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Best Face Forward
Research proves consumers love makeup, and as the market grows, so do the packaging innovations.
Beauty routines aren’t usually complete without a brush, a dash or a dab of makeup to brighten the face and accentuate positive attributes. While women gravitate to the colors offered inside, it’s likely that it was the striking packaging that first caught their eye, long before the product was applied.
Both brands and the packagers who supply them have reason to feel content, as the overall category is growing. The color cosmetic market has realized an 11% sales increase since 2004, according to a July report from glob
World Wide Packaging offers a wide selection of cosmetic containers. |
Research proves consumers love makeup, and as the market grows, so do the packaging innovations.
Beauty routines aren’t usually complete without a brush, a dash or a dab of makeup to brighten the face and accentuate positive attributes. While women gravitate to the colors offered inside, it’s likely that it was the striking packaging that first caught their eye, long before the product was applied.
Both brands and the packagers who supply them have reason to feel content, as the overall category is growing. The color cosmetic market has realized an 11% sales increase since 2004, according to a July report from glob
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