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    Breaking News

    Carol's Daughter Launches 4 New Styling Products

    The brand expands its award-winning Wash Day Delight hair care collection with innovative hair styling products, including a gel-to-foam formula.

    Carol
    01.24.22

    Carol's Daughter is expanding its award winning Wash Day Delight collection with four new styling products:

    • Wash Day Delight Cream-Serum Moisturizer with Aloe
    • Wash Day Delight Gel-To-Foam Styler with Aloe
    • Cream-Serum Moisturizer with Rose Water
    • Gel-To-Foam Styler with Rose Water
    The new products are vegan, and formulated to cut down the time it takes to style hair during the "wash day" process. They join the Wash Day Delight shampoo and conditioner line. Now, the brand offers a complete system that cleanses, moisturizes and defines all textures and hair types.

    Innovative Formulas

    The collection doesn't contain sulfates, parabens, silicones or artificial colors. Each product is formulated to "transform" when applied to the hair—from a gel to a foam, and from a cream to a serum.

    The innovative formulas deliver bouncy defined curls and lightweight conditioning. 

    Carol's Daughter founder, Lisa Price, says, "These two transformative stylers are sure to give your curls the love and care they need, while giving you time back to enjoy on Wash Day."

    Celebrity Stylist Felicia Leatherwood Promotes the Line

    Carol's Daughter has partnered with celebrity hairstylist and natural hair care specialist Felicia Leatherwood to introduce the new Wash Day Delight products. Leatherwood's clientele includes star of HBO's Insecure, Issa Rae; Oscar-nominated Director, Ava Duvernay; and Grammy Award-winning singer, Jill Scott. 

    Leatherwood will join Price in educating beauty lovers on the new line and its complementary styling products.

    "My clients are always asking how they can cut down on wash day - they want flawless curls without all the hassle," said Leatherwood. "The new wash day stylers take the guesswork out of your detangling, twist outs and braid-outs."

    All Wash Day Delight products are available on the brand's website.


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