeup Brushes & Beauty Applicators Offer Better Functionality
      • What's New in Sustainable Cosmetic Packaging?

      Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
      You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

      • About Us
      • Privacy Policy
      • Terms And Conditions
      • Contact Us

      follow us

      Subscribe
      Nutraceuticals World

      Latest Breaking News From Nutraceuticals World

      Thorne Relaunches Gut Health Test with Microbiome Wipe
      Alkemist Labs Announces Alkemist Assured Seal and Next Generation Transparency Reports
      GC Rieber Foundations Expand Philanthropic Efforts
      Coatings World

      Latest Breaking News From Coatings World

      ICP Receives ASC Innovation Award for Spray Foam That Meets Changing Environmental Regulations
      Pylon Coatings Uses Polygiene Biomaster & Verimaster for Antimicrobial Surface Protection
      Sto Corp. Recognized with Multiple Honors at the EIFS Hero Awards
      Medical Product Outsourcing

      Latest Breaking News From Medical Product Outsourcing

      Medtronic, DaVita to Create New Kidney Care Firm
      OmniGuide's RevoLix HTL Hybrid Thulium Laser OK'ed for BPH and Stone Treatments
      In Vitro Diagnostic Medical Devices Regulation Takes Effect
      Contract Pharma

      Latest Breaking News From Contract Pharma

      DFE Pharma Opens India CoE for Fast-Track Formulation Services
      Helsinn Establishes New R&D Hub in the U.S.
      CureVac, myNEO Partner on Antigen Targets for mRNA-Cancer Vax Development
      Beauty Packaging

      Latest Breaking News From Beauty Packaging

      Carlyle To Acquire HCP Packaging
      Estée Lauder Companies Faces Class Action Lawsuit
      La Roche-Posay Launches Matte Moisturizer for Oily Skin
      Happi

      Latest Breaking News From Happi

      Spate Announces Launch of French Data, New Color Complexion Trends Report
      Gojo Creates New All-Weather Purell Dispenser Built for Outdoor High Traffic Locations
      Women in Flavor and Fragrance Present 2022 Recognition Awards Dinner June 16
      Ink World

      Latest Breaking News From Ink World

      NAPIM’s Virtual Digital & Emerging Technologies Conference is Back, June 14–15, 2022
      CEMATEX Introduces Online Business Platform to Connect Global Textile Community
      PICO Chemical Celebrates 46 Years
      Label & Narrow Web

      Latest Breaking News From Label & Narrow Web

      Teklynx software helps Top Clean Injection validate labels
      Zeller+Gmelin named Berry Global’s 2021 Ink Supplier of the Year
      Videojet and Loftware partner to accelerate labeling automation
      Nonwovens Industry

      Latest Breaking News From Nonwovens Industry

      Rael Raises $35M in Series B Funding
      Schobertechnologies Offers Rotary Web-fed Converting Solutions
      Thorne Relaunches Gut Health Test with Microbiome Wipe
      Orthopedic Design & Technology

      Latest Breaking News From Orthopedic Design & Technology

      ManaMed's ManaSport Wearable Ultrasound Earns FDA Nod
      Ekso Bionics Names Jerome Wong as Interim CFO
      Exactech Completes First Surgeries Using Next-Gen Cage Glenoid
      Printed Electronics Now

      Latest Breaking News From Printed Electronics Now

      ams OSRAM Introduces New Horticulture LEDs
      Avery Dennison Launches AD Twist U7XM Inlays
      ARPA-E Funding Drives Innovation, Industry Partnerships at NREL

      Copyright © 2022 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

      AD BLOCKER DETECTED

      Our website is made possible by displaying online advertisements to our visitors.
      Please consider supporting us by disabling your ad blocker.


      FREE SUBSCRIPTION Already a subscriber? Login