Florence Bernardin, founder/CEO of Information & Inspiration, will present the conference, “J-Beauty’s Recent Staging & How it Highlights the Identities of Asia” at MakeUp in NewYork.

Japan’s cosmetics exports are on track to hit another all-time high, according to Bernardin, who will discuss the key players in this category, and discuss how they are accelerating efforts to attract consumers in China, as well as other parts of Asia.

The “Made in Japan” label has become appealing. “About 90% of Japan’s cosmetics exports are bound for other Asian markets,” Bernardin states.

More details: This conference takes place on Wednesday, September 12th, 12 pm - 12:45 pm. 

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