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    Columns

    Future Packaging Designers Honored by Pratt

    29th annual Art of Packaging Award gala pays tribute to Groupe Pochet

    Future Packaging Designers Honored by Pratt
    Marc Rosen and Carol Alt with the Merit Award Recipients, Pratt Institute (L-R): Huei-Tai Chen, Hyewon Im, Pandara Chanyatanavut, Hyeryun Nam
    Future Packaging Designers Honored by Pratt
    Jamie Matusow, Marc Rosen
    Future Packaging Designers Honored by Pratt
    Marc Rosen; Annette Green, president emeritus of The Fragrance Foundation and consultant.
    Future Packaging Designers Honored by Pratt
    Ukachi Anonyuo, The Estée Lauder Companies (L); Laura Carey, Arkay Packaging
    Future Packaging Designers Honored by Pratt
    Richard Engel, Decotech; Aviva Himoff, Preface Deux
    Future Packaging Designers Honored by Pratt
    Mitchell Kaneff, chairman & CEO, Arkay Packaging; Franck Moisio, Interparfums
    Future Packaging Designers Honored by Pratt
    (L-R): Frances Bronet, president, Pratt Institute; Marc Rosen; Carol Alt
    Future Packaging Designers Honored by Pratt
    Hadar Kfir, Marc Rosen Scholarship for Packaging by Design Recipient, Pratt Institute
    Future Packaging Designers Honored by Pratt
    Tristan Farabet, managing director, Groupe Pochet; Irene Gosset, executive board president, Groupe Pochet
    Future Packaging Designers Honored by Pratt
    Claire Mauger (L), Linda Villalobos (both from Infopro-Digital); Jamie Matusow
    Future Packaging Designers Honored by Pratt
    Linda Levy, president of The Fragrance Foundation; Jamie Matusow
    Future Packaging Designers Honored by Pratt
    Jamie Matusow; Manny Mazzei, Lumson
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    Jamie Matusow, Editor-in-Chief07.26.18

    “The product is one thing, but the packaging is everything!” exclaimed Carol Alt, supermodel and the mistress of ceremonies at Pratt Institute’s 29th annual Art of Packaging Award Gala, as she kicked off this year’s luxe event which honored Groupe Pochet.

    The annual fund-raising affair, which was held May 22 at a private club in Manhattan, is a benefit for the Marc Rosen Scholarship Fund for Packaging by Design at Pratt Institute. In total, the dinner has raised more than $3.5 million for scholarships for graduate packaging design students at Pratt. The Art of Packaging Award is presented annually to a beauty industry company or individual that has excelled in the art form of package design. 

    This year’s Pratt gala was the first to honor a supplier. Groupe Pochet’s executive board president Irene Gosset and managing director Tristan Farabet accepted the Art of Packaging Award. Pratt Institute president Frances Bronet made the introduction. Previous recipients include Batallure, Aramis & Designer Fragrances, Estée Lauder, Avon, Bath & Body Works, Calvin Klein, Clinique, Coty Inc., Coty Prestige, Dior Beauty, Interparfums, Lancôme, M•A•C, Mary Kay Inc., P&G Prestige, Procter & Gamble, Ralph Lauren Fragrances and Shiseido.  

    In presenting the awards for the evening, Rosen said, “I am so inspired by Pratt’s students, who are the creators of tomorrow.” He teaches a course on cosmetic and fragrance package design at Pratt Institute, in which students are challenged to create a perfume bottle prototype, a scent card, box, shopping bag, and advertisement. To date, the fund has provided scholarships to more than 100 Pratt students, many of whom have become industry leaders. This year, student Hadar Kfir received the Marc Rosen Scholarship for Packaging Design, a full tuition scholarship. The 2018 student merit award recipients, whose fragrance packaging design work was on display at the event, are Huei Tai Chen; Hyewon Im; Hyeryun Nam, and Pandara Chanyatanavut.

    Read More

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