Dr. Squatch Enters Kids Personal Care with Lil’ Squatch

Dr. Squatch is bringing good clean fun to the next generation with the launch of Lil’ Squatch, the brand’s first-ever line of natural bar soaps designed for kids.

Each 2.3 oz bar is designed to be easier for kids to grip, helping make the move from pump body wash to bar soap feel more approachable as kids start building more independence in their routines. 

With bright recyclable packaging, fun fonts, colorful bars, and fresh fruity scents, Lil’ Squatch helps fill a gap in kids’ personal care by giving families an option that feels age-appropriate, gentle, and fun without compromising on the ingredient standards parents expect.

The Lil’ Squatch collection features three zero-grit mini briccs, each designed with bold colors, playful themes, and kid-friendly scents.

Debut Lil’ Squatch Collection

• Sea Apple Splash: A crisp apple-scented bar inspired by underwater adventure.
• Enchanted Grape: A sweet grape-scented bar with a magical, mythical feel.
• Martian Melon: A juicy watermelon-scented bar inspired by outer space.

The line gives kids a soap that feels like it was made for them, while giving parents a dermatologist-tested option that’s cold-processed from natural oils, safe for sensitive skin, made with over 98% natural origin ingredients, packaged in recyclable packaging and free from harsh or harmful ingredients.

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