02.01.22
Never underestimate Martha Stewart—she can compete with the best Millennial and Gen Z beauty influencers.
Stewart stars in a new TikTok campaign, and she teaches us all how to pronounce "Clé de Peau" in a humorous campaign for the luxury French skin care brand owned by Shiseido.
Clé de Peau is celebrating its 40th anniversary this year. Stewart joins the brand's three new global brand ambassadors—Diana Silvers, Dakota Fanning, and Ella Balinska.
The first video debuted today. In it, Stewart demonstrates how she applied her makeup before taking the gorgeous iconic pool selfie she posted on Instagram last year. It's shown above, right.
Stewart created a total of five TikTok videos in collaboration with Clé de Peau Allure reports. The first is below, via Instagram. A screenshot from it is shown above, on the left.
We can't wait to see the others. Stay tuned.