4 Key Beauty Trends for 2023 by Trendalytics

Trendalytics released its latest Beauty Forecast report—here's a peek at what will be trending in 2023. 

These four key trend directions may soon influence everything, from hair and makeup to ingredients—and colors for packaging. 

Trendalytics is a "brand intelligence platform." Its team uses a proprietary algorithm to identify themes. Trends are categorized according to where each is in its lifecycle—'emerging' or 'safe bets'. 

Several trends are noted within each trend story below, and whether it is an 'emerging' trend or a 'safe bet' is noted. Trendalytics explains that emerging trends are likely to grow, while safe bets have been growing—and are expected to continue.

Download the full report at Trendalytics.  

Trendalytics' Beauty Forecast 2023

4 Key Trend Stories