Beauty Packaging Staff12.22.20
Hazen Paper Company has unveiled its 2021 limited-edition holographic calendar, demonstrating a variety of techniques developed within the Hazen holographic lab.
Hazen Holography creates the illusion of motion and depth on this sparkling two-dimensional calendar by reflecting and refracting light at different angles. The calendar, dubbed “Moonlight Dive,” depicts a whale breaching the surface of a three-dimensional body of sloshing water, amid rising bubbles and schooling fish, against a dramatically lit sky and shimmering moon.
Showcasing Multiple Techniques
The calendar showcases Hazen-Lens, and utilizes a number of techniques, including random multi-angle holography for the school of fish, and two-channel lens and color motion to illuminate and animate the rising bubbles.
The inset which reveals anchor and compass alternately was created as a two-channel flip image. This oversized 18.5” x 26.5” calendar was created seamlessly thanks to Hazen’s Wide-format Tableau capability that permits production of materials up to 52” wide without recombine lines. The custom Hazen hologram was transfer-metallized onto a smooth, bright 12-point C2S (coated both sides) board, and printed by AM Lithography of Chicopee, MA via UV offset with customized opaque white designed to perfectly accent and reveal the holography.
Manufactured with Hazen’s environmentally friendly Envirofoil process, it is made with renewable energy, less than 1% of the aluminum of traditional foil laminate and a recycled film carrier that is reused again and again. It is also repulpable as paper after de-inking.
Hazen has produced holographic design and large format origination since 2006, and is known for the holographic stadium edition NFL Super Bowl program and the holographic enshrinement yearbook for the Basketball Hall of Fame. The company has a holographic lab and design studio on its Holyoke manufacturing campus. All holographic tooling, including recombination and electroforming is done there, for ultimate speed, quality and creative control.
Hazen Holography creates the illusion of motion and depth on this sparkling two-dimensional calendar by reflecting and refracting light at different angles. The calendar, dubbed “Moonlight Dive,” depicts a whale breaching the surface of a three-dimensional body of sloshing water, amid rising bubbles and schooling fish, against a dramatically lit sky and shimmering moon.
Showcasing Multiple Techniques
The calendar showcases Hazen-Lens, and utilizes a number of techniques, including random multi-angle holography for the school of fish, and two-channel lens and color motion to illuminate and animate the rising bubbles.
The inset which reveals anchor and compass alternately was created as a two-channel flip image. This oversized 18.5” x 26.5” calendar was created seamlessly thanks to Hazen’s Wide-format Tableau capability that permits production of materials up to 52” wide without recombine lines. The custom Hazen hologram was transfer-metallized onto a smooth, bright 12-point C2S (coated both sides) board, and printed by AM Lithography of Chicopee, MA via UV offset with customized opaque white designed to perfectly accent and reveal the holography.
Manufactured with Hazen’s environmentally friendly Envirofoil process, it is made with renewable energy, less than 1% of the aluminum of traditional foil laminate and a recycled film carrier that is reused again and again. It is also repulpable as paper after de-inking.
Hazen has produced holographic design and large format origination since 2006, and is known for the holographic stadium edition NFL Super Bowl program and the holographic enshrinement yearbook for the Basketball Hall of Fame. The company has a holographic lab and design studio on its Holyoke manufacturing campus. All holographic tooling, including recombination and electroforming is done there, for ultimate speed, quality and creative control.