06.30.22
Paco Rabanne has introduced American actress Elle Fanning as brand ambassador for its new feminine fragrance, Fame.
Fanning has starred in films such as Nicolas Winding Refn's The Neon Demon (2016), Sofia Coppola's The Beguiled (2017), or Max Minghella's Teen Spirit (2018). Already a seasoned actor at the age of 21, Fanning became the youngest Cannes Festival juror in history. More recently, she has starred in the Hulu drama miniseries The Girl from Plainville and in the Golden Globe-nominated series The Great, where she embodies Empress Catherine II.
Fame’s unique bottle pays tribute to “a new era of femininity.” The bottle is robot-shaped, just like Phantom, but it is dressed in a shiny gold and silver chainmail dress and boots that resemble those designed by creative director Julien Doessena in real life. The robot is also wearing earrings and a bracelet resembling some of the brand’s best-selling accessories.
"I am thrilled to be an ambassador of a brand as iconic as Paco Rabanne. I was completely taken by the concept, and felt like it was a perfect fit and really reflects my personality. Being part of this new chapter was an immediate yes," expressed Fanning.
"Multifaceted and multitalented, Elle Fanning couldn't be a better choice as the face of Fame," commented Paco Rabanne vice president Jérôme Leloup. "She embodies the very essence of Paco Rabanne's ultramodern femininity, and we are very happy to have her as the ambassador for our new fragrance."
Fame Eau de Parfum is available in three different sizes—30 ml, 50 ml and 80 ml—and will be available July 1, 2022, on Paco Rabanne’s website, and at all the brand's points of sale in September 2022.
Fanning has starred in films such as Nicolas Winding Refn's The Neon Demon (2016), Sofia Coppola's The Beguiled (2017), or Max Minghella's Teen Spirit (2018). Already a seasoned actor at the age of 21, Fanning became the youngest Cannes Festival juror in history. More recently, she has starred in the Hulu drama miniseries The Girl from Plainville and in the Golden Globe-nominated series The Great, where she embodies Empress Catherine II.
About the Fragrance and the Bottle
The 90% of natural origin fragrance matches airy jasmine, succulent mango and addictive incense.Fame’s unique bottle pays tribute to “a new era of femininity.” The bottle is robot-shaped, just like Phantom, but it is dressed in a shiny gold and silver chainmail dress and boots that resemble those designed by creative director Julien Doessena in real life. The robot is also wearing earrings and a bracelet resembling some of the brand’s best-selling accessories.
"I am thrilled to be an ambassador of a brand as iconic as Paco Rabanne. I was completely taken by the concept, and felt like it was a perfect fit and really reflects my personality. Being part of this new chapter was an immediate yes," expressed Fanning.
"Multifaceted and multitalented, Elle Fanning couldn't be a better choice as the face of Fame," commented Paco Rabanne vice president Jérôme Leloup. "She embodies the very essence of Paco Rabanne's ultramodern femininity, and we are very happy to have her as the ambassador for our new fragrance."
Fame Eau de Parfum is available in three different sizes—30 ml, 50 ml and 80 ml—and will be available July 1, 2022, on Paco Rabanne’s website, and at all the brand's points of sale in September 2022.
