Get Set for a New Phase in Beauty

Welcome to Beauty Packaging Magazine’s July/August 2026 issue!

Welcome to our 2026-2027 Beauty Industry Buyers’ Guide edition. This issue marks the launch of our annual compendium of hundreds of beauty industry suppliers, from those that provide applicators to cartons, bottles to bags, jars to deco—and so much more. The Guide is accessed by over 1.1 million beauty professionals a year!

In the ever-evolving cosmetics world, brands rely on a wider current of manufacturers and materials than ever. And not just for products, but for guidance.

The global rules for packaging are changing rapidly, and with existing and pending legislation in the EU and U.S. (including PPWR, SUPD, EPR), “suitability challenges” are becoming more complex than ever on the road to sustainability success.

With recycling rates sometimes lower than expected due to small pieces being lost in the process, multiple components, and long-established consumer habits toward tossing empties, refillables have slowly risen to the top as an alternate, efficient solution—though they too face challenges such as cost, adherence, and ease of transferring formula. 

But as usual in the very flexible, innovative cosmetic packaging industry, processes are in the works to meet refillable goals. Current success lies with 3 major variables: materials that hold up well, simpler structures, and ease of re-use.  Most receptive to the changeovers have been high-level skincare, and mass and masstige haircare.

In this issue, you’ll gain perspective on refillables from some of the leading experts in Beauty, including Olga Kachook, at SPC, Lauren Ryder, Mintel, and Laszlo Moharita, VP, Global Package Development, ELC; and packaging pros at brands from Albéa to Aptar to Bakic.

With their benefits becoming more accepted by consumers, refillables are now moving beyond liquid skincare and fragrance to stick packs and powders.

However, Ryder cautions that “the next wave of refill innovation won’t be won by sustainability messaging alone. Instead, it will be won by frictionless design and clear value.” She says that for consumers, refills must solve real pain points: mess, confusion, hygiene concerns, and the worry that a refill will feel “less than” the original. The most compelling designs treat refilling as part of the product experience—clean, intuitive, and nearly foolproof. “Think intuitive cartridge designs that “click-lock” into place, closures that prevent leaks, and mechanisms that reduce overall touchpoints, so consumers don’t feel like they need a tutorial (or a funnel). When refilling is effortless, it becomes a habit, not a chore.” 

Wishing you a wonderful, regenerative summer!

Jamie Matusow | Editor-in-Chief

[email protected]

IN THIS ISSUE: July/August 2026

Here’s what you’ll find—and more—in Beauty Packaging Magazine’s July/August 2026 issue: