Ball Corporation and Unilever have partnered to bring what they call “a more sustainable aluminum aerosol can” to the market. The new Rexona and Sure antiperspirant cans employ Ball’s innovative ReAl technology. The newly created metal alloy, which utilizes recycled content, exhibits increased strength and allows Ball to lightweight its impact extruded aerosol cans by 20%. This equates to an approximate product carbon footprint reduction of 18% for the 150-milliliter aerosol can used for Unilever’s Rexona and Sure antiperspirant when compared to a standard can. The Rexona and Sure antiperspirant aluminum aerosol cans are supplied by Ball for the European market.
More info: www.ball.com