Raw Sugar Living, a lifestyle beauty brand, has just launched their vegan-friendly personal care products with skin-loving ingredients into 7,000 Walgreens retail stores nationwide.
Already on the retail shelves of Target and Meijer throughout the country, Raw Sugar is rapidly expanding their product distribution.
Raw Sugar's mission is to promote clean and healthy living by making it more accessible at a more affordable price point.
Ronnie Shugar, co-founder & CEO, Raw Sugar Living, says, "As a brand whose product development is directly driven by consumer demand, it was important for us to not only meet their needs regarding healthy living products, but to make them more accessible by meeting consumers where they already were—in the aisles of their local retail store. Walgreens was the most strategic next step."
The expanded distribution also means that through Raw Sugar's give-back program, the Raw Sugar Initiative, the company will be able to donate even more bars of soap to families and communities in need. To date, already millions of soap bars have been donated through their partner, Direct Relief.
Raw Sugar Living is based in Southern California, and was founded in 2014. The packaging is both modern and "natural" - the brand uses lots of caps that look like faux wood.
Raw Sugar Living's scrub, bath fizz, and hand soap are shown above.