The Independent Cosmetic Manufacturers and Distributors (ICMAD) announces the first-ever CITY 2012 Beauty Trunk Show taking place this August in New York City, Los Angeles and Las Vegas. The winners of the 2012 Cosmetic Innovators of The Year (CITY) Awards were announced on June 20th in New York City. Along with this honor, the display is another step to gaining additional exposure for excellence in innovation, packaging and beauty concepts.
An all-new initiative, the beauty trunk show gives the CITY Awards winners a platform to display their award-winning products at national retailers, which include: NewBeauty at Fred Segal, Ron Robinson Apothia, C.O. Bigelow, Henri Bendel New York and Skins 6|2. The CITY Beauty Trunk Show will take place simultaneously at all retailers August 21-28. Elevating its profile, the CITY Awards have evolved into a high-profile program, giving winners "bonus"' launch pads to success. For the inaugural trunk show, ICMAD created a special unit for the winners so they can be available for purchase at stores and online at Beauty.com. This is just one example of the association's commitment and determination—ICMAD prides itself as the catalyst to growth for their members.
2012 CITY Trunk Show Beauty Brands:
IT Cosmetics - Vitality Cheek Flush Anti-Aging Powder Blush Stain
Murad - Rapid Age Spot & Pigment Lightening Serum
Dr. Dennis Gross Skincare- Alpha Beta Glow Pad for Body
Lux Beauty Group/Royal Apothic - Holland Park Eau De Parfum
Oribe - Après Beach Wave and Shine Spray
NYX Cosmetics - Haute Jersey Leopard Couture
Hevia MD Skin Care - Hevia Skin Science Line
Dayna Decker - Essence Wash & Lotion
Crafting Beauty - It's Me by Jacomo
Besame Cosmetics -Crimson Cream Rouge
Jack Black - DIY Power Peel Multi-Acid Resurfacing Pads
Swedish Skin Care - Razor Burn Freedom for Women
More info: www.icmad.org