02.06.18
Mars Wrigley Confectionery will open Sweet ReTREAT, a Chocolate & Candy-Inspired Pop-Up Salon on February 13th and 14th, to help New Yorkers celebrate Valentine’s Day.
Located at 230 West 39th Street in Manhattan, the salon and is currently taking appointments for candy, chocolate, gum and mint-themed “TREATments.” Services include manicures, pedicures, blow-outs, style touch-ups and a make-up counter, which will be infused with the spirit of Mars Wrigley Confectionery's chocolate, candy, gums and mints.
One Mani/Pedi option will be ‘Candy Shell Lacquers,’ inspired by "tasting the rainbow" of Skittles and the "unexplainably juicy" Starburst. Guests will be encouraged to enjoy the candy beverage bar while waiting for a treatment.
Bringing a twist to the traditional salon lounge, the space will be “candy-coated,” with couches, art installations and mirrors that look good enough to eat.
Berta De Pablos-Barbier, President, Mars Wrigley Confectionery U.S. says, "Our beloved treats play a unique role in consumers lives, and we wanted to do something fun…We are looking forward to bringing this idea to life by using our iconic brands in an unexpected way –there is no better time to treat each other, and this is the ultimate opportunity to spend time with a loved one."
Mars Wrigley Confectionery U.S. makes many beloved treats, including Dove, M&M’S, Twix, Snickers, Skittles, Starburst, Altoids and Extra.