• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Components
    • Markets
    • Materials
    • Solutions
    • Top 20 Companies
    • Buyers Guide
    • Events
    • More
  • Magazine
  • News
  • Components
  • Markets
  • Materials
  • Solutions
  • Top 20 Companies
  • Buyers Guide
  • Events
  • Current & Past Issues
    Features
    Editorial
    Departments
    Columns
    Digital Edition
    eNewsletter Archive
    Editorial Guidelines
    Staff
    Subscribe Now
    Advertise Now
    Top Features
    Packaging Decorated to Make a Lasting Impression

    Sustainability Drives New Solutions in Innovative Cosmetic Packaging

    Turnkey’s Benefits Shine, Especially During Covid

    TOP 20 GLOBAL BEAUTY COMPANIES

    Packaging Solutions In Small Quantities
    Breaking News
    Regulatory
    Events
    Association
    Packaging
    Adv/Marketing
    Financial
    Retail & Travel
    People
    Products
    Experts
    Press Releases
    Exclusives
    Live From Shows
    Video Bites
    Packaging Personalities
    Top News
    Marino Belotti Presents New Website

    Essence Cosmetics Expands in the U.S.

    Sigma Beauty Launches 'Brush Care' Sets at Sephora

    Clarins UK Partners with Vee24

    Alastin Skincare Named as Fastest Growing Skincare Brand
    3D
    Accessories
    Aerosols
    Airless
    Applicators
    Bags
    Bottles/Jars
    Brushes
    Cans
    Cartons/Boxes
    Closures
    Compacts
    Devices
    Dispensers
    Double Duty
    Droppers
    Environmental
    Labels
    Lipstick packages
    Mascara Containers
    Paper
    Pouches
    Printing
    Pumps
    Rollerballs
    Small Sizes
    Stock Pkg
    Tubes
    Wipes/Sheets

    Could Sustainable Digital Lipsticks Become a Reality?

    Sustainability Drives New Solutions in Innovative Cosmetic Packaging

    Videobite: The Penthouse Group Offers Air Backless Valve Tubes, by Yoshino of Japan

    Qosmedix Introduces Bamboo Caps

    Overtone Haircare Launches Clarifying Shampoo
    Bath/Body
    Cosmetics
    Ethnic
    Fragrances
    Hair
    Health and Beauty
    Home Fragrance
    Men
    Nails
    Personal Care
    Sample/Travel Sizes
    Sets/Kits
    Skin

    Marino Belotti Presents New Website

    Clarins UK Partners with Vee24

    Alastin Skincare Named as Fastest Growing Skincare Brand

    JLo Beauty Launches at Sephora & Amazon

    Unilever and Alibaba Group Join Forces
    Brush Fibers
    Eco-friendly
    Flexibles
    Glass
    Metal
    Paper/Board
    PCR
    PET
    Plastics
    Wood

    Dove's Refillable Deodorant Is Made To Last a Lifetime

    Faca Packaging Celebrates 50th Anniversary

    Diamond Packaging Unveils Child-Resistant Packaging for Marijuana Products

    Universal Engraving Revamps Logo and Website

    Berry Global Expands Capacity
    Anti-Counterfeit
    Contract Services
    Decorative Effects
    Design Capabilities
    Digital Printing
    Injection Molding
    Machinery
    Made in USA
    Package Development
    Printing/Decorating
    Sustainable Pkg/Practices
    Turnkey

    Dove's Refillable Deodorant Is Made To Last a Lifetime

    Aveda Names First-Ever Global Advocate for Sustainability

    HCP Presents 2021 Trends — & More

    These Beauty Brands Are Conserving Water

    Beauty Brand Execs Speak on the Challenges of Water Usage
    Top 20 Companies
    Chanel

    Mary Kay

    P&G

    AmorePacific

    Estée Lauder
    All Companies
    Categories
    Company Profiles
    Jobs
    Add New Company
    International Buyers Guide Companies
    3C Inc.

    Coverpla Inc.

    JSN Cosmetic Packaging

    Albéa

    GAR Labs
    Industry Events
    Live From Shows
    Exhibitor Showcase
    Webinars

    Cosmoprof Worldwide Bologna Rescheduled to May 2021

    Cosmoprof North America Reschedules 2021 Event to August

    Beautycounter & Ethique Discuss 'Building a Conscious Beauty Brand'

    CEW's Indie Brand Winners Discuss 'Cultivating Digital Communities'

    NPD's 'Feel Good Trends' That Shaped the Beauty Industry This Year
    • Magazines
      • Current / Back Issues
      • Features
      • Editorial
      • Departments
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Staff
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • Companies
      • Categories
      • Corporate Capabilities
      • Add Your Company
    • Components
      • 3D
      • Accessories
      • Aerosols
      • Airless
      • Applicatiors
      • Bags
      • Bottles / Jars
      • Brushes
      • Cans
      • Cartoons / Boxes
      • Closures
      • Compacts
      • Devices
      • Dispensers
      • Double Duty
      • Droppers
      • Environmental
      • Labels
      • Lipstick Packages
      • Mascara Containers
      • Paper
      • Pouches
      • Printing
      • Pumps
      • Rollerballs
      • Small Sizes
      • Stock Pkg
      • Tubes
      • Wipes/Sheets
    • Markets
      • Bath/Body
      • Cosmetics
      • Ethnic
      • Fragrances
      • Hair
      • Health And Beauty
      • Home Fragrance
      • Men
      • Nails
      • Personal Care
      • Simple/Travel Sizes
      • Sets/Kits
      • Skin
    • Materials
      • Brush Fibers
      • Eco-friendly
      • Flexibles
      • Glass
      • Metal
      • Paper/Board
      • PCR
      • PET
      • Plastics
      • Wood
    • Solutions
      • Anti-Counterfeit
      • Cotract Services
      • Decorative Effects
      • Design Capabilities
      • Digital Printing
      • Injection Molding
      • Machinery
      • Made In USA
      • Package Development
      • Printing/Decorating
      • Sustainable Pkg/Practices
      • Turnkey
    • Top 20 Companies
    • Online Exclusives
    • Slideshows
    • Expert Opinions
    • Videos
    • Infographics
    • Whitepapers
    • Products Showcase
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Jobs
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms Of Use
    Breaking News

    Benefit Launches Real-Time Eyebrow Virtual Try-On for WeChat

    Powered by Perfect Corp.'s YouCam Makeup app, it's the first of its kind in WeChat mini programs .

    Benefit Launches Real-Time Eyebrow Virtual Try-On for WeChat
    Beauty Packaging Staff05.21.20

    Benefit Cosmetics launched its eyebrow virtual try-on tool on its website last year -- but now WeChat users can experience the app. 

    The service is the first of its kind in WeChat mini programs. It will allow Benefit's online shoppers in China, on WeChat, to experience Perfect Corp.'s YouCam-powered real-time virtual Brow Try-On -- to instantly find the right eyebrow shapes and styles for their faces. WeChat has over a billion users in China. 

    In addition to experimenting with different brow styles, the interactive virtual tool goes a step further by allowing users to book an appointment through WeChat at one of the Benefit’s BrowBars. The desired look can be recreated by a Benefit beauty expert.

    Benefit’s SVP Global Digital, Toto Haba says, "Given the explosive growth in e-Commerce, this ability to 'try on' products online have become crucial in the beauty arena. We are hoping that Benefit’s Brow Try-On experience will give customers the ability to see our products and services on their own faces while removing one of the last barriers to buying or booking an appointment online.”

    Is Beauty Tech the Future?

    Perfect Corp.'s advanced facial-point detection combined with digital color blending technologies create a true-to-life personalized AR try-on experience.

    Perfect Corp. CEO and founder, Alice Chang, says, "AR+AI beauty technology can create interactive experiences that add value for beauty brands and personalize shopping process for consumers." 

    Chang adds, "We’re excited to partner with Benefit Cosmetics to launch and expand the innovative and hyper-realistic virtual Brow Try-On solution to the brand’s WeChat mini program, and help Benefit realize its omnichannel strategy to bring the experience to all consumers across all channels.”

    In addition to WeChat, Benefit provides the Brow Try-On through other channels in select markets, including a browser-based experience, YouCam Makeup in-app listing, and retail partners’ websites.

    Read More

    Réduit's Hairpods Launch--And Expect More Innovations for the Next 20 Weeks

    L'Oréal's Jean-Paul Agon Says 'Tomorrow's Beauty Will Be Tech Beauty'


    Related Breaking News

    • Cosmetics
      Marino Belotti Presents New Website

      Marino Belotti Presents New Website

      Offers a complete overview of the company and provides key information about cosmetic packaging.
      Beauty Packaging Staff 01.19.21

    • Essence Cosmetics Expands in the U.S.

      Essence Cosmetics Expands in the U.S.

      The best-selling affordable cosmetics brand in Germany, by Cosnova Beauty, is now available at Target.
      Beauty Packaging Staff 01.19.21

    • Sigma Beauty Launches

      Sigma Beauty Launches 'Brush Care' Sets at Sephora

      Two new sets containing 'brush care' products and tools will roll out to Sephora brick-and-mortar stores on January 27.
      Beauty Packaging Staff 01.19.21


    • Cosmetics
      Clarins UK Partners with Vee24

      Clarins UK Partners with Vee24

      Will use the Vee24 platform to deliver its virtual boutique strategy.
      Beauty Packaging Staff 01.19.21

    • Skin Care/Sun Care
      Alastin Skincare Named as Fastest Growing Skincare Brand

      Alastin Skincare Named as Fastest Growing Skincare Brand

      Continues expansion in 2020 despite the challenges of the Covid-19 pandemic.
      Beauty Packaging Staff 01.19.21

    • Skin Care/Sun Care
      JLo Beauty Launches at Sephora & Amazon

      JLo Beauty Launches at Sephora & Amazon

      Watch the video that sparked a controversy as Jennifer Lopez demonstrates her face mask.
      Beauty Packaging Staff 01.18.21


    • Cosmetics
      Unilever and Alibaba Group Join Forces

      Unilever and Alibaba Group Join Forces

      Launch a large-scale closed-loop plastic recycling system in China.
      Beauty Packaging Staff 01.18.21

    • Hair Care
      Redken Unveils Acidic Bonding Concentrate Range

      Redken Unveils Acidic Bonding Concentrate Range

      Acidic PH defends against the negative effects of hair coloring, styling tools and even water.
      Beauty Packaging Staff 01.18.21

    • Cosmetics
      Weekly Recap: L’Oréal Water Saver, BP Company of the Year, Cosmetify Report & More

      Weekly Recap: L’Oréal Water Saver, BP Company of the Year, Cosmetify Report & More

      The most viewed news on our site for the week ended January 16, 2020.
      Beauty Packaging Staff 01.18.21


    • Cosmetics
      Neenah to Host Packaging Webinar for Printers

      Neenah to Host Packaging Webinar for Printers

      Attendees can gain marketing insights and hear from industry leaders on relevant topics.
      Beauty Packaging Staff 01.15.21

    • Skin Care/Sun Care
      W.S. Badger is Named a ‘150 Top Impact Company’

      W.S. Badger is Named a ‘150 Top Impact Company’

      Sunscreen manufacturer is recognized as using business as a force for good.
      Beauty Packaging Staff 01.15.21

    • Cosmetics
      Mana Products, Meiyume and RPG Form The Vertical Beauty Alliance

      Mana Products, Meiyume and RPG Form The Vertical Beauty Alliance

      Create a supply chain nucleus for the development, manufacturing and merchandising of beauty products on a global scale.
      Beauty Packaging Staff 01.14.21


    • Cosmetics
      The Estée Lauder Companies Appoints SVP, New Business Development

      The Estée Lauder Companies Appoints SVP, New Business Development

      Dave Smith joins the company from Corning Incorporated.
      Beauty Packaging Staff 01.14.21

    • Cosmetics
      Counter Brands Appoints Independent Director

      Counter Brands Appoints Independent Director

      Dasha Smith is the fifth woman to join the Board.
      Beauty Packaging Staff 01.14.21

    • Cosmetics
      International Cosmetics Suppliers Earns EcoVadis Silver Medal

      International Cosmetics Suppliers Earns EcoVadis Silver Medal

      Ranks in the 88th percentile of all companies evaluated by EcoVadis.
      Beauty Packaging Staff 01.14.21

    Trending
    • Ranking The Top 50 Cosmetic Companies
    • Unilever And Alibaba Group Join Forces
    • JLo Beauty Launches At Sephora & Amazon
    • The Estée Lauder Companies Appoints SVP, New Business Development
    • Dove's Refillable Deodorant Is Made To Last A Lifetime
    Breaking News
    • Marino Belotti Presents New Website
    • Essence Cosmetics Expands in the U.S.
    • Sigma Beauty Launches 'Brush Care' Sets at Sephora
    • Clarins UK Partners with Vee24
    • Alastin Skincare Named as Fastest Growing Skincare Brand
    View Breaking News >
    CURRENT ISSUE

    December 2020

    • Packaging Decorated to Make a Lasting Impression
    • Sustainability Drives New Solutions in Innovative Cosmetic Packaging
    • Turnkey’s Benefits Shine, Especially During Covid
    • View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    BGG Obtains U.S. Patent on AstaZine Natural Astaxanthin for Heart Function During Exercise
    Qualitas Health/iwi Raises $10 Million in Investment Round
    Aker BioMarine Expands Krill Portfolio with Novel Protein Hydrolysate
    Coatings World

    Latest Breaking News From Coatings World

    IGL Coatings Launches Graphene Reinforced Dual System Ceramic Coating
    Miller Paint Declares Simple Serenity its 2021 Color of the Year
    TAUBMANS Paint by PPG Releases ‘Chromatic Joy’ Palettes
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    CHF Solutions Appoints CEO
    Freehand Partners with Imperial Medial Solutions
    Intersect ENT Announces CMS Approval of Coding Application for Sinus Implant
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Bone Therapeutics, Rigenerand Ink Cell Therapy Deal
    NovaQuest Private Equity Acquires CoreRx
    JS Bio and Etta Biotech Advancing Partnership
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    Marino Belotti Presents New Website
    Essence Cosmetics Expands in the U.S.
    Sigma Beauty Launches 'Brush Care' Sets at Sephora
    Happi

    Latest Breaking News From Happi

    Mix:Bar Launches at Target
    Crystal Deodorant Unveils Magnesium-Enriched Sticks
    Euromonitor Reveals Top 10 Global Consumer Trends for 2021
    Ink World

    Latest Breaking News From Ink World

    Cowan Graphics Adds Fujifilm Inca OnsetX3 HS
    Packaging Printing Market Worth $433.4 Billion by 2025: MarketsandMarkets
    O-I Foundation Gifts $50k to Facilitate COVID-19 Vaccine Access
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    Domino grows installation and service teams
    ABG keeps pace with demand with recruitment drive
    Acucote expands FSC-certified portfolio
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Honeywell Delivered 225 Million Masks in December
    Techtextil, Texprocess Postponed to 2022
    Super Strong Inks Survive Tough Environments
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    Bioventus Appoints SVP of Operations
    DePuy Synthes Receives 510(k) FDA Clearance for VELYS Robotic-Assisted Solution
    OrthoPediatrics Expands Agent Network in Three European Countries
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    UDC Subsidiary Adesis' Website Wins 2020 MarCom Platinum Award
    Roadsimple Modernizes Warehouse Ops with Zebra Technologies
    Graphene Flagship Launches Redesigned Website

    Copyright © 2021 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login