• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Components
    • Markets
    • Materials
    • Solutions
    • Top 20 Companies
    • Buyers Guide
    • Events
    • More
  • Magazine
  • News
  • Components
  • Markets
  • Materials
  • Solutions
  • Top 20 Companies
  • Buyers Guide
  • Events
  • Current & Past Issues
    Features
    Editorial
    Departments
    Columns
    Digital Edition
    eNewsletter Archive
    Staff
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    eBook
    Top Features
    Luxe Pack Monaco Draws Crowd As Sustainable Packaging Deadlines Near

    Inspired Formulations & Packaging at MakeUp in NewYork

    Turnkey’s Role in the Post-Covid Beauty Renaissance

    Beauty Packaging ‘Sparks Joy,’ Rallies for a Cause—& More

    Innovative Packaging for Earth-Conscious Cosmetic Consumers
    Breaking News
    Regulatory
    Events
    Association
    Packaging
    Adv/Marketing
    Financial
    Retail & Travel
    People
    Products
    Experts
    Press Releases
    Exclusives
    Live From Shows
    Video Bites
    Packaging Personalities
    Top News
    Personal Care Market Forecasted to Grow at CAGR of 6.4% from 2022-2027

    P&G Designs Recyclable Pump Dispenser

    Amyris Inc. Launches 4U by Tia Haircare Line Exclusively at Walmart

    LVMH and L’Oréal Enter Bidding War for Stake in Aesop

    Body Care Brand Maëlys Expands into Canada
    3D
    Accessories
    Aerosols
    Airless
    Applicators
    Bags
    Bottles/Jars
    Brushes
    Cans
    Cartons/Boxes
    Closures
    Compacts
    Devices
    Dispensers
    Double Duty
    Droppers
    Environmental
    Labels
    Lipstick packages
    Mascara Containers
    Paper
    Pouches
    Printing
    Pumps
    Rollerballs
    Small Sizes
    Stock Pkg
    Tubes
    Wipes/Sheets

    Cosmogen’s Squeeze’N Roll Tube Chosen for Boots’ N˚7 Range

    K-Beauty Brand Launches Eco-Friendly Bio-Based Cushion Compact

    Luxe Pack Monaco Draws Crowd As Sustainable Packaging Deadlines Near

    Inspired Formulations & Packaging at MakeUp in NewYork

    Beauty Packaging ‘Sparks Joy,’ Rallies for a Cause—& More
    Bath/Body
    Cosmetics
    Ethnic
    Fragrances
    Hair
    Health and Beauty
    Home Fragrance
    Men
    Nails
    Personal Care
    Sample/Travel Sizes
    Sets/Kits
    Skin

    Personal Care Market Forecasted to Grow at CAGR of 6.4% from 2022-2027

    P&G Designs Recyclable Pump Dispenser

    Amyris Inc. Launches 4U by Tia Haircare Line Exclusively at Walmart

    Body Care Brand Maëlys Expands into Canada

    Unilever Taps Former Heinz Executive as CEO
    Brush Fibers
    Eco-friendly
    Flexibles
    Glass
    Metal
    Paper/Board
    PCR
    PET
    Plastics
    Wood

    K-Beauty Brand Launches Eco-Friendly Bio-Based Cushion Compact

    Knoll Debuts Patent-Pending 100% Knoll Ecoform Molded Pulp Compacts

    Luxe Pack Monaco Draws Crowd As Sustainable Packaging Deadlines Near

    Inspired Formulations & Packaging at MakeUp in NewYork

    Siloa Introduces New Line of Sustainable Wooden Caps
    Anti-Counterfeit
    Contract Services
    Decorative Effects
    Design Capabilities
    Digital Printing
    Injection Molding
    Machinery
    Made in USA
    Package Development
    Printing/Decorating
    Sustainable Pkg/Practices
    Turnkey

    Aveda Earns B Corp Certification—with a High Overall Impact Score

    K-Beauty Brand Launches Eco-Friendly Bio-Based Cushion Compact

    Mary Kay Releases Sustainability Report—& Goals for 2030

    Luxe Pack Monaco Draws Crowd As Sustainable Packaging Deadlines Near

    Inspired Formulations & Packaging at MakeUp in NewYork
    Top 20 Companies
    Mary Kay

    Coty

    Avon

    LVMH

    L’Oréal
    All Companies
    Categories
    Company Profiles
    Jobs
    Add New Company
    International Buyers Guide Companies
    Big Sky Packaging

    Richmond Containers CTP Ltd

    Accupac

    GLASPRAY ENGINEERING & MANUFACTURING CO., LTD.

    TAESUNG
    Industry Events
    Live From Shows
    Exhibitor Showcase
    Webinars

    Cosmoprof North America Announces 2024 Miami Beach Edition

    Clean Beauty Event Travels to the U.S.

    Luxe Pack Monaco Draws Crowd As Sustainable Packaging Deadlines Near

    Inspired Formulations & Packaging at MakeUp in NewYork

    Cosmoprof Singapore: A Winning Bet
    • Magazines
      • Current / Back Issues
      • Features
      • Editorial
      • Departments
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Staff
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • Companies
      • Categories
      • Corporate Capabilities
      • Add Your Company
    • Components
      • 3D
      • Accessories
      • Aerosols
      • Airless
      • Applicatiors
      • Bags
      • Bottles / Jars
      • Brushes
      • Cans
      • Cartoons / Boxes
      • Closures
      • Compacts
      • Devices
      • Dispensers
      • Double Duty
      • Droppers
      • Environmental
      • Labels
      • Lipstick Packages
      • Mascara Containers
      • Paper
      • Pouches
      • Printing
      • Pumps
      • Rollerballs
      • Small Sizes
      • Stock Pkg
      • Tubes
      • Wipes/Sheets
    • Markets
      • Bath/Body
      • Cosmetics
      • Ethnic
      • Fragrances
      • Hair
      • Health And Beauty
      • Home Fragrance
      • Men
      • Nails
      • Personal Care
      • Simple/Travel Sizes
      • Sets/Kits
      • Skin
    • Materials
      • Brush Fibers
      • Eco-friendly
      • Flexibles
      • Glass
      • Metal
      • Paper/Board
      • PCR
      • PET
      • Plastics
      • Wood
    • Solutions
      • Anti-Counterfeit
      • Cotract Services
      • Decorative Effects
      • Design Capabilities
      • Digital Printing
      • Injection Molding
      • Machinery
      • Made In USA
      • Package Development
      • Printing/Decorating
      • Sustainable Pkg/Practices
      • Turnkey
    • Top 20 Companies
    • Online Exclusives
    • Slideshows
    • Expert Opinions
    • Videos
      • eBook
    • Infographics
    • Whitepapers
    • Products Showcase
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Jobs
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms Of Use
    Breaking News

    Maybelline New York Taps K-Pop Band Itzy as Global Spokesmodels

    Yeji, Lia, Ryujin, Chaeryeong and Yuna will debut in campaigns in Asia this spring.

    Maybelline New York Taps K-Pop Band Itzy as Global Spokesmodels
    Itzy's upcoming album, “Guess Who,” is set to release on April 30.
    Related CONTENT
    • Are You Sitting On Obsolete Packaging Inventory?
    • MakeUp in NewYork Event Info
    • Ranking the Top 50 Cosmetic Companies
    • Loop Reuse Platform Moves In-Store with Global Retailers
    • Chinese Makeup Market Projected to Grow at CAGR of 8.3% Through 2025
    Charles Sternberg, Assistant Editor03.31.21
    Maybelline New York has named K-pop band Itzy as its newest global spokesmodels.
     
    The first-ever musical group signed to the brand, Itzy's members - Yeji, Lia, Ryujin, Chaeryeong and Yuna - join Maybelline's diverse talent roster including supermodel Gigi Hadid and actress Storm Reid.
     
    Formed in 2019, Itzy burst onto the scene by smashing records with "Dalla Dalla," the quintet's debut single that peaked at #2 on Billboard's YouTube chart and #1 on iTunes' song chart in twelve regions. With four albums, a reality series, an 11-city showcase tour, and countless accolades under their belts in just two years, Itzy continues to rise in popularity around the world. Their upcoming album, “Guess Who,” is set to release on April 30.
     
     
     
     
     
    View this post on Instagram
     
     
     
     
     
     
     
     
     
     
     

    A post shared by ITZY (@itzy.all.in.us)


    Core Values Shared by Maybelline and Itzy
     
    Itzy's slogan, "All in us," is a reflection of the group's core values, which include self-confidence and unconditional self-love. These beliefs come through in their music; each song carries a message for the world and their fans and aims to inspire people daily. According to the brand, Itzy's spirit and positive platform sync up with Maybelline's brand values of confidence, empowerment and inclusivity.
     
    "I have been watching Itzy's inspiring rise and was drawn to how dynamic they are both as a group and individuals," said Trisha Ayyagari, global brand president, Maybelline New York. "Itzy champions self-love, individuality, and self-expression to their fans and global community. Their energy is powerful and I am so excited to bring these voices to Maybelline!"
     
    "We have always admired the Maybelline brand and are so excited to be able to contribute our creativity, positivity, and energy to their global community," commented Itzy. "It's a huge opportunity to bring new sides of ourselves to our fans and to remind the world that being confident and bold is in all of us."
     
    Itzy will debut in Maybelline's Hypersharp Liner, Ultimatte Lipstick, and SuperStay Foundations campaigns in Asia this spring.
    Related Searches
    • Cosmetics
    Suggested For You
    Are You Sitting On Obsolete Packaging Inventory? Are You Sitting On Obsolete Packaging Inventory?
    MakeUp in NewYork Event Info MakeUp in NewYork Event Info
    Ranking the Top 50 Cosmetic Companies Ranking the Top 50 Cosmetic Companies
    Loop Reuse Platform Moves In-Store with Global Retailers Loop Reuse Platform Moves In-Store with Global Retailers
    Chinese Makeup Market Projected to Grow at CAGR of 8.3% Through 2025 Chinese Makeup Market Projected to Grow at CAGR of 8.3% Through 2025
    CIBS Reschedules All 2021 Events CIBS Reschedules All 2021 Events
    Pretium Packaging Acquires Alpha Packaging Pretium Packaging Acquires Alpha Packaging
    Silgan Holdings Acquires Gateway Plastics Silgan Holdings Acquires Gateway Plastics
    Jinjoo Labs Appoints Louise Caldwell as CEO Jinjoo Labs Appoints Louise Caldwell as CEO
    Henkel, L’Oréal, LVMH, Natura &Co and Unilever Form New Cosmetics Consortium Henkel, L’Oréal, LVMH, Natura &Co and Unilever Form New Cosmetics Consortium
    Farouk Systems Founder Earns Beauty Heroes of the Pandemic Award Farouk Systems Founder Earns Beauty Heroes of the Pandemic Award
    The Hut Group Announces Plans to Separate its Beauty Division The Hut Group Announces Plans to Separate its Beauty Division
    Fusion To Feature Fusion To Feature 'The Drip' Collection
    Mintel To Talk About Traceability Mintel To Talk About Traceability
    Tribe Dynamics To Present Tribe Dynamics To Present 'Healthification'

    Related Sponsored Content

    • Are You Sitting On Obsolete Packaging Inventory?

      Are You Sitting On Obsolete Packaging Inventory?

      McKernan Packaging Clearing House helps businesses recoup costs associated with surplus inventory.

    • MakeUp in NewYork Event Info

      MakeUp in NewYork Event Info

      ...
      09.07.22

    • Cosmetics
      Ranking the Top 50 Cosmetic Companies

      Ranking the Top 50 Cosmetic Companies

      Brand Finance debuts its most recent list of the world's most valuable cosmetic brands.
      07.08.22


    • Cosmetics
      Loop Reuse Platform Moves In-Store with Global Retailers

      Loop Reuse Platform Moves In-Store with Global Retailers

      Partners with Carrefour (France), Tesco (UK), AEON (Japan), Kroger (U.S.), and Woolworths (Australia).
      09.22.21

    • Cosmetics
      Chinese Makeup Market Projected to Grow at CAGR of 8.3% Through 2025

      Chinese Makeup Market Projected to Grow at CAGR of 8.3% Through 2025

      Rapid urbanization, rising disposable income and social media exposure are driving growth, says GlobalData.
      09.22.21

    Loading, Please Wait..
    Trending
    • Ranking The Top 50 Cosmetic Companies
    • Maggie Q Launches Beauty Supplement
    • LVMH And L’Oréal Enter Bidding War For Stake In Aesop
    • WSGN & Coloro Name Apricot Crush As Color Of The Year 2024
    • Top 10 Beauty Brands In The U.S. For Q1 2022
    Breaking News
    • Personal Care Market Forecasted to Grow at CAGR of 6.4% from 2022-2027
    • P&G Designs Recyclable Pump Dispenser
    • Amyris Inc. Launches 4U by Tia Haircare Line Exclusively at Walmart
    • LVMH and L’Oréal Enter Bidding War for Stake in Aesop
    • Body Care Brand Maëlys Expands into Canada
    View Breaking News >
    CURRENT ISSUE

    January/February 2023

      View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Dr. Ranjini Murthy Joins Azelis Americas as SVP of Commercial and Digital Excellence
    Pomegranate Extract Tied to Gut and Skin Microbiome Benefits
    Berry Health Benefits Symposium Begins Tuesday, January 31
    Coatings World

    Latest Breaking News From Coatings World

    Presentations Sought for ASTM 2023 Workshop on Weathering and Durability Testing
    Barentz to Distribute Arxada Preservatives in the US HI&I Market
    POLYDURE Coatings Help Customers Keep Their Cool
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    Cirtec Medical Corporation Acquires Precision Components Business from QMD
    Masimo Begins Rollout of VCAM Hand Hygiene System
    Robert R. Ruffolo to Lead Neuraptive Therapeutics Board
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Azelis Americas Appoints Ranjini Murthy Commercial, Digital Excellence SVP
    Zennova Opens Manufacturing and R&D Center in China
    Lilly to Invest $450M at Manufacturing Site in Research Triangle Park
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    Personal Care Market Forecasted to Grow at CAGR of 6.4% from 2022-2027
    P&G Designs Recyclable Pump Dispenser
    Amyris Inc. Launches 4U by Tia Haircare Line Exclusively at Walmart
    Happi

    Latest Breaking News From Happi

    Henkel Honors Leading Suppliers During American Cleaning Institute Convention Week
    Swiss American CDMO Sliding into a ‘Frictionless Future’ with LiquiGlide Agreement
    Gattefossé Launches New Formulations Collection
    Ink World

    Latest Breaking News From Ink World

    Executive Board Member Stefan Schülling to Leave Epple Druckfarben at End of February 2023
    Epson SureColor F6470, SureColor F6470H Dye-Sub Printers Available
    Dr. Ranjini Murthy to Join Azelis Americas as SVP of Commercial and Digital Excellence
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    AWA to host 23rd Global Release Liner Industry Conference & Exhibition
    Color-Logic certifies Ecofoil digital labestock for cut sheet printers
    Brandywine Label Printing names Dave Rosen new president
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    FiltXPO to be Held in October
    Voith Commissions Quality Control Systems at Johns Manville, Smurfit Kappa and WEPA
    Pampers Releases Limited Edition Easy Ups Training Underwear with Peppa Pig Prints
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    OPUM, Corflex Global Partner on Knee Assessment Technology
    ODT's Most-Read Stories This Week—Jan. 28
    Roche, Sysnav Partner on Movement Tracking Tech for Neuromuscular Disorders
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Zebra Technologies Selected as One of America’s Greatest Workplaces for Diversity
    Sensormatic Solutions Helps Renner Reduce 87% of Stockouts
    Weekly Recap: Avery Dennison, CES 2023 and Canatu’s LiDAR Deicing Top This Week’s Stories

    Copyright © 2023 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login