11.12.15
Dita Von Teese worked with MAC Cosmetics to create a signature shade of fire-engine red lipstick that will launch on December 9th. The packaging features the burlesque star-turned-lingerie designer's signature pin-up girl look.
Von Teese is no stranger to the brand - she starred in Viva Glam campaigns in 2006 and 2007.
She said in a statement, "I’ve always loved MAC and we’ve remained close after working together almost 10 years ago for the MAC Viva Glam campaign. MAC Cosmetics celebrates individuality and supports people who dare to be different. I’m grateful to have had the opportunity to create my signature red lipstick. My MAC Von Teese shade evokes glamour and confidence."
The lipstick carton - and ad campaign - both feature Von Teese in a sultry pin-up girl style pose, cropped just to show her flawless face.
Von Teese is also launching a book later this year filled with beauty tips called Your Beauty Mark, The Ultimate Guide to Eccentric Glamour.
Von Teese is no stranger to the brand - she starred in Viva Glam campaigns in 2006 and 2007.
She said in a statement, "I’ve always loved MAC and we’ve remained close after working together almost 10 years ago for the MAC Viva Glam campaign. MAC Cosmetics celebrates individuality and supports people who dare to be different. I’m grateful to have had the opportunity to create my signature red lipstick. My MAC Von Teese shade evokes glamour and confidence."
The lipstick carton - and ad campaign - both feature Von Teese in a sultry pin-up girl style pose, cropped just to show her flawless face.
Von Teese is also launching a book later this year filled with beauty tips called Your Beauty Mark, The Ultimate Guide to Eccentric Glamour.