Khloé Kardashian Debuts XO Blue in Partnership with Luxe Brands

Event News

Mixsoon Hosts Pop-Up Event in Koreatown Plaza

This Los Angeles event features K-pop group The Wind, 4 experimental zones, and a special exhibition with KASEC-designed packaging.

SPONSOR

The Future of Beauty Tube Packaging Starts in Allentown

American-made PCR tubes with faster lead times, lower carbon impact, and tariff-free sourcing—built for today’s beauty supply chain.

Beauty Launches

L’Oréal Paris Teams Up With ‘Elle’ as the Official Makeup Sponsor 

As Prime Video prepares for the prequel series, L’Oreal joins the origin story Elle Woods via a multi-touchpoint campaign.

Beauty Launches

MAC Names Chappell Roan as the Face of Viva Glam

In honor of the collaboration, MAC Viva Glam will donate $300,000 to Chappell’s nonprofit organization, The Midwest Project.

SPONSOR

Nuon: The Gap Between Claims and Results

Consumers expect results. Tech doesn’t always deliver. Nuon explores how packaging can bridge the gap with real, measurable performance.

Beauty Launches

Glasshouse Fragrances Debuts Pride Candle

‘Born to Be Extra’ comes in a Pride flag-patterned box that houses the pink jar with rainbow paint drips.

Beauty Launches

Millie Bobby Brown Debuts Campaign for New Pineapple Moisturizer

’24-Hour Skin Retreat’ is a playful ad filled with ‘if you know, you know’ moments about the Pineapple Whip 24Hr Replenishing Moisturizer.

SPONSOR

Why Flexible Tubes Continue to Evolve

Yuan Harng's airless designs, PCR materials and mono-material solutions are reshaping the future of tube packaging.

Solution Centers SPOTLIGHT

FusionPKG

FusionPKG provides packaging solutions for skincare, complexion, and custom beauty development, with integrated turnkey formulation capabilities. As part of Aptar Beauty, we combine global expertise in dispensing and design with innovation that helps brands launch faster and smarter.