The Yankee Candle Company Inc. today announced the launch of four new fragrances in its traditional line and two new fragrances in its contemporary Pure Radiance line for the fall. Inspired by fall memories and the simple pleasures of autumn, the new fragrances are designed to evoke crisp, breezy days and bountiful harvests. Launched earlier this year, Pure Radiance features a modern design, custom soy wax blend and innovative LumiWick technology for a wide flame and consistent burn. The new fall fragrances are available for purchase at Yankee Candle's more than 550 retail stores, www.yankeecandle.com and select specialty retailers and gift shops for $1.99 to $27.99.
"With our new fall introductions, we're helping customers to celebrate the season, as they decorate their homes and entertain with family and friends," said Hope Margala Klein, executive vice president brand, design and innovation for The Yankee Candle Company, Inc. "We have heard from customers that fall doesn't begin until they light their Yankee Candle."
Scents include: Apple Pumpkin, Treehouse Memories (warm, earthy woods wrapped in sweet, familiar spices), Harvest Welcome (farm-fresh pumpkins spiced), and Season's Blessings (notes of pear, plums and grape with hints of spice and cardamom.) Two new Pure Radiance fragrances also debut Apple Chai and Pumpkin.