8 Food-Inspired Makeup Collections

These food and makeup collaborations feature unique eye-catching packaging and creative colors.

By Charles Sternberg, Associate Editor 08.04.22
Makeup and food—they may seem like an odd couple, but food-inspired makeup collaborations have been a hot trend as of late.
Something about combining familiar snacks with beauty products is attractive to brands and consumers alike. Perhaps it’s the colorful limited-edition packaging that these products feature or the creative marketing?
From burrito-inspired eyeshadow palettes to wing sauce-inspired lip glosses, here are eight makeup collections that will make your mouth water:

1. e.l.f. Cosmetics x Chipotle

Beauty and burritos? It seems like an unlikely combination, but last year, e.l.f. Cosmetics and Chipotle came together to launch a limited edition e.l.f. x Chipotle collection. Obviously, the unique duo worked, because e.l.f. continued to launch several more food-inspired makeup collections after this.

See More: e.l.f. Cosmetics and Chipotle Collaborate on Burrito-Inspired Makeup

2. Hipdot x Reese's

HipDot Cosmetics' Reese's peanut-butter-cup-inspired makeup line features cute candy foil packaging—and makeup colors inspired by Reese's.

See More: HipDot Launches Reese's Makeup 

3. e.l.f.'s 'Cookies 'n Dreams'

This clean makeup collection was inspired by crumbled chocolate cookies swirled with creamy ice cream.

See More: e.l.f. Cosmetics Unveils Cookies ‘N’ Dreams Ice Cream-Inspired Collection

4. Oscar Mayer's Face Mask

It may seem like a joke or publicity stunt, but it's real—Oscar Mayer created the first-ever bologna-inspired face mask. Oscar Mayer partnered with the Korean private label beauty company Seoul Mamas to produce the hydrogel sheet mask, which looks like it belongs in a supermarket.

See More: Oscar Mayer's Bologna-Inspired Face Mask Is Not a Joke 

5. e.l.f. Cosmetics x Dunkin Donuts Makeup Collection

Earlier this year, e.l.f. Cosmetics and Dunkin’ unveiled a limited-edition makeup collection that offered an array of donut and coffee-inspired shades, shapes, textures and scents.
In celebration of the collection, e.l.f. and Dunkin’ even launched a donut-shaped walk-through pop-up experience encouraging NYC to “wake up and makeup.”

See Moree.l.f. Cosmetics and Dunkin’ Collaborate on Makeup Line

6. HipDot's Girl Scount Cookies Makeup Collection

In May, HipDot launched a Girl Scout Cookies makeup collection inspired by the organization's most-loved cookies—and the products are scented. The collaboration celebrates the Girl Scout Cookie Program—the largest girl-led entrepreneurial program in the world. 

See MoreHipDot Launches Girl Scout Cookie Collection

7. Winky Lux x Applebee's Wing-Inspired 'Saucy Gloss'

Applebee's partnered with Winky Lux to launch Saucy Gloss—a collection of four lip glosses inspired Applebee's wing sauces.

See More: Winky Lux Launches Buffalo Wing Lip Gloss Line

8. Sally Hansen x Sour Patch Kids

Sally Hansen's Insta-Dri X Sour Patch Kids limited edition collaboration features nine shades inspired by the candy’s tropical flavor offerings—from “Tropink” to “Maliblue Twist.”

See More: Sally Hansen Unveils Insta-Dri X Sour Patch Kids Nail Polish
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