• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Components
    • Markets
    • Materials
    • Solutions
    • Top 20 Companies
    • Buyers Guide
    • Events
    • More
  • Magazine
  • News
  • Components
  • Markets
  • Materials
  • Solutions
  • Top 20 Companies
  • Buyers Guide
  • Events
  • Current & Past Issues
    Features
    Editorial
    Departments
    Columns
    Digital Edition
    eNewsletter Archive
    Staff
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    Top Features
    Back in Business: In-Person in LA

    Shine of the Times

    Ramping Up the Sustainable Packaging Conversation

    Rethinking Makeup Brushes & Beauty Applicators

    Making the ‘Eco-Transition’
    Breaking News
    Regulatory
    Events
    Association
    Packaging
    Adv/Marketing
    Financial
    Retail & Travel
    People
    Products
    Experts
    Press Releases
    Exclusives
    Live From Shows
    Video Bites
    Packaging Personalities
    Top News
    Aveda is Leaping Bunny Approved by Cruelty Free International

    Smashbox Expands Becca Highlighter Collection

    Bite Beauty Is Closing Later This Year

    Johnson & Johnson Names CEO & CFO of Planned Consumer Health Company

    LaJeanell Launches Men’s Duo Skincare Product Set
    3D
    Accessories
    Aerosols
    Airless
    Applicators
    Bags
    Bottles/Jars
    Brushes
    Cans
    Cartons/Boxes
    Closures
    Compacts
    Devices
    Dispensers
    Double Duty
    Droppers
    Environmental
    Labels
    Lipstick packages
    Mascara Containers
    Paper
    Pouches
    Printing
    Pumps
    Rollerballs
    Small Sizes
    Stock Pkg
    Tubes
    Wipes/Sheets

    3D Neopac Upgrades On-Site Manufacturing Technology

    Method's New Packaging Celebrates National Parks

    Consumer Experience Drives Plastic Packaging Design

    Baralan Offers Sustainable Components in Escalating PCR Percentages

    Hands-Free & Hygienic Cosmetic Packaging
    Bath/Body
    Cosmetics
    Ethnic
    Fragrances
    Hair
    Health and Beauty
    Home Fragrance
    Men
    Nails
    Personal Care
    Sample/Travel Sizes
    Sets/Kits
    Skin

    Aveda is Leaping Bunny Approved by Cruelty Free International

    Bite Beauty Is Closing Later This Year

    Johnson & Johnson Names CEO & CFO of Planned Consumer Health Company

    LaJeanell Launches Men’s Duo Skincare Product Set

    A Look at Machine Gun Kelly's $30K Diamond Mani
    Brush Fibers
    Eco-friendly
    Flexibles
    Glass
    Metal
    Paper/Board
    PCR
    PET
    Plastics
    Wood

    Pennelli Faro Debuts Its New Mono-Material Brush at Cosmopack

    Baralan Is Committed to Quality, Service and Sustainability

    REN Clean Skincare Elevates Mask Range with Sustainable Packaging

    3D Neopac Upgrades On-Site Manufacturing Technology

    Method's New Packaging Celebrates National Parks
    Anti-Counterfeit
    Contract Services
    Decorative Effects
    Design Capabilities
    Digital Printing
    Injection Molding
    Machinery
    Made in USA
    Package Development
    Printing/Decorating
    Sustainable Pkg/Practices
    Turnkey

    Shiseido Launches Eco-Conscious Skincare Brand Ulé

    Pact Has Collected Over 20k Pounds of Hard-to-Recycle Beauty Packaging

    Kate McLeod's Waterless Solid Moisturizer Debuts at Sephora

    The Body Shop Launches Refill Stations in U.S. Stores

    Grove Collaborative Named 'Most Innovative' for its Sustainability Initiatives
    Top 20 Companies
    P&G

    LVMH

    Mary Kay

    Beiersdorf

    Coty
    All Companies
    Categories
    Company Profiles
    Jobs
    Add New Company
    International Buyers Guide Companies
    TAESUNG

    Big Sky Packaging

    GLASPRAY ENGINEERING & MANUFACTURING CO., LTD.

    Epopack Co. Ltd

    Yuan Harng Co. Ltd.
    Industry Events
    Live From Shows
    Exhibitor Showcase
    Webinars

    Cosmoprof North America 2022 Introduces New Show Format

    Cosmoprof Worldwide Bologna 2022 Aims to Relaunch the Cosmetics Industry

    Pharmintech 2022 Approaches

    MakeUp in Shanghai Announces New Dates

    TFWA Changes Format of Singapore Show
    • Magazines
      • Current / Back Issues
      • Features
      • Editorial
      • Departments
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Staff
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • Companies
      • Categories
      • Corporate Capabilities
      • Add Your Company
    • Components
      • 3D
      • Accessories
      • Aerosols
      • Airless
      • Applicatiors
      • Bags
      • Bottles / Jars
      • Brushes
      • Cans
      • Cartoons / Boxes
      • Closures
      • Compacts
      • Devices
      • Dispensers
      • Double Duty
      • Droppers
      • Environmental
      • Labels
      • Lipstick Packages
      • Mascara Containers
      • Paper
      • Pouches
      • Printing
      • Pumps
      • Rollerballs
      • Small Sizes
      • Stock Pkg
      • Tubes
      • Wipes/Sheets
    • Markets
      • Bath/Body
      • Cosmetics
      • Ethnic
      • Fragrances
      • Hair
      • Health And Beauty
      • Home Fragrance
      • Men
      • Nails
      • Personal Care
      • Simple/Travel Sizes
      • Sets/Kits
      • Skin
    • Materials
      • Brush Fibers
      • Eco-friendly
      • Flexibles
      • Glass
      • Metal
      • Paper/Board
      • PCR
      • PET
      • Plastics
      • Wood
    • Solutions
      • Anti-Counterfeit
      • Cotract Services
      • Decorative Effects
      • Design Capabilities
      • Digital Printing
      • Injection Molding
      • Machinery
      • Made In USA
      • Package Development
      • Printing/Decorating
      • Sustainable Pkg/Practices
      • Turnkey
    • Top 20 Companies
    • Online Exclusives
    • Slideshows
    • Expert Opinions
    • Videos
    • Infographics
    • Whitepapers
    • Products Showcase
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Jobs
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms Of Use
    Features

    The Trend Toward ‘Glassification’

    Due to its many benefits, glass packaging, is on the rise for both fragrance and cosmetics.

    The Trend Toward ‘Glassification’
    This bottle, crafted by Verescence for Illuminare by Vince Camuto, illustrates the ‘disruptive’ trend of innovative shaped glass packaging. The bottle was created using the supplier’s SCULPT’in technology to evoke the curves of the female form.
    The Trend Toward ‘Glassification’
    Bormioli Luigi’s innovation and technical skill shines brightly in this bottle for Idôle by Lancôme. The impossibly slim bottle features geometrical attributes and extremely uniform glass distribution.
    The Trend Toward ‘Glassification’
    Coverpla’s latest glass bottle launch is the new 100ml Parme bottle, a classic design that features shiny gold silk-screening, to convey how precious metals harmonize with glass to create a premium look.
    The Trend Toward ‘Glassification’
    Estal’s Doble Alto perfumery and cosmetic range conveys innovation thanks to a patented technology that took the company several years to perfect.
    The Trend Toward ‘Glassification’
    These glass bottles from ABA Packaging prove that stock options can deliver a look and feel that’s as luxurious as custom glass creations.
    The Trend Toward ‘Glassification’
    Every aspect of the Maison D’ Etto fragrance range was developed with an exacting attention to detail. While a custom bottle wasn’t in the cards, this specially sourced stock creation from Brosse delivered on the high-end appeal sought by the brand.
    Joanna Cosgrove, Contributing Editor02.05.20
    Plastic packaging technologies have come a long way in recent years, but glass continues to reign in the realm of upscale fragrance, skincare and personal care packaging, where quality is king and consumer interest in “natural” has grown to include everything from formulations to packaging.

    “There are many benefits in using glass in comparison to other materials,” says Samantha Vouanzi, beauty manager, Estal. “By using glass, you appeal to several senses—Sight: the glass shines, and is a reflection of perfection; Touch: it’s a cold material and appeals to a pureness of nature; Weight: the sensation of heaviness drives a feeling of quality. All these sensorial feelings cannot be transmitted with another material.”

    Grandview Research valued the global skincare market at $135 billion in 2018, with the projection that the segment was poised to grow 4.4% from 2019-2025 thanks to the demand for face creams, sunscreens and body lotions. Increased interest in natural and organic skincare products has also grown, thanks in large part to the awareness surrounding the adverse effects of synthetic ingredients and the subsequent desire for more natural ingredient alternatives.

    Federico Montali, marketing and business development manager, Bormioli Luigi, observes that there has been a movement toward increased “premiumization”—a shift from plastic to glass packaging—predominantly in the skincare category. Glass, he says, delivers a critically important property for a primary packaging material: chemical durability. “[Glass] is chemically inert, ensuring the compatibility with any beauty product, including highly unstable natural skincare formulations,” he says.

    The global perfume market, which has always been a home for glass packaging, was valued at $31.4 billion in 2018 with growth projected to rise nearly 4% from 2019-2025, according to Grandview Research. While the sector continues to be driven by personal grooming and income-driven personal spending, key players are also focusing on introducing natural fragrances in the premium category, primarily due to rising concerns over allergies and toxins in synthetic ingredients. According to the study, approximately 75% of Millennial women prefer buying natural products, whereas more than 45% of them favor natural-based “healthy perfumes.”

    Among the glass packaging trends in the beauty and fragrance segments is the uptick in “disruptive” designs, embodied by innovative shapes featured in the outer or inner molded glass. For example, Verescence manufactured the sophisticated and complex 100ml bottle for Illuminare by Vince Camuto (Parlux Group) using its patented SCULPT’in technology. “The innovative design of the bottle was inspired by the glassworks from Murano, evoking the feminine and sensual curves of a woman,” explains Guillaume Bellissen, vice president, sales and marketing, Verescence. “The asymmetrical organic inner shape…[creates] a play of light with the rounded outer shape of the molded glass and the delicate pink hued fragrance.”

    Bormioli Luigi achieved an equally impressive display of innovation and technical skill with the creation of the bottle for the new feminine fragrance, Idôle by Lancôme (L’Oréal). Bormioli Luigi makes the 25ml bottle exclusively and shares the manufacturing of the 50ml bottle in double sourcing with glass supplier, Pochet.

    “The bottle is exceedingly slim, geometrically faced with extremely uniform glass distribution, and the walls of the bottle are so fine that the packaging becomes practically invisible to the benefit of the perfume,” Montali explains. “The most difficult aspect is the thickness of the bottle (only 15mm) which makes the glass forming a unique challenge, first because the introduction of glass in such a thin mold is at the limit of feasibility, second because the glass distribution has to be even and regular all along the perimeter; [it’s] very difficult to obtain with so little room to maneuver.”

    The bottle’s slim silhouette also means that it cannot stand on its base and requires special features on production line conveyor belts.

    The decoration is on the outer perimeter of the bottle and [is applied by gluing] metal brackets on the sides of the 50ml and, with a similar effect, a partial spraying on the sides of the 25ml.

    Intrinsically Eco-Friendly

    Another unique and desirable aspect of glass is that it can be infinitely recycled without any deterioration in its properties.

    “Most glass used for cosmetic and fragrance applications is made from natural and sustainable materials including sand, limestone, and soda ash,” says Mike Warford, national sales manager, ABA Packaging. “Most glass packaging products are 100% recyclable and can be recycled endlessly without loss in quality and purity [and it’s] reported that 80% of the glass that is recovered is made into new glass products.”

    “Glass is now recognized as the most premium, natural, recyclable and environmentally-friendly material by the majority of consumers, especially among Millennials and Generation Z,” comments Verescence’s Bellissen. “As a glassmaker, we’ve seen a strong move from plastic to glass on the premium beauty market for the last two years.”

    The current trend embracing glass is a phenomenon Bellissen refers to as “glassification.” “Our customers want to de-plasticize their beauty packaging in all high-end segments including skincare and makeup,” he says, pointing to Verescence’s recent work with Estée Lauder to transition its bestselling Advanced Night Repair Eye Cream from a plastic jar to glass in 2018.

    “This glassification process resulted in a more luxurious product, all while commercial success was achieved, perceived quality significantly increased, and the packaging is now recyclable.”

    Eco-friendly/recyclable packaging is one of the top requests received by Coverpla Inc. “With our eco-friendly line of fragrance bottles and jars, consumers can recycle the glass, and also the product is refillable which eliminates excess waste,” says Stefanie Peransi, inside sales.

    “Companies are adopting refillable packaging more with the demand of eco-friendly being important in many companies’ morals.” 

    Coverpla’s latest glass bottle launch is its new 100ml Parme bottle, a classic, oval and round-shouldered design that features shiny gold silk-screening, which the company says illustrates how the use of precious metals can work in harmony with glass to elevate a standard product into a premium, luxurious one.

    Estal designs and creates elaborate packaging projects with a focus on innovation and maximum creative freedom, testing new materials, shades, textures and applying new technical and decorative solutions. Among Estal’s catalogue of glass products are several ranges that are driven by design and sustainability.

    For instance, Vouanzi points to the Doble Alto perfumery and cosmetic range as one-of-a-kind in the market. “The Doble Alto is a patented technology developed by Estal, which allows an accumulation of glass suspending upon a holed bottom,” she says. “This technology took us several years to be fully elaborated.”

    On the sustainability front, Estal is also proud to have produced a range of 100% PCR glass in automatic machines. Vouanzi expects that the product, called Wild Glass, will be of particular interest to international beauty and home fragrance brands.

    Achievements in Lightened Glass

    Complementing recycled glass is another eco-friendly glass alternative: lightened glass. An improvement on traditional recycled glass, lightened glass significantly decreases the weight and external volume of a package, while also substantially reducing overall raw material use and carbon dioxide emissions across the supply chain.

    Lightened glass is at the core of Bormioli Luigi’s ecoLine, a range of ultra-light glass bottles and jars for cosmetics and fragrance. “They are eco-designed to have pure and simple shapes and to be as light as possible to reduce material, energy and CO2 emissions,” explains the company’s Montali.

    Verescence partnered with Guerlain to lighten the glass in its Abeille Royale day and night care products, after experiencing success with reducing the weight of its Orchidée Impériale jar in 2015. Verescence’s Bellissen says Guerlain chose his company’s Verre Infini NEO (incorporating 90% of cullet from recycling including 25% post-consumer cullet, 65% post-industrial cullet and only 10% of raw materials) for the Abeille Royale day and night care products. According to Verescence, the process yielded a 44% reduction in carbon footprint over one year (approximately 565 tons less CO2 emissions) and a 42% reduction in water consumption.

    Luxury Stock Glass that Looks Custom

    When brands think high-end glass for fragrance or beauty, they mistakenly assume that equals commissioning a custom design. It’s a common misconception that only custom bottles can deliver a high-end value experience because stock glass packaging has come a long way.

    “High-end fragrance glass is readily available as shelf-stock items in a wide variety of sizes and styles that are popular choices,” says ABA Packaging’s Warford. ABA has provided high quality shelf-stock luxury fragrance bottles, mating accoutrements and decorating services to the industry since 1984. “The quality, clarity and overall distribution of the glass on these high-end stock fragrance bottles is on par with custom bottles made by some of the very best manufacturers in the world.”

    Warford goes on to say that these shelf-stock bottles which, in many cases, can be sold in very low quantities, can be decorated quickly and economically with creative spray coatings and printed copy to provide the branding-look that the buyer is seeking. “Because they have popular standard neck finish sizes, the bottles can be mated with the very best fragrance pumps and a large variety of luxury fashion caps to compliment the look.”

    Stock Glass with a Twist

    Stock glass bottles proved to be the right choice for Brianna Lipovsky, founder of Maison D’ Etto, a luxury fragrance brand that recently debuted its first curated range of gender-neutral, artisanal fragrances, created to “inspire moments of connection, refection, well-being.”

    Lipovsky painstakingly approached every element in the creation of her packaging with meticulous attention to detail. She determined that the cost of stock molds and MOQs on 50,000 custom units was cost prohibitive to her self-funded brand. And after exploring more than 150 bottle designs and sizes from various manufacturers., Lipovsky ultimately selected a uniquely shaped, 60ml stock bottle from Brosse in France, paired with a boldly sculptural, domed cap from Siloa that appears to float over the round glass bottle.

    “I fell in love with the shape of the bottle in proportion to the cap so even if I did custom, it wouldn’t have made much of a difference,” she says. “The bottle fits nicely into both a woman’s and a man’s hand, and it also has a nice hold and hand feel for someone older that may have arthritis.”

    Lipovsky concedes that although the bottle is technically stock, she commissioned Brosse to triple sort the glass used to construct her bottles in an effort to ensure the final product was of the utmost quality and craftsmanship. “The sort was to search for even distribution lines in the glass—top, bottom and sides,” she explains. “They were unable to flame polish the batch that I had to buy from as they make millions at a time, so we also had them triple sort for the least amount of visibility in the seams.”

    The fragrance bottles were further customized by Imprimerie du Marais. “We designed a simple and sophisticated label using an uncoated Color Plan paper with a cord texture, which brings to life the architectural and patterned aspects of the brand with a gorgeous green silkscreen for the type,” she says.

    The end result is a product Lipovsky is immeasurably proud of. You can make the most basic stock forms look insanely good with taste, design and attention to detail, which epitomize luxury in my opinion,” she concludes. 
    Related Searches
    • coverpla
    • ingredients
    • parlux
    • sgd

    Related Content

      Trending
      • M·A·C Cosmetics Introduces Stranger Things Makeup Collection | Beauty Packaging
      • Bite Beauty Is Closing Later This Year | Beauty Packaging
      • Why Milani Cosmetics Is Tangled Up In The Johnny Depp & Amber Heard Case | Beauty Packaging
      • Ranking The Top 50 Cosmetic Companies | Beauty Packaging
      • 5 Packaging Execs Inducted Into NJPEC Hall Of Fame | Beauty Packaging
      Breaking News
      • Aveda is Leaping Bunny Approved by Cruelty Free International
      • Smashbox Expands Becca Highlighter Collection
      • Bite Beauty Is Closing Later This Year
      • Johnson & Johnson Names CEO & CFO of Planned Consumer Health Company
      • LaJeanell Launches Men’s Duo Skincare Product Set
      View Breaking News >
      CURRENT ISSUE

      April/May 2022

      • Review: Luxe Pack Los Angeles & MakeUp in LosAngeles 2022
      • Metal & Metallic Packaging Looks Luxe & Can Also Be Sustainable
      • Beauty Industry Experts Discuss Sustainable Packaging
      • Makeup Brushes & Beauty Applicators Offer Better Functionality
      • What's New in Sustainable Cosmetic Packaging?

      Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
      You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

      • About Us
      • Privacy Policy
      • Terms And Conditions
      • Contact Us

      follow us

      Subscribe
      Nutraceuticals World

      Latest Breaking News From Nutraceuticals World

      Nootropics and Adaptogens Respond to Demand for Mind and Mood Support
      Sabinsa Honors 70th Anniversary of Diplomacy Between India and Japan
      Solvay Invests in Suanfarma’s Vanillin Production
      Coatings World

      Latest Breaking News From Coatings World

      DIC’s Indian Subsidiary Begins Construction of Coating Resins Production Facility
      Celanese Declares Force Majeure on Acetyl Chain and Acetate Tow Products
      CPI Announces New Hybrid Professional Development Program for 2022
      Medical Product Outsourcing

      Latest Breaking News From Medical Product Outsourcing

      Alira Health Acquires Sourcia
      Linear Health Sciences’ Orchid SRV Receives FDA & Health Canada Approval
      Vivasure Medical Raises $23 Million in Series D Financing Round
      Contract Pharma

      Latest Breaking News From Contract Pharma

      Vertex Expands Cell and Gene Therapy Footprint
      AffyXell Expands Manufacturing Partnership with GenScript ProBio
      ABL and Odimma Therapeutics Enter Development Agreement
      Beauty Packaging

      Latest Breaking News From Beauty Packaging

      Aveda is Leaping Bunny Approved by Cruelty Free International
      Smashbox Expands Becca Highlighter Collection
      Bite Beauty Is Closing Later This Year
      Happi

      Latest Breaking News From Happi

      P&G Debuts Natural, Sustainable Hair Care Exclusive to Costco Stores
      Filipino Cosmetics Company Sunnies Face Enters US Market
      Selig Group Names Adam Sheridan Next President
      Ink World

      Latest Breaking News From Ink World

      ProAmpac Facilities Secure Safety Awards 2022
      Ball Corporation Enters Agreement for New Wind Energy
      Essentra Packaging Invests in Landa S10 Nanographic Press
      Label & Narrow Web

      Latest Breaking News From Label & Narrow Web

      Essentra Packaging invests in Landa Nanographic press
      Nazdar to manufacture VFP electronic ink for US Market
      SunDance moves into flexible packaging with HP Indigo
      Nonwovens Industry

      Latest Breaking News From Nonwovens Industry

      Freudenberg to Present Battery Pack and Liquid Absorbers at Battery Show
      H&V Appoints Vice President and General Counsel
      The Honest Company to Sell Diapers, Wipes at Walmart
      Orthopedic Design & Technology

      Latest Breaking News From Orthopedic Design & Technology

      NanoHive Medical Expands Patent Portfolio
      Paragon 28 Launches Grappler Suture Anchor System
      Paul Stellato Appointed Chief Accounting Officer at Zimmer Biomet
      Printed Electronics Now

      Latest Breaking News From Printed Electronics Now

      Emerson Earns Third Consecutive 2022 ENERGY STAR Partner of the Year Award
      First Solar to Sell Japan Project Development, O&M Platforms to PAG Real Assets
      Jabil Strengthens Additive Manufacturing Offerings

      Copyright © 2022 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

      AD BLOCKER DETECTED

      Our website is made possible by displaying online advertisements to our visitors.
      Please consider supporting us by disabling your ad blocker.


      FREE SUBSCRIPTION Already a subscriber? Login