Musk originally joked about the perfume in September on Twitter, and now his company is officially selling the unique fragrance for $100 online. Musk even changed his bio on Twitter to call himself “Perfume Salesman.”
On October 18, Musk claimed on Twitter that 28,700 bottles of exquisite Burnt Hair perfume had already been sold. A few hours later, he announced that the product was sold out.
28,700 bottles of exquisite Burnt Hair perfume already sold!
— Elon Musk (@elonmusk) October 19, 2022
Only 1,300 left of this unique, limited edition, collector’s item. https://t.co/Gh2Zg7B5qX
This is only the latest “meme” product to come from Musk’s The Boring Company, like the $500 flamethrowers he sold in 2018 or the Tesla-branded satin shorts he debuted in 2020.
Burnt Hair will ship in the first quarter of 2023.