Asquan Group will feature its expanding collection of standard packaging and innovations at the MakeUp in LosAngeles show this week.
Innovations include new bag and pouch designs from its Atelier sector, made with Resinovo — the supplier's exclusive revolutionary eco-conscious material. Colorful bags made using this material are shown above, top left.
Resinovo is made using 95% post-recycled resin polymer. It is an ecological alternative to leather, offering a high-quality, high-performance product in a multitude of textures and shades. Its properties are similar to PU faux leather – it is durable, flexible and long-wearing.
Asquan’s award-winning Frame line will also be on display. The line includes a 10-well magnetic closure palette and three sizes of round compacts — all with a unique ‘color float’ design feature. The Long Frame palette is shown above, far right. The plastic glossy frame has a clear PMMA thick-walled insert, a glossy lid with a mirror and magnetic closure. The pans are in anodized aluminum.
Also shown above is “Slim & Chic” (top row, middle) — a double-ended package that features an innovative hourglass look. It is ideal for lip pigments, lip gloss, liquid eye shadow. On the bottom left is the "Soft Tottle" -- a lightweight travel-friendly package, ideal for foundation makeup. It has a sleek shape with a soft, squeezable bottom that minimizes product waste.
More About the Company
Asquan has four divisions — Packaging, Full-Service, Brushes, and Bags. The company says its design team specializes in “swift ideation” and has the ability to “conceptualize collections in a flash.”
Asquan will also debut its seasonal trend and innovation report for SS 20 at the MakeUp in LosAngeles show.