10.21.21
MS Beautilab has acquired Gi Picco’s Cosmetics, a makeup contract manufacturer.
The acquisition of Gi Picco’s Cosmetics strengthens MS Beautilab's product assortment and compliments its historical know-how.
“Gi Picco’s technology is next-generation in powder manufacturing. They offer incredibly creative and attractive solutions that are influenced by the world of design, art and Italian fashion,” explains Olivier Salaun, CEO of MS Beautilab. "They are also very much anchored in a sustainable and economic reality to respond to brands globally. It is a real pleasure for our shareholders, our teams and myself to welcome Gi Picco’s teams in our group and I am thrilled with this major step in the implementation of our Pulse 2025 strategic plan."
Among the flagship technologies of Gi Picco’s, is their Top Injection, which makes it possible to formulate powders from a mix of solid and liquids. “This allows for a more creamy, luxurious and luminous formula, which is higher in iridescence than pressed powders,” says Irene Inguaggiato, general manager of Gi Picco’s.
Enrico Colombo, director of operations, specifies, “unlike Back-Injection, Top Injection allows several shades to be poured without a separator, allowing for varied compositions, 3-dimentional decorations and the customization of a palette. Patterns that are raised or embossed, pearlescence, glitter effects, - anything is possible!”
This merger provides MS Beautilab three make-up and skincare R&D laboratories (located in France, Italy and Switzerland), four production sites including the Czech Republic, and a new “to be unveiled” venture.
“Our strength is to combine creativity and sustainability while shaping trends and satisfying customer needs,” summarizes Olivier Salaun CEO of MS Beautilabs.
The acquisition of Gi Picco’s Cosmetics strengthens MS Beautilab's product assortment and compliments its historical know-how.
“Gi Picco’s technology is next-generation in powder manufacturing. They offer incredibly creative and attractive solutions that are influenced by the world of design, art and Italian fashion,” explains Olivier Salaun, CEO of MS Beautilab. "They are also very much anchored in a sustainable and economic reality to respond to brands globally. It is a real pleasure for our shareholders, our teams and myself to welcome Gi Picco’s teams in our group and I am thrilled with this major step in the implementation of our Pulse 2025 strategic plan."
Among the flagship technologies of Gi Picco’s, is their Top Injection, which makes it possible to formulate powders from a mix of solid and liquids. “This allows for a more creamy, luxurious and luminous formula, which is higher in iridescence than pressed powders,” says Irene Inguaggiato, general manager of Gi Picco’s.
Enrico Colombo, director of operations, specifies, “unlike Back-Injection, Top Injection allows several shades to be poured without a separator, allowing for varied compositions, 3-dimentional decorations and the customization of a palette. Patterns that are raised or embossed, pearlescence, glitter effects, - anything is possible!”
This merger provides MS Beautilab three make-up and skincare R&D laboratories (located in France, Italy and Switzerland), four production sites including the Czech Republic, and a new “to be unveiled” venture.
“Our strength is to combine creativity and sustainability while shaping trends and satisfying customer needs,” summarizes Olivier Salaun CEO of MS Beautilabs.