What Does “Luxury” Look Like in the Future?

05.09.18

Panelists offer advice on how to ‘rethink luxury,’ using sustainable materials and innovative designs.


The conference, “Environment of Change: Re-Engaging with Luxury and Exploring the Future of Packaging” will inspire attendees to “rethink luxury.”

The panelists, who are all experts in the world of design and materials, will “imagine what the future might look like, and how it should be packaged,” organizers say.

Material ConneXion’s Dr. Andrew Dent recruited experts that will advise on how to use sustainable materials for packaging, combined with innovative designs, to engage consumers in a new “digital” world —and to ensure that luxury brands remain relevant.

The panelists Hlynur V. Atlason, founder, Atlason Studio; Michael Robinson, director of Open Innovation, Packaging Innovation, L’Oréal Americas; and Lance McGregor, creative director - McGregor & McGregor.