12.13.22
Cosmetify has unveiled the most popular hair brands of 2022 according to the following social media and search factors:
Also: Don’t miss Cosmetify’s ranking of the Top 10 Beauty Brands in the World.
Olaplex is #1 this year. The brand boasts over 1 million hashtag mentions on Instagram, close to 18.5 million Google searches in the last year, an increase of 21%, and a huge Instagram following of 2.3 million. It is followed by GHD and Babyliss.
Here’s the top ten:
1. Olaplex
2. GHD
3. Babyliss
4. Paul Mitchell
5. Davines
6. Wella
7. Redken
8. Remington
9. Beauty Works
10. Moroccanoil
Here is the full report, at The Cosmetify Index.
- Instagram followers
- Instagram engagement
- Instagram mentions
- Google searches
- Change in searches
Also: Don’t miss Cosmetify’s ranking of the Top 10 Beauty Brands in the World.
Olaplex is #1 this year. The brand boasts over 1 million hashtag mentions on Instagram, close to 18.5 million Google searches in the last year, an increase of 21%, and a huge Instagram following of 2.3 million. It is followed by GHD and Babyliss.
Here’s the top ten:
1. Olaplex
2. GHD
3. Babyliss
4. Paul Mitchell
5. Davines
6. Wella
7. Redken
8. Remington
9. Beauty Works
10. Moroccanoil
Here is the full report, at The Cosmetify Index.