11.18.21
Iman—entrepreneur, philanthropist and iconic supermodel—has launched her first fragrance, Love Memoir, in partnership with Batallure Beauty and exclusively available at HSN.
The new scent is "a tribute to her epic romance with her husband, David Bowie, and an intimate reflection of their tender relationship," a press statement says. "It is a bottled homage to the mutual devotion of a universally celebrated couple."
Love Memoir includes rich rose with with a hint of vanilla; fresh, citrusy bergamot; and woodsy vetiver and earthy blackcurrant, which adds smoky layers. "Its a fragrance made to linger," the company states.
Iman says, "Memories are like memoirs: they are pressed between the pages of our hearts and minds." said Iman. "Love Memoir is a fitting tribute to the legacy that only memory can create."
Bridget Love, GMM & VP Beauty, QVC & HSN, says, "It has been a privilege joining Iman as she led us on her personal journey of bringing to life a fragrance inspired by her own true love story. Iman's vision has been brought to life from the sensual notes of the fragrance to the stunning bottle design. Her connection to every single detail of this project is an honest reflection of memories rooted in deep love."
Love continues, "Iman is a beloved member of the HSN family through her Global Chic apparel brand and we are so excited to share Love Memoir with Iman's adoring fans."
The Brilliant Bottle's Inspirations
Love Memoir is encapsulated in a brilliant bottle, inspired by the cairns throughout the couple's upstate New York retreat.The bottle is a rounded silhouette reminiscent of the balance of overlapping stones.
Visions of unforgettable sunsets informed the amber hue, and the hammered gold cap is a nod to the couple's global heritage and travels.
Batallure Beauty handled product development and production. "Iman is obviously a very experienced beauty entrepreneur, but this was her first fragrance, so she came to us for guidance. That said, she is very hands-on. We functioned as conductors to bring all of the elements of the orchestra together in order to help make her vision a reality," said Robin Burns-McNeill, co-founder, Batallure Beauty.
Iman will appear on HSN's livestreaming platforms on Friday, November 19th to introduce Love Memoir and share the personal journey that informed the fragrance.