10.28.10
20. Clarins
France
www.clarins.com
Beauty Sales: $1.4 billion (estimated)
Key Personnel: Christian Courtin-Clarins, chairman; Philip Shearer, chief executive officer; Jonathan Zrihen, president and chief executive officer, Clarins USA and Canada.
Major Products: Skin care, fine fragrances, color cosmetics and sun care products.
New Products: Multi-Active Nuit skin care, Bright Plus HP Line and Intensive Brightening Smoothing Serum, Multi-Active Skin Renewal Serum, Delectable Self-Tanning Mousse SPF 15, Eau des Jardins fragrance, Thierry Mugler Womanity fragrance.
Comments: Clarins paid the price that many department store brands did, with 2009 sales dropping from $1.5 billion in 2008 to approximately $1.4 billion.
Still, the beauty and spa treatment company continues to launch new items. The company introduced a fourth fragrance in its Eau de Soins series, Eau des Jardins. The “treatment scent” is a part of Clarins’ well-being initiative, as the perfume offers both aromatherapy and phytotherapy.
In collaboration with International Flavors & Fragrances, Clarins applied gemmotherapy—an herbal therapy using the extracts of plant buds or rootlets.
Eau des Jardins’ concoction is comprised of extracts from buds of beech, black currant and mountain ash, billed “to help moisturize, soften and brighten skin.”
Eau de Jardins ($62, 100ml) is available in Europe and launches in the U.S. this fall.
In May, Thierry Mugler launched his Womanity fragrance, which is described to be both savory and sweet at the same time. The creation of the eau de parfum was “a challenge and a technological breakthrough,” according to Clarins Group.
The sweet and savory comes from fig and caviar. Molecular extraction of fig and caviar was performed exclusively by Mane for Thierry Mugler fragrances, marking the first time the patented extraction method has been used in a fragrance. The technology makes it possible to extract the aromatic molecules of any material and to precisely reconstruct its olfactory properties, thus obtaining ingredients that perfectly preserve and express each ingredient in all its subtlety and nuance, according to Clarins.
To promote the scent, Womanity.com—an interactive platform with a goal of building an extensive community among women—went live in June.
“Developing through this kind of interactive, collaborative space has long been a part of our brand DNA,” noted Joël Palix, president of Clarins Fragrance Group and the Thierry Mugler brand.
Also in May, Clarins participated as a Gold Sponsor of the 2010 Global Spa Summit held in Istanbul, Turkey from May 16-19.
Clarins Delicious Self Tanning Cream took first place in the Sun Product—Prestige category, in this year’s CEW Beauty Awards.
The French beauty house recently launched a new anti-aging skin care called Vital Light, which claims to restore skin’s luminosity, while controlling firmness and lines.
France
www.clarins.com
Beauty Sales: $1.4 billion (estimated)
Key Personnel: Christian Courtin-Clarins, chairman; Philip Shearer, chief executive officer; Jonathan Zrihen, president and chief executive officer, Clarins USA and Canada.
Major Products: Skin care, fine fragrances, color cosmetics and sun care products.
New Products: Multi-Active Nuit skin care, Bright Plus HP Line and Intensive Brightening Smoothing Serum, Multi-Active Skin Renewal Serum, Delectable Self-Tanning Mousse SPF 15, Eau des Jardins fragrance, Thierry Mugler Womanity fragrance.
Comments: Clarins paid the price that many department store brands did, with 2009 sales dropping from $1.5 billion in 2008 to approximately $1.4 billion.
Still, the beauty and spa treatment company continues to launch new items. The company introduced a fourth fragrance in its Eau de Soins series, Eau des Jardins. The “treatment scent” is a part of Clarins’ well-being initiative, as the perfume offers both aromatherapy and phytotherapy.
In collaboration with International Flavors & Fragrances, Clarins applied gemmotherapy—an herbal therapy using the extracts of plant buds or rootlets.
Eau des Jardins’ concoction is comprised of extracts from buds of beech, black currant and mountain ash, billed “to help moisturize, soften and brighten skin.”
Eau de Jardins ($62, 100ml) is available in Europe and launches in the U.S. this fall.
In May, Thierry Mugler launched his Womanity fragrance, which is described to be both savory and sweet at the same time. The creation of the eau de parfum was “a challenge and a technological breakthrough,” according to Clarins Group.
The sweet and savory comes from fig and caviar. Molecular extraction of fig and caviar was performed exclusively by Mane for Thierry Mugler fragrances, marking the first time the patented extraction method has been used in a fragrance. The technology makes it possible to extract the aromatic molecules of any material and to precisely reconstruct its olfactory properties, thus obtaining ingredients that perfectly preserve and express each ingredient in all its subtlety and nuance, according to Clarins.
To promote the scent, Womanity.com—an interactive platform with a goal of building an extensive community among women—went live in June.
“Developing through this kind of interactive, collaborative space has long been a part of our brand DNA,” noted Joël Palix, president of Clarins Fragrance Group and the Thierry Mugler brand.
Also in May, Clarins participated as a Gold Sponsor of the 2010 Global Spa Summit held in Istanbul, Turkey from May 16-19.
Clarins Delicious Self Tanning Cream took first place in the Sun Product—Prestige category, in this year’s CEW Beauty Awards.
The French beauty house recently launched a new anti-aging skin care called Vital Light, which claims to restore skin’s luminosity, while controlling firmness and lines.