• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Components
    • Markets
    • Materials
    • Solutions
    • Top 20 Companies
    • Buyers Guide
    • Events
    • More
  • Magazine
  • News
  • Components
  • Markets
  • Materials
  • Solutions
  • Top 20 Companies
  • Buyers Guide
  • Events
  • Current & Past Issues
    Features
    Editorial
    Departments
    Columns
    Digital Edition
    eNewsletter Archive
    Editorial Guidelines
    Staff
    Subscribe Now
    Advertise Now
    Top Features
    Packaging Decorated to Make a Lasting Impression

    Sustainability Drives New Solutions in Innovative Cosmetic Packaging

    Turnkey’s Benefits Shine, Especially During Covid

    TOP 20 GLOBAL BEAUTY COMPANIES

    Packaging Solutions In Small Quantities
    Breaking News
    Regulatory
    Events
    Association
    Packaging
    Adv/Marketing
    Financial
    Retail & Travel
    People
    Products
    Experts
    Press Releases
    Exclusives
    Live From Shows
    Video Bites
    Packaging Personalities
    Top News
    53rd Edition of Cosmoprof Worldwide Bologna Postponed

    Fragrance Foundation Award Nominations Are Open—Plus, New Packaging Categories, Notables & More

    Coty to Shut Down Manufacturing Site in Cologne, Germany

    L’Occitane Files for Bankruptcy in U.S.

    Bésame Cosmetics Collaborates with Disney on Mary Poppins Collection
    3D
    Accessories
    Aerosols
    Airless
    Applicators
    Bags
    Bottles/Jars
    Brushes
    Cans
    Cartons/Boxes
    Closures
    Compacts
    Devices
    Dispensers
    Double Duty
    Droppers
    Environmental
    Labels
    Lipstick packages
    Mascara Containers
    Paper
    Pouches
    Printing
    Pumps
    Rollerballs
    Small Sizes
    Stock Pkg
    Tubes
    Wipes/Sheets

    Could Sustainable Digital Lipsticks Become a Reality?

    Sustainability Drives New Solutions in Innovative Cosmetic Packaging

    Videobite: The Penthouse Group Offers Air Backless Valve Tubes, by Yoshino of Japan

    Qosmedix Introduces Bamboo Caps

    Overtone Haircare Launches Clarifying Shampoo
    Bath/Body
    Cosmetics
    Ethnic
    Fragrances
    Hair
    Health and Beauty
    Home Fragrance
    Men
    Nails
    Personal Care
    Sample/Travel Sizes
    Sets/Kits
    Skin

    53rd Edition of Cosmoprof Worldwide Bologna Postponed

    Coty to Shut Down Manufacturing Site in Cologne, Germany

    L’Occitane Files for Bankruptcy in U.S.

    Bésame Cosmetics Collaborates with Disney on Mary Poppins Collection

    The Estée Lauder Companies Announces Game-Changing Sustainability Goals for Travel Retail
    Brush Fibers
    Eco-friendly
    Flexibles
    Glass
    Metal
    Paper/Board
    PCR
    PET
    Plastics
    Wood

    Corpack Creates Custom Packaging for Marlies Möller Hair Care Line

    Dove's Refillable Deodorant Is Made To Last a Lifetime

    Faca Packaging Celebrates 50th Anniversary

    Diamond Packaging Unveils Child-Resistant Packaging for Marijuana Products

    Universal Engraving Revamps Logo and Website
    Anti-Counterfeit
    Contract Services
    Decorative Effects
    Design Capabilities
    Digital Printing
    Injection Molding
    Machinery
    Made in USA
    Package Development
    Printing/Decorating
    Sustainable Pkg/Practices
    Turnkey

    TBM Brand Lab Offers New Turnkey Range—Cocoon Skin

    A Lacquering Technique Makes Very Good Girl by Carolina Herrera Shine

    Dove's Refillable Deodorant Is Made To Last a Lifetime

    Aveda Names First-Ever Global Advocate for Sustainability

    Beauty’s Newest Sustainable Solutions
    Top 20 Companies
    Johnson & Johnson

    LVMH

    L’Oréal

    Henkel

    Avon
    All Companies
    Categories
    Company Profiles
    Jobs
    Add New Company
    International Buyers Guide Companies
    Epopack Co. Ltd

    Coverpla Inc.

    Color Carton Corp.

    3C Inc.

    Yonwoo/PKG
    Industry Events
    Live From Shows
    Exhibitor Showcase
    Webinars

    53rd Edition of Cosmoprof Worldwide Bologna Postponed

    Cosmoprof Worldwide Bologna Rescheduled to May 2021

    Cosmoprof North America Reschedules 2021 Event to August

    Beautycounter & Ethique Discuss 'Building a Conscious Beauty Brand'

    CEW's Indie Brand Winners Discuss 'Cultivating Digital Communities'
    • Magazines
      • Current / Back Issues
      • Features
      • Editorial
      • Departments
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Staff
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • Companies
      • Categories
      • Corporate Capabilities
      • Add Your Company
    • Components
      • 3D
      • Accessories
      • Aerosols
      • Airless
      • Applicatiors
      • Bags
      • Bottles / Jars
      • Brushes
      • Cans
      • Cartoons / Boxes
      • Closures
      • Compacts
      • Devices
      • Dispensers
      • Double Duty
      • Droppers
      • Environmental
      • Labels
      • Lipstick Packages
      • Mascara Containers
      • Paper
      • Pouches
      • Printing
      • Pumps
      • Rollerballs
      • Small Sizes
      • Stock Pkg
      • Tubes
      • Wipes/Sheets
    • Markets
      • Bath/Body
      • Cosmetics
      • Ethnic
      • Fragrances
      • Hair
      • Health And Beauty
      • Home Fragrance
      • Men
      • Nails
      • Personal Care
      • Simple/Travel Sizes
      • Sets/Kits
      • Skin
    • Materials
      • Brush Fibers
      • Eco-friendly
      • Flexibles
      • Glass
      • Metal
      • Paper/Board
      • PCR
      • PET
      • Plastics
      • Wood
    • Solutions
      • Anti-Counterfeit
      • Cotract Services
      • Decorative Effects
      • Design Capabilities
      • Digital Printing
      • Injection Molding
      • Machinery
      • Made In USA
      • Package Development
      • Printing/Decorating
      • Sustainable Pkg/Practices
      • Turnkey
    • Top 20 Companies
    • Online Exclusives
    • Slideshows
    • Expert Opinions
    • Videos
    • Infographics
    • Whitepapers
    • Products Showcase
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Jobs
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms Of Use
    Online Exclusives

    Fragrance for All
: An Interview with KIERIN NYC

    KIERIN NYC takes a non-traditional approach to EDPs and packaging

    Fragrance for All
: An Interview with KIERIN NYC
    Nitro Noir Eau de Parfum by Kierin NYC
    Fragrance for All
: An Interview with KIERIN NYC
    Santal Sky, 10 a.m. Sunday Brunch, and Flirt fragrances by Kierin NYC
    Related CONTENT
    • Big Sky Packaging
    • Beauty Packaging Magazine Reveals Record-Breaking Annual Website Traffic
    • Innovative Cosmetic Packages of 2018
    • Top Trending Packaging Topics of 2018
    • NJPEC: Students’ Choice Award Goes to HCT for Fenty Beauty
    Jamie Matusow, Editor-in-Chief02.21.19

    From the perfumes to the packaging, Mona Maine de Biran, founder & president, at Kierin NYC, relied on her own relatable New York experiences to create a series of niche fragrances—centered around what she calls “real New York City stories.”

    The entire collection is dedicated to gender-all, inclusive, clean, conscious, cruelty-free, vegan perfumes. 

    Beauty Packaging’s Jamie Matusow recently had the opportunity to ask de Biran more about the line.

    JM: Is this the first collection?

    Mona Maine de Biran:
    This is KIERIN NYC’s first collection. Launched mid-April 2018 and expanding. KIERIN NYC launched on the Amazon Luxury Beauty platform, Nov. 1 and is available at www.Kierin-NYC.com. We will be rolling out to retailers nationwide in early 2019. This distribution model allows us to offer these premium eau de parfums (15-20% concentration) for the accessible price of $78/full-sized bottle (50ml). You can try all four scents in our new collection at home with our Discovery Set for just $18.

    JM: In what ways is the line innovative?

    MDB: KIERIN NYC is an uncompromising brand. The first and only niche-fragrance to express a modern, urban lifestyle celebrating real New York City stories with inspired, inclusive, clean, conscious, cruelty-free, sustainably sourced perfumes. As a matter of principle, the entire line is devoid of gender bias. Challenging conventional rules of fragrance, “for him” and “for her” scents which define and confine people, KIERIN NYC aims instead to inspire with fragrances “for all” from which the individual can choose what is “for me.” KIERIN NYC is genderless but never generic. Consumers should not have to choose between style and substance. Our scents aim to be bold, vibrant and unique (not minimalistic) all the while being clean, conscious and unisex.

    JM: What is a "real New York story"?

    MDB: Real NYC stories are illuminated by fragrance. The stories are real because they are true. These are my stories living in the city. And, yet, many people would relate to my stories as their own because they are common, sincere, unifying stories—not hyper-polarized stereotypes of an elite view. A brunch gathering amongst friends, an encounter with an unexpected stranger, a night out alone to remember, a retreat through an urban nature-scape—these are real, everyday New York City stories of an inspired life well-loved and lived.

    KIERIN NYC Fragrance Stories include: (all shown in the slider above)
    • Nitro Noir - A NYC Story. Stepping out of a yellow cab onto Lafayette Street, I am fashionably late for my rendezvous with a pinkberry martini. Making my way through the crowd, my sweet and spicy tones, like pheromones, leave onlookers in my wake. Impossible to resist, glossed lips shine in the moonlight. The city night will be mine.

    • 10 a.m. Flirt- A NYC Story. Crisp green grasses sway high above the concrete jungle. Refreshed by the breeze, I gaze over the immense cityscape of New York. A path extends before me, with possibilities seemingly limitless. In an instant, our eyes lock. A magnetic attraction. Electrified by this connection, our lips form a smile. A Highline Flirt.

    • Santal Sky - A NYC Story. Intertwined like vines, we stroll through Central Park. Leaves release their woody fragrance. Under a canopy of trees, in the center of it all, we are a million miles from city life. Music from impromptu drum circles, the rhythm of runners' footsteps, diverse languages fill my ears like poetry. This retreat into nature refreshes my soul. The sun smiling down upon us, I pull my loved one close. In synchronicity, we breathe.

    • Sunday Brunch- A NYC Story. I arrive at a trendy street café on West Broadway. Peeking through my sunglasses, I spot my friends- my "city family"- waving me over to join. A smile spreads across my face. Waiters serve freshly squeezed juice and Earl Grey tea as I maneuver a sea of brunching socialites. Our weekly ritual, a glittering mimosa and the open chair they saved for me, awaits.
    JM: What was the inspiration for the packaging?

    MDB: The placement of the label “on the edge” of the bottle is intentional, a metaphor for living life boldly and on the edge, and taking an individualist’s perspective (like the bottle with a twist). The collection colorfully celebrates liberty and diversity while the black and white chevron anchors the brand in equality.

    JM: What are the packaging materials/processes used?

    MDB: KIERIN NYC bottles are opaque, coated with a layer of white, natural paint, for a good reason—to avoid the need for unnecessary stabilizers, potentially irritating coloring and UV filters that are required when using transparent bottles. The square-shaped bottles are paired with injection-molded aluminum caps that have a weighted feel and high gloss. Our bottles are made from recyclable glass.

    JM: Who generates the artwork used?

    MDB: KIERIN NYC’s original artwork is inspired by the pop art and street art of New York City. Each of the four fragrances in the collection features a different color and graphic. High-gloss icons adorn matte labels in a lifestyle collage representative of the fragrance’s story. Our labels live “on the edge,” wrapped around our canvas-like white bottles like so many murals in the city. KIERIN NYC’s box packaging uses recycled paper.

    JM: Is the collection sold only online? Cost?

    MDB: KIERIN NYC is sold on our website and will be available Nov 1 on Amazon Luxury Beauty platform. This distribution model allows us to offer these premium eau de parfums (15-20% concentration) for the accessible price of $78/full-sized bottle (50ml). You can try all four scents in our new collection at home with our Discovery Set for just $18.

    JM: Anything else about the concept?

    MDB: The creative design and concept can be credited to KIERIN NYC. It was all done with love, creating something we thought was beautiful and meaningful. No $100,000 market research or pricey experts analyzing consumer behavior. No agencies telling us what to do, directing us on which hue or finish to use because that’s what will “sell.” We created something we love and believe in, period. The old-fashioned way. 
    Related Searches
    • luxury
    • juice
    • Caps
    • design
    Suggested For You
    Big Sky Packaging Big Sky Packaging
    Beauty Packaging Magazine Reveals Record-Breaking Annual Website Traffic Beauty Packaging Magazine Reveals Record-Breaking Annual Website Traffic
    Innovative Cosmetic Packages of 2018 Innovative Cosmetic Packages of 2018
    Top Trending Packaging Topics of 2018 Top Trending Packaging Topics of 2018
    NJPEC: Students’ Choice Award Goes to HCT for Fenty Beauty NJPEC: Students’ Choice Award Goes to HCT for Fenty Beauty
    NJPEC: It’s Fragrance Gold for Jansy NJPEC: It’s Fragrance Gold for Jansy
    NJPEC: HCT Group Produces Gold—and the Top Award—for MAC Cosmetics NJPEC: HCT Group Produces Gold—and the Top Award—for MAC Cosmetics
    Pennelli Faro’s ‘Made in Italy’ Stamp Tells Company’s Story of Quality at a Glance Pennelli Faro’s ‘Made in Italy’ Stamp Tells Company’s Story of Quality at a Glance
    Quality and Integrity Lead the Way in I-Beauty Quality and Integrity Lead the Way in I-Beauty
    Coven Egidio: ‘A Machine Range That’s Probably the Only One Available on the Planet’ Coven Egidio: ‘A Machine Range That’s Probably the Only One Available on the Planet’
    Beauty with Benefits Beauty with Benefits
    Changing Trends in ‘Innovative Packaging’ in the Beauty Industry Changing Trends in ‘Innovative Packaging’ in the Beauty Industry
    As Third Year in NY Wraps Up, ADF&PCD Plans for the Next As Third Year in NY Wraps Up, ADF&PCD Plans for the Next
    All Bets Are on ‘Quick-to-Market’ at Cosmoprof NA All Bets Are on ‘Quick-to-Market’ at Cosmoprof NA
    MakeUp in NewYork’s Sandra Maguarian Comments on the Show MakeUp in NewYork’s Sandra Maguarian Comments on the Show

    Related Online Exclusives

    • WGSN’s Color Predictions Post-Pandemic—for Positivity and Indulgence

      WGSN’s Color Predictions Post-Pandemic—for Positivity and Indulgence

      With visual language more important than ever, take note of these cues.
      Clare Varga, head of beauty, WGSN 01.28.21

    • Euromonitor Announces 2021’s Top 10 Global Consumer Trends

      Euromonitor Announces 2021’s Top 10 Global Consumer Trends

      The business impact of ‘Covid-transformed’ priorities heading into the new year.
      Alison Angus, head of lifestyles and, Gina Westbrook, director of consumer trends, Euromonitor International 01.19.21

    • Cosmetics | Skin Care/Sun Care
      Euromonitor Survey Highlights 2020’s Defining Beauty Trends

      Euromonitor Survey Highlights 2020’s Defining Beauty Trends

      Three shifts that shaped beauty and personal care in 2020.
      Lisa Holmes, Global Head of Surveys, Euromonitor International 01.13.21


    • Cosmetics
      2020 in Review: Top Beauty Stories

      2020 in Review: Top Beauty Stories

      The most viewed beauty industry news on our site for 2020.
      Charles Sternberg, Assistant Editor 12.31.20

    • Cosmetics | Fragrances
      The Biggest Deals & Acquisitions of 2020

      The Biggest Deals & Acquisitions of 2020

      Revisit the most important purchases and sales of the past year.
      Charles Sternberg, Assistant Editor 12.23.20

    • How Top Cosmetic Packaging Suppliers Define ‘Innovation’

      How Top Cosmetic Packaging Suppliers Define ‘Innovation’

      Innovation has many facets—here’s how beauty industry suppliers define it.
      Jamie Matusow, Editor-in-Chief 12.14.20


    • Skin Care/Sun Care | Sustainable Pkg/Practices
      Beauty Brand Execs Speak on the Challenges of Water Usage

      Beauty Brand Execs Speak on the Challenges of Water Usage

      There’s a growing call to protect the cosmetics industry staple that’s also one of the Earth’s most valuable resources.
      Jamie Matusow, Editor-in-Chief 12.14.20

    • Editorial Insight: Newness Marks Beauty 2020

      Editorial Insight: Newness Marks Beauty 2020

      We often see newness in the beauty industry—and the word is now in the Oxford English Dictionary. Here's what's new in our December 2020 issue.
      Jamie Matusow, Editor-in-Chief 12.04.20

    • Sustainable Pkg/Practices
      Beautycounter & Ethique Discuss

      Beautycounter & Ethique Discuss 'Building a Conscious Beauty Brand'

      Beautycounter's Gregg Renfrew & Ethique's Brianne West discuss winning CEW's Beauty Award for Sustainability with Firmenich's Juliette Sicot-Crevet.
      Nancy Jeffries, Correspondent 11.23.20


    • CEW

      CEW's Indie Brand Winners Discuss 'Cultivating Digital Communities'

      Executives at Glossier and HUDA Beauty, both CEW Beauty Award Indie winners, discuss digital marketing strategies at a virtual roundtable on Nov 16th.
      Nancy Jeffries, Correspondent 11.23.20

    • NPD

      NPD's 'Feel Good Trends' That Shaped the Beauty Industry This Year

      NPD's Larissa Jensen spoke to guests about beauty marketing trends in 2020 as part of the CEW's 2020 Beauty Awards virtual event on November 12.
      Nancy Jeffries, Correspondent 11.23.20

    • CEW

      CEW's 2020 Beauty Awards Mark Multi-Day Virtual Event

      Beauty industry executives attended the entertaining virtual celebration hosted by Jill Kargman, writer and star of Bravo's Odd Mom Out—here's the play-by-play.
      Nancy Jeffries, Correspondent 11.19.20


    • Printing/Decorating
       Beauty Is in the Eye of the Packaging: Holograms Are Crucial in Preventing Counterfeits

      Beauty Is in the Eye of the Packaging: Holograms Are Crucial in Preventing Counterfeits

      While holograms ensure cosmetics and beauty products catch the consumer’s eye, the technology is also crucial in fighting counterfeit cosmetics.
      Dr. Paul Dunn, chair of the International Hologram Manufacturers Association 11.05.20

    • Bottles/Jars | Caps/Closures | Decorative Effects | Fragrances | Glass | Package Development
      Celebrating Packaging of the Year at the Fragrance Foundation Awards

      Celebrating Packaging of the Year at the Fragrance Foundation Awards

      Gucci The Eyes of the Tiger, Eau De Juice Pure Sugar, & K by Dolce & Gabbana found inspiration in a vintage apothecary, a juice box, & a crown.
      Marie Redding, Senior Editor 09.17.20

    • Fragrances
      Everything That Happened at The Fragrance Foundation Awards

      Everything That Happened at The Fragrance Foundation Awards

      The Fragrance Foundation Awards went virtual for 2020 -- here's how it went.
      Marie Redding, Senior Editor 09.14.20

    Trending
    • Estée Lauder Companies Updates Supply Chain Leadership
    • Ranking The Top 50 Cosmetic Companies
    • L’Occitane Files For Bankruptcy In U.S.
    • Weekly Recap: JLo Beauty Launches, Unilever Partners With Alibaba, Estée Lauder Appoints SVP & More
    • Why Major CPGs Are Acquiring Black-Owned Beauty Brands
    Breaking News
    • 53rd Edition of Cosmoprof Worldwide Bologna Postponed
    • Fragrance Foundation Award Nominations Are Open—Plus, New Packaging Categories, Notables & More
    • Coty to Shut Down Manufacturing Site in Cologne, Germany
    • L’Occitane Files for Bankruptcy in U.S.
    • Bésame Cosmetics Collaborates with Disney on Mary Poppins Collection
    View Breaking News >
    CURRENT ISSUE

    December 2020

    • Packaging Decorated to Make a Lasting Impression
    • Sustainability Drives New Solutions in Innovative Cosmetic Packaging
    • Turnkey’s Benefits Shine, Especially During Covid
    • View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    PepsiCo and Beyond Meat Partner to Develop Plant-Based Protein
    New Study on Sage Extract Formula Suggests Memory Enhancement
    Omega-3s Evidenced to Reduce Low-Grade Inflammation in Elderly Men
    Coatings World

    Latest Breaking News From Coatings World

    Mayzo Makes 2 Appointments
    Mississippi Lime Company Announces New Director of Safety
    AkzoNobel Confirms Intent to Acquire Tikkurila
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    Hologic Launches SuperSonic MACH 20 Ultrasound System
    Diversified Plastics Significantly Increases Vertical-Press Capacity
    Treo Ventures Closes $128 Million Debut Fund
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Schreiner MediPharm Introduces Tamper-Proof Syringe Label
    Evozyne, Takeda Ink Strategic Protein Design Agreement
    Lonza Launches Cryopreserved Leukopaks
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    53rd Edition of Cosmoprof Worldwide Bologna Postponed
    Fragrance Foundation Award Nominations Are Open—Plus, New Packaging Categories, Notables & More
    Coty to Shut Down Manufacturing Site in Cologne, Germany
    Happi

    Latest Breaking News From Happi

    Ace of Air Addresses Beauty and Sustainability
    UNITIS Appoints Chairman of Executive Committee
    NAD Recommends CeraVe Discontinue Certain Claims
    Ink World

    Latest Breaking News From Ink World

    Epson Partner Creates Label Applicators for Pharmaceutical Products
    Smurfit Kappa Sets New Sustainability Targets with Better Planet 2050
    Georgia-Pacific Acquires 3rd HP PageWide Corrugated Press to Expand Hummingbird Digital Printing
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    UPM Raflatac achieves APR Critical Guidance recognition
    Deadline extended for Global Flexo Innovation Awards
    Simco-Ion introduces new IQ Easy LP Bar
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Techtextil North America Returns to Raleigh
    Albaad Disinfectant Wipes Earn EPA Approval
    Nice-Pak Receives EPA Approval for Disinfecting Wipes
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    Orthofix Publishes 2-Year Data from M6-C Artificial Cervical Disc Study
    First Procedures Performed With Sapphire X Anterior Cervical Fixation System
    ChoiceSpine's Tiger Shark Cervical Spacer Earns Additional 510(k)
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Kodak Wins Technology & Engineering Emmy Award
    trinamiX Introduces 3D Imaging Solution Behind OLED
    DuPont Named 2021 Best Place to Work For LGBTQ+ Equality By Human Rights Campaign Foundation

    Copyright © 2021 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login