Viva says it is expanding rapidly with its unique Injection Molded Tubes with In Mold Label (IML) technology and, at Cosmoprof NA, will exhibit “a festival of innovations in tube packaging.” On display will be holographic tubes (including their latest rainbow holographic tube for John Frieda which just won an Ameristar award), oval tubes, airless pump tubes, dual chamber tubes, specialty applicator tubes and more.

According to Viva, IML tube advantages include printing quality, short lead times and a 100% Polypropylene Tube, 100 % recyclable using up to 35% less energy to produce, and with all components manufactured and printed under the same roof in North America (Toronto).

CPNA Booth No. 19216