03.09.23
L’Oréal is rebranding its Active Cosmetics Division to L’Oréal Dermatological Beauty.
The division will feature the same brands as before, including Vichy, La Roche-Posay, CeraVe, SkinCeuticals, and Skinbetter Science, but L’Oréal Dermatological Beauty is “not just a new name,” says Worldwide President of L’Oréal Dermatological Beauty, Myriam Cohen-Welgryn.
Cohen-Welgryn explains, “It helps us stand more clearly for who we are: brands that accompany dermatologists, pediatricians, pharmacists in the daily support to their patients. A community of 7,500 passionate people committed to change people’s lives and increase access to skin health, to everyone, everywhere.”
The division will feature the same brands as before, including Vichy, La Roche-Posay, CeraVe, SkinCeuticals, and Skinbetter Science, but L’Oréal Dermatological Beauty is “not just a new name,” says Worldwide President of L’Oréal Dermatological Beauty, Myriam Cohen-Welgryn.
Cohen-Welgryn explains, “It helps us stand more clearly for who we are: brands that accompany dermatologists, pediatricians, pharmacists in the daily support to their patients. A community of 7,500 passionate people committed to change people’s lives and increase access to skin health, to everyone, everywhere.”