Product Innovations & A Color Trend at CEW’s Product Demo 2017

By Jamie Matusow, Editor-in-Chief | March 16, 2017

A new mixing tool, a spinning makeup brush, & rose gold hues spotted at the CEW Beauty Awards’ Product Demo 2017.

Slideshow: CEW's Product Demo 2017

Long, Draped Tables Span the Event Space


Farm-to-beauty ideals and eco-packaging at Farmacy

Derek Lam

Derek Lam’s revealing fragrance packaging


Oribe’s high-end nail polish packaging

15. By Terry

Click-stick lipsticks in 25 shades at By Terry


Vendome uses art by Hayley Sarno

Cosmoprof NA

The team from Cosmoprof North America

Laura Gellar

Laura Geller, center, and her team


Wen Light highlights Chaz Dean’s photos.


Florapy’s Kristen O’Connell

10. IT Cosmetics

IT Cosmetics’ lip Treatment, in a Rose Gold-Toned Tube


DSM’s SYN-AKE technology Targets Millennials

Sonia Dawson

Sonia Dawson, regional marketing manager, DSM


CBD Combats Skin Inflammation

Anisa International

A mixing tool from Anisa International

6. BlendSmart

BlendSmart is a spinning makeup brush.


Vegalash, a gluten-free lash serum in rose gold tubes.

Charlotte Tilbury

Rose Gold is a top choice at Charlotte Tilbury.

9. Olympea

Olympea’s Rose Gold Flacon

Wet & Wild

Wet & Wild packaging tells a story.

CEW held its annual Beauty Product Demo for its 2017 Beauty Insider Awards -- and it drew a crowd, as usual. The event was held in Manhattan on March 8th.

Beauty Packaging's editor, Jamie Matusow, covered the evening in this Online Exclusive: CEW Product Demo: Beauty Defined. 

See 20 photos from the event, which includes and a few highlights in product innovations and a color trend, in the slideshow above.