Korean Haircare Brand FromLabs Debuts at Sephora

Korean haircare brand FromLabs announced its launch at Sephora, marking the brand’s first major U.S. prestige retail partnership. 

Beginning July 14, consumers can shop the brand’s Protein Capsule Repair collection, bringing the Korean salon-inspired Glass Hair experience to Sephora.com before expanding into stores across the U.S. and Canada throughout the summer. 

FromLabs brings the advanced technology of Korean professional salons into consumers’ daily routines. 

Designed for hair damaged by bleaching, coloring, heat styling, chemical treatments, and everyday styling, FromLabs delivers visible recovery through deep repair to help restore healthier, stronger hair with the glossy Glass Hair finish synonymous with Korean salon treatments.

At the core of every formula is FromLabs’ proprietary Protein Capsule Repair technology, a bio-inspired smart delivery system that targets damaged areas of the hair with precision. 

Acting like a magnet, the protein capsules bond to weakened strands, penetrate beyond the cuticle, and replenish depleted keratin from within. 

The result is long-lasting salon-level repair, softness, glass-like shine, and heat protection without heaviness.

Protein Capsule Repair Collection

• Protein Capsule Repair Hair Mask — An intensive Korean hair mask that helps replenish depleted keratin, visibly repairs damage, and leaves hair smoother, softer, and glossier. Can be mixed with the Booster Powder for severely damaged hair.
• Protein Capsule Repair Hair Mask Booster Powder — A concentrated keratin powder designed for hair damaged by bleaching, coloring, or heat styling. Mix into the Hair Mask to amplify repair.
• Protein Mix-In Hair Mask Duo — A repair system that combines the Protein Capsule Repair Hair Mask and Booster Powder, delivering 5x stronger repair than the Hair Mask alone on severely damaged hair.
• Protein Capsule Repair Shampoo — A sulfate-free shampoo formulated to deeply clarify the scalp without stripping moisture while preparing hair for optimal repair.
• Protein Capsule Repair Leave-In Conditioner — A lightweight leave-in treatment that detangles, hydrates, smooths frizz, and provides UV and heat protection up to 428°F (220°C).
• Protein Capsule Repair Hair Oil — A fast-absorbing hair oil to target damaged areas, seal the cuticle, tame frizz, and amplify shine for the signature glass hair finish.

FromLabs is developed by The Founders Inc., the Korean beauty company behind Anua.